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Maddy Sims

Maddy Sims

Associate Editor

As WeddingWire's Associate Editor of Digital content, Maddy covers all things weddings, with a focus on beauty, sustainability, trends, planning and mental health. She joined the WeddingWire team in 2019, but her love affair with weddings began well before that. When she was younger, Maddy spent her weekends flipping through wedding magazines and watching Say Yes to the Dress with her mom. Originally from Chicago (Go Hawks!), Maddy lives in New York City. As a former competitive swimmer, she loves staying active–specifically doing anything that involves the great outdoors (hiking, biking, kayaking) and sweating it out on her Peloton. She's passionate about clean beauty products, delicious vegan food, and making the wedding industry a more inclusive space.


Maddy got her start in 2017 writing for Bustle, where she quickly discovered her interest in beauty, astrology and mental health. She then interned for Real Simple, covering everything from breaking beauty launches to shoppable gift guides. She's also worked as a contributing writer for Insider, Apartment Therapy, and Better Chicago, where she wrote about relationships, mental health, weddings, travel and beauty. Currently, she uses her wedding expertise to contribute content to The Knot as well.


Maddy attended Northwestern University, where she received her Bachelor of Science in magazine journalism at the Medill School of Journalism and Integrated Marketing. After, she was accepted into an accelerated graduate program at Medill, where she earned her Masters of Science in health, science and environmental reporting. During her time at Northwestern, she interned for three magazine publications, worked for a luxury public relations firm and regularly contributed to two different online publications.


Maddy had the prestigious honor of receiving the Harrington Award for Magazine Writing and Editing, Medill's highest graduate student award. As the skin care industry took social media by storm, Maddy wrote about which skin care trends people shouldn't be following. When Project Runway announced it will feature size-inclusive models, Maddy covered the breaking news. At a time when cyber-bullying was capturing the attention of the nation, Maddy penned an article about how bullying helped actress Bella Thorne learn about self esteem. Upon graduating from the Medill School of Journalism, Maddy was inducted into Kappa Tau Alpha, a college honor society that recognizes academic excellence and promotes scholarship in journalism and mass communication. Maddy graduated Cum Laude in 2018 and Magna Cum Laude in 2019. She was on the Dean's List throughout her entire academic career. As a Division I student athlete in the Big Ten Conference, Maddy was recognized as Academic All-Big Ten all the years she competed.

WeddingWire Q&A with Maddy

What is your ideal wedding style?

I'm always drawn to boho-chic, laid-back events. Simple colors, outdoor spaces filled with greenery and flowers, airy decor and twinkle lights! Twinkle lights everywhere.

Dream honeymoon location?

Anywhere with a beach! One place at the top of my list is Positano, Italy. It's so gorgeous (seriously, check out what the sunsets look like there). Plus there's so much to explore and so much good food to eat.

What was (or would be) your first dance song?

I hope my first dance song would be something my partner and I pick out together. But if I had to choose a song right now, I'd say "The Great Northwest" by The Mighty Oaks. It's a folky acoustic song that I've loved since I was in high school. Plus, the lyrics are so sweet.

Favorite celebrity wedding look?

I'm still obsessing over Hailey Bieber's custom gown designed by Virgil Abloh. With its off-the-shoulder neckline, delicate lace pattern and low back detail, it was the perfect combination of classic and modern.

Articles published by Maddy Sims

21 Christmas Gifts That Will Get Any Engaged Couple in the Holiday Spirit
Family & Friends
Help the couple celebrate their upcoming nuptials with a thoughtful holiday present. Here are our favorite Christmas gifts for an engaged couple.
17 Celebrity Wedding Makeup Looks You'll Want to Screenshot Immediately
Health & Beauty
Steal styles from the stars. From minimalist makeup to full-on glam, there's an idea for every kind of to-be-wed. See our favorite celebrity wedding makeup looks, here.
15 Celebrity Wedding Hairstyles to Steal For Yourself
Health & Beauty
Steal hair inspo from the stars. From minimalist up-dos to glamorous waves, we have hair inspo ahead for every kind of to-be-wed. See our favorite celebrity wedding hairstyles, here.
43 Father-Daughter Dance Songs You and Your Dad Will Love
Wedding Songs & Music
Here are the very best father-daughter dance songs to make sure you savor that special wedding moment with your dad.
Exactly What to Include on Your Wedding Invitations
Invitations & Stationery
Make sure your guests have all the information they need to come celebrate you. Here's exactly what to include in your wedding invitations.
6 Black-Owned Businesses in Seattle Couples Can't Stop Raving About
Trends & Tips
There are so many amazing Black-owned businesses in Seattle, but we've selected a few that win praise from couples.
Your Go-To Wedding Stationery Shopping List
Invitations & Stationery
Ready to purchase your paper? Here's your complete wedding stationery list, from save-the-dates to thank you cards.
27 Simple Wedding Rings You'll Feel Comfortable Wearing Every Day
Rings & Jewelry
Simple wedding rings are elegant and timeless. Check out our top picks for simple wedding bands for both men and women, as well as our favorite gender-neutral options.
52 Engagement Card Quotes That Aren't Cheesy
Wedding Guests
Looking for engagement card quotes? We've put together a bunch of options to make it easier to choose the ideal quote for an engagement card.
10 Black-Owned Wedding Businesses in New York City You Need to Know About
Trends & Tips
There are so many incredible Black-owned wedding businesses in the Big Apple, but here are a few that couples love.
Wondering What Wedding Makeup Look You Should Rock? Here's How to Decide.
Beauty Tips
Choosing the perfect bridal makeup look can be challenging. Follow these simple steps to select the wedding makeup look option that suits you the most.
34 Thoughtful Gifts to Show Your Significant Other How Much You Love Them
Family & Friends
Shopping for your partner can sometimes be challenging. To help, we rounded up 34 gifts for your significant other that they'll absolutely love.
32 Gifts Your Stepdad Will Love (and Actually Use)
If you're on the hunt for the perfect stepdad gift, these are definitely worth a look. You'll find presents that are both unique and useful.
8 Creative Engagement Party Ideas That Won't Break the Bank
Engagement Party
Looking for engagement party ideas on a budget? Here's how to throw an engagement party that's unique but won’t drain your bank account.
How to Plan an Unforgettable Rehearsal Dinner
Rehearsal Dinner
What happens at a wedding rehearsal dinner, and who plans it? Consider this your ultimate guide to planning an epic pre-wedding event.
39 Bride Entrance Songs For an Epic Walk Down the Aisle
Wedding Songs & Music
There are so many options out there for bride entrance songs, which is why we made it easier for you with our top picks for bride walking down the aisle songs.