Hillary Hoffower

Hillary Hoffower

WeddingWire Contributor

Hillary Hoffower is a New York City-based reporter with experience covering wedding and finance content. Hillary has worked for luxury event planner Colin Cowie, digital Superyacht brand Dockwalk, and is now a Correspondent for Business Insider. Throughout her career, Hillary has contributed to WeddingWire and Brides.com.


Hillary entered the wedding industry as a Web and Editorial Intern with Colin Cowie Lifestyle. Following her graduation from the University of Florida, Hillary worked as an Associate Editor of digital and print content for Dockwalk at Boat International Media. Hillary started contributing to WeddingWire and Brides.com during this time, mostly covering bridal fashion, wedding décor trends, and travel. She currently works for Business Insider, where she has assumed Reporter, Senior Reporter, and Correspondent positions for Millennial Wealth. Hillary reports on the intersection of youth culture and wealth.


Hillary graduated from the University of Florida with a Bachelor of Science degree in Public Relations. She also minored in English and had a concentration in Psychology.

Articles published by Hillary Hoffower

Marriage Proposals 22 Cute Engagement Announcement Ideas You'll Want to Copy

Trust us—you won't want to spill the beans until you’ve seen these cute and creative engagement announcement ideas.

Bridal Hair 22 Wedding Hairstyles for Short Hair: Updos, Half-Up & More

These absolutely gorgeous wedding hairstyles for short hair are sure to inspire your wedding-day look.

Cake & Desserts These Wedding Dessert Table Ideas Are SO Sweet

How do you make sure your wedding dessert table display lines up with your wedding style? Take a cue from these ideas.

Wedding Flowers 15 Succulent Wedding Décor Ideas for a Desert-Chic Vibe

If you prefer natural greenery to colorful flowers, try adding some succulent wedding decor to your big day.

Wedding Decor Proof That Industrial Chic Weddings Are the New Rustic

Industrial style is a chic wedding trend that's definitely here to stay — just take a look at these jaw-dropping industrial wedding ideas.

Destination Weddings 6 Destination Wedding Themes That Are Totally Trending

No matter where your destination wedding will take place, one of these themes is sure to suit your style!

Wedding Flowers 20 King Protea Bouquets That are Bold and Beautiful

For wedding flowers that really pop, look no further than these stunning and unique king protea bouquets.

Wedding Decor 6 Outdoor Wedding Themes That Don’t Feel Overdone

From a rustic vineyard to modern tropical, these outdoor wedding themes are sure to inspire you for your big day.

Wedding Decor The Garden Wedding Décor Every Romantic Outdoor Bash Needs

If you're hosting a garden wedding, you're sure to to be inspired by this incredibly romantic decor.

Food & Beverage 7 Beer Wedding Ideas to Give Your Big Day Some Hops

If you and your partner are beer fanatics, incorporate these creative and unique beer wedding ideas into your big day!

Wedding Decor Do You Really Need a Wedding Color Palette?

If you're starting to plan out your wedding decor and style, you may be wondering: Do I actually need a wedding color palette? The debate rages on.

Rehearsal Dinner 14 Unique Rehearsal Dinner Décor Ideas We’re Obsessing Over

Your rehearsal dinner sets the tone for your entire wedding weekend—so let your creativity shine through!

Wedding Reception 6 Easy Steps to Creating the Perfect Wedding Bar

Your wedding bar setup is an important part of your reception. Here's how to create the perfect bar to keep your guests happy.

Wedding Decor 12 Ultra Violet Wedding Details for the Pantone-Obsessed

Purple fans, get psyched. The Pantone color of the year, Ultra Violet, is right up your alley. Here are some ways to incorporate this pretty hue into your big day.

Wedding Decor 9 Creative Wedding Furniture Ideas That Aren't Overdone

Take a bit of inspiration from these wedding furniture ideas!

Wedding Decor 7 Unique Wedding Ideas That Use Texture

One of the hottest and most unique wedding ideas right now is using texture in your wedding decor. Here's how to add texture to your wedding-day style.