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Wedding Dresses and Gowns

Looking for the wedding dress of your dreams? These bridal shops are here to help! Read reviews of bridal shops, and start shopping for your wedding gown at least eight months before your big day. It often takes months from the time a bridal shop orders your gown until it arrives, and don’t forget to factor alterations into your schedule!

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Bella Bridal Gallery
Bella Bridal Gallery
95 reviews
· Wedding Dresses · West Bloomfield, MI

Located in West Bloomfield, Michigan, Bella Bridal Gallery is an award-winning wedding dress boutique. The consultants at this store have worked with thousands of customers since 2002, each one looking for that unique wedding dress for their special day. They also offer alterations, performed... (Wedding Dresses)

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Mary's Bridal Boutique LLC
Mary's Bridal Boutique LLC
110 reviews
· Wedding Dresses · Salt Lake City, UT

Located in Salt Lake City, Utah, Mary’s Bridal Boutique LLC is a bridal boutique specializing in bridal gowns and accessories. With over 30 years in the business, Mary’s takes pride in providing a happy, non-pressured environment, which allows Brides to have an unforgettable bridal shopping... (Wedding Dresses)

Bridal Suite Boutique
Bridal Suite Boutique
117 reviews
· Wedding Dresses · Trenton, NJ

Our team at Bridal Suite Boutique pride ourselves in truly having a passion to connect with and help brides in all ways possible when it comes to the dress for their special day. Wedding dress shopping should not be stressful or uncomfortable, it should be fun and easy during your journey down the... (Wedding Dresses)

Laura's Bridal
Laura's Bridal
20 reviews
· Wedding Dresses · Plattsburgh, NY

Laura's Bridal is a wedding dress business operating out of Plattsburgh, New York. These specialists are proud to offer a diverse array of gowns for soon-to-be-weds to choose from. Featuring numerous styles, designer names, and options for the extended wedding party, they aim to be a one-stop... (Wedding Dresses)

Leggenda Bridal
Leggenda Bridal
49 reviews
· Wedding Dresses · Miami, FL

Leggenda Bridal - We specialize in Bridal and Special Occassion Gowns. For 30 years we have been a full service bridal salon located in the heart of Miracle Mile. Our main goal is to make your bridal experience unique and memorable. Come celebrate this happy occasion with us, we'll have the... (Wedding Dresses)

Lela Rose
Lela Rose
2 reviews
· Wedding Dresses

Lela Rose is a premier fashion boutique that is based in Dallas, Texas and nationwide. Since 2006, the Texas location houses the extensive and thoughtfully-presented wedding line, offering services both in-person and online. Designer Lela Rose is pleased to provide customers with sophisticated gowns... (Wedding Dresses)

Oakwood Cleaners
Oakwood Cleaners
80 reviews
· Wedding Dresses · Hermitage, TN

Oakwood The Greener Cleaner - gown care is a cleaner and gown preservation company in Nashville, Tennessee. From pressing to alterations, they’ll take excellent care of your garments. Oakwood The Greener Cleaner - gown care has a top-of-the-line preservation process for post-wedding. Using the... (Wedding Dresses)

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Shores Fine Dry Cleaning
Shores Fine Dry Cleaning
41 reviews
· Wedding Dresses · Greensboro, NC

FREE GOWN CONSULTATION Your wedding dress is your most prized possession, and you want it to be picture-perfect both before and after “I do.” So, when it comes to gown care, you want qualified professionals to handle it. Professionals that perform craftmanship work and will ensure the safety of your... (Wedding Dresses)

Colony Cleaners
Colony Cleaners
Wedding Dresses · Rochester, NY

Colony Cleaners- gown care is a dress and attire business based in Rochester, New York. This business, owned by Steve Tucciarello, serves the Greater Rochester area as well. Back in 1998, Steve became the owner of this dry cleaning business. Steve and his team understand just how important a bride’s... (Wedding Dresses)

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Owl Cleaners
Owl Cleaners
17 reviews
· Wedding Dresses · Warrendale, PA

Owl Cleaners, Inc.- gown care is a family-owned and operated dress and attire business based in Warrendale, Pennsylvania. This dry cleaning business has been serving couples for over 60 years. In fact, they are proud of their position as one of the oldest family-owned dry cleaners in the city. The... (Wedding Dresses)

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Angela's Bridal
Angela's Bridal
202 reviews
· Wedding Dresses · Troy, NY

Local to Troy, New York, Angela's Bridal is a bridal boutique that specializes in attention to detail, personable service, and an exceptional selection of wedding gowns in a relaxed environment. We want every Bride to feel empowered that she is making the right decision in dress shopping. Our... (Wedding Dresses)

Kimmel Wedding Gown Preservation and Restoration
Kimmel Wedding Gown Preservation and Restoration
21 reviews
· Wedding Dresses · Upper Sandusky, OH

Kimmel Wedding Gown Preservation and Restoration is a dry cleaner located in Upper Sandusky, Ohio, that serves the Cleveland region. They would be honored to help couples preserve and restore their prized wedding dresses so that they can once again enjoy them as they originally were. With their... (Wedding Dresses)

Bridal World
Bridal World
56 reviews
· Wedding Dresses · Freeport, NY

The Bridal World has been helping brides find their dream bridal gowns for almost 20 Years. We take great pride in helping every bride as if she is our only client. Our newly designed boutique is a warm and inviting atmosphere.. We know how important this special day is and work tirelessly to ensure... (Wedding Dresses)

Mimi's Bridal and Formalwear
Mimi's Bridal and Formalwear
20 reviews
· Wedding Dresses · Laurel, MS

Mimi’s Bridal and Formal Wear is a wedding attire shop based in Laurel, Mississippi. This family-owned boutique is committed to ensuring that you look and feel gorgeous on your wedding day. They promise a stress-free service for you and your partner, as well as their knowledge and advice.Products... (Wedding Dresses)

3
Bridal Reflections
Bridal Reflections
307 reviews
· Wedding Dresses

Bridal Reflections is a family-owned and operated bridal salon with three locations in New York, including New York City. Each location offers cutting-edge designer wedding dresses and evening wear. With more than 45 years of experience in helping brides find the perfect gown, the professional... (Wedding Dresses)

Ella Park Bridal
Ella Park Bridal
29 reviews
· Wedding Dresses · Newburgh, IN

Ella Park Bridal is a wedding boutique located in Newburgh, Indiana. This business was established in 2004 by owners Lisa and Mike. They offer a stunning range of classic ball gowns, modern fit-and-flare dresses, and sleek tuxedos ready for tailoring. This exclusive outlet is staffed by a team of... (Wedding Dresses)

Janene's Bridal Boutique
Janene's Bridal Boutique
74 reviews
· Wedding Dresses · Alameda, CA

We believe in romance. We opened Janene’s Bridal Boutique with the intention of providing the best possible setting for brides to select the perfect wedding gown. We are dedicated to helping you make your dream wedding a beautiful and memorable reality. Our goal is to make this important process... (Wedding Dresses)

Northridge Suit Outlet
Northridge Suit Outlet
1 review
· Wedding Dresses · Northridge, CA

Well COME ON IN to Northridge Suit Outlet and let us earn your business! Family owned and operated for over 13 years, we strive to provide everyone who walks through our doors with the customer service that they deserve. With over 10,000 suits to choose from, we are sure that we can find the right... (Wedding Dresses)

New Beginnings Bridal Studio
New Beginnings Bridal Studio
78 reviews
· Wedding Dresses · Puyallup, WA

Located in Puyallup, Washington, New Beginnings Bridal Studio is a wedding dress boutique that understands that your gown is an expression of your personality and style. They have a vast inventory of both traditional and off-the-runway dresses, ready to fit your style, vision, and budget. Their team... (Wedding Dresses)

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The King's Daughter Bridal Boutique
The King's Daughter Bridal Boutique
Wedding Dresses · Rockledge, FL

The King’s Daughter Bridal Boutique is a wedding attire company located in Rockledge, Florida. With a commitment to original styles and gowns made of high-quality materials, this boutique is ideal for wedding gowns, mother-of-the-couples, and wedding party garments. Owners Jeannie White and Crystal,... (Wedding Dresses)

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How much does a wedding dress cost?

Buying a wedding dress is unlike purchasing a piece of everyday attire. You’re going to be wearing this dress on one of the most important days of your life, and so you’ll likely spend quite a bit of money on your wedding dress. While wedding dress prices do vary greatly, the average wedding dress cost in the U.S. is $1,000. It typically ranges from $280 to $1,650, but you can purchase a wedding dress for far above and below those prices.

Lower range

$ 100 or less

Average cost

$ 1000

Most couples spend between

$ 280 - $ 1650

Upper range

$ 2600 or more

Costs displayed in graph are based on spend from thousands of couples who recently reported pricing for this service within their WeddingWire review. Pricing varies based on factors including, but not limited to, vendor’s experience, level of expertise, event guest count, date, and geographic region. Data displayed represents both wedding dress and tuxedo costs.

View dress costs

What impacts wedding dress prices?

There are a few factors that will impact your wedding dress cost. Most notably, an extremely detailed wedding dress with lots of beading and pricey fabric (silk, etc.) will cost more than a simpler wedding dress, as more intricate gowns require more labor and materials. So a grand ball gown with beading and detailed embroidery will cost more than a plainer sheath dress. Also, if you’re set on wearing a wedding dress by a famous dress designer, know that it will likely cost more.

What additional wedding dress costs should a bride plan for?

There are several additional costs that brides should factor into their wedding dress cost and budget. These include:
  • Alterations: If you want to drastically change your wedding dress, your alterations may end up costing more than your actual wedding dress!
  • Undergarments and accessories: Be sure to factor in your accessories— bridal undergarments, shoes, and more. These accessories will greatly affect how your gown looks and fits, so don’t forget to include them in your wedding dress cost.
  • Cleaning and preservation: Don’t be surprised if you’re still spending money on your wedding dress after your wedding! Whether you plan on wearing your wedding dress again, passing it on to a future generation, or none of the above, it’s still a good idea to have your gown professionally cleaned and preserved. Wedding dress cleaning and preservation can cost $200 or more.

How can you save money on a wedding dress?

Yes, a bride’s wedding dress will cost a lot of money—probably more than you’ll spend on another piece of attire in your life! However, there are several ways to save money on your wedding dress while still finding a gown that you absolutely love.
  • Don’t try on dresses that are over-budget: Be upfront with your bridal salon consultant about your budgets—and be sure ask about the cost of each dress you try on. Avoid the temptation of trying on a wedding dress that’s out of your price range.
  • Find a simple wedding dress, and accessorize: As mentioned, a simple and relatively unadorned wedding gown will cost less than an extremely detailed wedding dress. If you’re on a tight wedding dress budget, we recommend finding a simple gown and using a beaded sash or a brooch to give it some extra sparkle.
  • Find a dress you love as is: Any significant alterations or customizations that you do to a wedding dress will cost (a lot of!) money. Therefore, if you want to make significant changes to a wedding dress (add sleeves, change the silhouette, etc.), that gown is probably not for you. Look for a wedding dress that you love mostly as it looks off the hanger.
  • Scour sample sales: Many bridal salons offer sample sales where they sell sample dresses from past seasons. These sample dresses are typically in sizes 6 to 12, so if you fall in that size category, you may find a gorgeous gown at a low price at one of these sales.
  • Visit trunk shows: If you’re set on purchasing a gown by a specific designer, you might find a deal at a trunk show. Trunk shows are when a bridal salon features the collection of a particular dress designer—and usually offers a discount (usually about 5 or 10 percent off that designer’s wedding dress prices). Research which salons in your area carry your favorite designers, and check their websites for upcoming trunk shows.
  • Give yourself time to shop: A wedding dress can take several months to arrive after you’ve ordered it. Be sure to start shopping for your wedding dress as soon as possible —many brides shop at least nine months in advance, if not more. If you wait until the last minute, you may end up paying rush charges for your dress, which can greatly add to your total wedding dress cost.

How much does it cost to alter a wedding dress?

Wedding dress alterations can be expensive—particularly if you’re planning on making major changes to your wedding dress. Some bridal salons offer wedding dress alterations in-house. If yours does not, you will likely have to find a tailor who specializes in wedding dresses (be sure to read online reviews of wedding dress tailors before hiring). You’ll typically schedule your wedding dress fittings for at least three months before your big day—so plan accordingly. 76 percent of bridal salons charge alterations by piece rather than a flat fee, so the average cost of dress alterations can vary widely depending on the extent of the alterations. Simply adjusting a hemline won’t cost a ton, but adding sleeves or reworking a bodice will!

What questions should you ask a wedding dress tailor?

When choosing a wedding dress tailor, there are several questions you should ask:
  • How many fitting appointments will I need? How long will the process take?
  • What types of alterations do you recommend for my wedding dress?
  • Have you worked with a dress and fabric like mine before?
  • Can you provide a cost for my alterations?
  • How will you store my wedding dress?
  • What do I need to bring to my first fitting appointment?

Wedding Dresses and Gowns

As you plan your wedding, one of the most important decisions you’ll make is your wedding dress. The dress you choose should reflect your unique style and personality and make you feel like the most beautiful woman in the room. How does a bride say “yes” to that perfect dress? Here’s a quick guide to shopping for wedding dresses.

Set Your Budget

When you start browsing bridal gowns, it’s easy to fall in love no matter the price tag. Before you even pick up a bridal magazine, set a strict wedding dress budget. We suggest allocating around 10 percent of your overall wedding budget to your dress – and don’t forget to include the cost of your wedding accessories in that line item!

Narrow Down Your Style

About a year out from your wedding, start browsing bridal dresses and get a feel for how they match up with your style. Now is the time to educate yourself on silhouettes, necklines, fabrics and more. Our wedding dress style guide can help.

Once you’ve set your wedding date and chosen a venue, add these factors into your dress calculation. Are you marrying in the winter at a beautiful church? Then you might choose a dress with heavier fabric – like satin – in a more traditional silhouette like a ball gown or A-Line.

Book Wedding Dress Salons

About 10 to eight months before your wedding, it’s time to get boots (or heels) on the ground to start your wedding dress hunt. Consider wedding dress salons in your area and book appointments with your top choices – most salons do not allow walk-ins. Take a look at our complete wedding dress shopping guide to learn all the tips and tricks to finding the wedding dress of your dreams.

Trying on Bridal Dresses

As your salon appointments approach, assemble your fashion squad to give you feedback and moral support. Keep your posse small, as too many opinions can get overwhelming. When you arrive at the salon, your stylist will discuss your dress preferences and budget and help you choose options. Keep an open mind; your stylist knows what looks good on different body types. If your stylist suggests a dress, even if it’s not a silhouette you are considering, give it a try. You might be surprised.

Choosing Your Bridal Gown

When your heart leaps and you can’t stop grinning at the reflection in the mirror, you’ve found the right wedding dress. The salon will likely ask for a down payment and then order your dress. Over the next months, your dress will be created just for you. It should arrive a few months before your wedding so you have time for fittings and alterations at your salon. (See our full wedding dress shopping timeline.) You may feel like you’re waiting forever, but this is the perfect time to pick your wedding accessories and knock off other items on your wedding to-do list.

Ready to start shopping for wedding dresses? WeddingWire is here to help. Put in your location and search for the top salons in your area. Read reviews and start making appointments. Happy dress hunting!