Gina did an excellent job with our cake, grooms cake, and favors! The cake was so moist and delicious! I came to her with a picture from the game my husband and i met on and she made our characters look great! My husbands face lit up when he saw the cake. It was just the reaction i was looking for. We also had cake pops which were delicious and a big hit at our wedding! Our favors were italian pastries and they were so good! People are still talking about them and how good they were. I will be using Gina in the future we were very happy with her. She is so sweet and is in great contact anytime we needed! Thank you!

The cake I bought from Gina for my daughter's wedding on 10.22.11, did not taste like the cake we tried at the store, it was dry, also the top of the cake was suppose to be red velvet it was totally different, don't know what it was, also the middle piece was suppose to be covered in crystal beading like my Daughter's wedding dress that was missing, not happy at all.

Pattie Jenkins

If you have an explanation or some kind of refund that would be great.

Overall I was very pleased with the wedding cake that we had made by Gina. One of my few small complaints was that she was difficult to get a hold of and receive a response. I originally spoke to her about doing cake bites as my favor for the wedding guests (they are DELICIOUS) and she said she would email me an invoice and I never got it from her. Because of her lack of response I decided to not use her for our favors. Also, when my now husband and I did the cake tasting it was absolutely moist and delicious, but when we ate our wedding cake one of the layers was rather dry and not as good as it was at the tasting. The other two layers were really good, but it was a bit disappointing. The positives about the cake experience was that it was absolutely beautiful, overall tasting delicious, and Gina was really flexible with letting us do our cake tasting way after hours on a week night.

Gina is FABULOUS!!!! She has a true talent and she made our wedding day a true fairytale. Our cake was truly the best cake I have ever tasted! Everyone at our wedding went on and on about how fabulous it looked and how wonerful it tasted! Gina worked with us for a long time to create the perfect wedding cake and I truly appreciated all of her patience and kindness. IF YOU WANT THE BEST CAKE, IT'S ICING ON THE CAKE IS THE ONLY OPTION!

Chambers/ Justice Wedding
June 4, 2011
Don CeSar Beach Resort

If you want a beautiful and absolutely delicious cake, then Gina and It's Icing on the Cake is where you need to go! My fiance and I met with Gina approximately 8 months prior to our wedding, and it was the most pleasant and fun experience we had during the whole planning process. Not only is Gina one of the nicest people you will meet, but her work is outstanding. After tasting numerous delicious cakes (one better than the next), we picked three of our favorites. We chose heavenly white cake with vanilla buttercream and fresh strawberries; coconut rum cake with coconut cream cheese filling and key lime mousse; and vanilla butter cake with chocolate rum espresso buttercream, carmel and vanilla buttercream. Although they were all excellent, the vanilla butter cake with various buttercream was the best thing that I've ever tasted in my life. Most of the guests told me that it was the best wedding cake they ever had! The cake was so beautiful, I didn't want to cut it! Our wedding was on the beach, and the cake withstood the hot temperatures without a problem. My husband and I are from Ohio, and I would not hesitate to fly down to visit Gina on our anniversary to have some of her delicious cake!

To say It's Icing on the Cake makes great tasting and beautiful cakes would be an understatement; but there is much more to this bakery than that! Gina and her team LOVE what they do --- and it shows both in the quality of their work and in your interactions with them at every turn. After we "happened upon" (long story) Gina we decided that she was going to do our cake for our wedding and we NEVER EVEN talked to anyone else; despite our wedding being 100 miles away! She wanted to know what WE wanted and what our vision was for the cake and then she created the LOVELY reality on our wedding day. The champagne cake with berry filling was DIVINE. We can't wait for our anniversary!

The vegan red velvet wedding cake we ordered was $920.20. When Gina showed up, she informed me that she had forgotten the cake platter that would be holding the cake. She was very nice about it & offered to drive back to the shop and get it, but while it was not a big deal, I told her not to worry about it. The cake was beautiful- 3 larger tiers with a plastic stand on top of them holding up the last 2 tiers.

However as soon as Gina & her set up crew left, my mom & a few of the people that had been helping set up noticed that the plastic stand & top 2 tiers had started to lean. During the best man's speech, the top 2 tiers on the stand fell & cake was all over the floor. Thankfully, we had a bunch of loose orchids that some of the ladies put all over the cake to cover up the damage. The rest of the cake began to melt/fall so we ended up cutting the cake before the guests were even finished with their meals.

When I called Gina about the issue the Tuesday after the wedding, she informed me that there was "no way the cake would have just fallen because it was structurally sound" and asked if she could think about what to do then give me a call back. After I never heard back from her, I followed up on Saturday (exactly 1 week after the wedding) and Gina informed me that there is nothing she would do to correct the mistake and she was going to mail the money to me for the cake platter she forgot but didn't have my address (mind you, she had ALL of my information from when I ordered the cake & could have EASILY returned my call to get the address).

3 of my bridesmaids are getting married this year as well as 2 of my friends that were in attendance at the wedding. I would have loved to recommend Its Icing on the Cake to all 5 of my wedding planning friends as well as a friend of mine that is a local wedding planner & even use the company for events in the future. Unfortunately, I will not be using the company ever again, but rather telling people NOT to use them. Not because I was not refunded for the cake disaster, but rather for the extremely unprofessional manner in which the situation was handled. In all honesty, if she would have at least taken the time to return my call like she said she would rather than cowering away from her mistake, I would have been more than happy to maintain a professional relationship with them.

Our wedding cake turned out wonderfully! It was great working with them from the first meeting to the wedding day! Not only was the cake delicious but it looked flawless on the wedding day. We were even brought back in to look at some additional ideas without even requested a second meeting!
We cant wait to order another cake for one of our future events!

Gina's cakes are two things: DELICIOUS and exactly what you want them to be! That could be anything and everything from whimsical, beautiful, elegant, funky and classic.

At our first meeting, she listened to all our thoughts on what we wanted and she sketched up a picture of what it could be right in front of our eyes. It was not only classically beautiful but had the little sparks of fun we wanted to keep it our own (sugar flowers made to match my bouquet and sprigs of rock candy!). And did I mention I could swim in her buttercream frosting it's so delicious? The cherry on our wonderful cake? The adorable sugar figurines she molded of my husband and I that acted as the cake topper. We had seen them while visiting family in South America and she recreated them PERFECTLY. Thanks, Gina!

Gina with It's Icing on the Cake created our dream wedding cake. We showed Gina a picture of the cake we wanted at our tasting and she able to make it look just like the picture. The cake was PERFECT and exactly what we wanted (and more).
We received SO many compliments about our wedding cake (look and taste). People kept saying "This is the best cake I've ever had!" We couldn't agree more. The cake was delicious and we are looking forward to our 1 year anniversary cake!
Gina with It's Icing on the Cake truly has a gift and we are so thankful for her hard work. From the tasting to the day of the wedding, Gina was very kind and professional to work with. I would recommend It's Icing on the Cake to all of my friends.

It is my pleasure to highly recommend Gina and It's Icing on the Cake for every Tampa Bay area bride! Working with Gina was an absolute pleasure - she is so talented, and it is obvious that she enjoys what she does.
We used my husband's parents' cake topper from their wedding for our cake ... and somehow Gina made something that is almost 28 years old look modern on our cake! She incorporated the design of the topper into the design of our cake, and it was AMAZING. I am very detail oriented, and so is Gina - every tiny detail on our cake was impeccable.
I could not be happier with my decision to use It's Icing on the Cake for our wedding cake! My grandmother has attended many, many weddings throughout her life, and she said that our wedding cake was the most beautiful she's ever seen - and I completely agree!
One more thing - the TASTE of the cake (we had three fantastic flavor options!) was 100% phenomenal as well!

Gina Serkez from It's Icing on the Cake made the coolest Groom's cake for our wedding. It was a Nikon D90 cake and it tasted SOOOOOooooo good! I have no idea how much this would cost elsewhere, so wasn't sure what to put in that category, but I was so happy with it I give all 5's!!!! :)

Gina was so nice and helpful in planning my wedding cake. Her creativity and style were exactly my taste. Speaking of taste, her cakes are sooo delicious. She uses real buttercream and not the shortening kind that tastes so sugary. I would def go with It's Icing on the Cake for a wedding cake. They are a little pricier then the standard bakeries but it is so worth it if you want a cake designer and not a plain old baker.

The wedding cake was absolutely beautiful and exactly what we wanted. I found a picture from an old bridal magazine and with Gina’s help we tweaked it to fit our style. We were so very pleased with the cake, and so was everyone else which was evident from the amount of photographs taken with the cake. From the start of the first appointment up till the end, Gina and her staff made us feel special and treated us with professionalism, answered any questions that we had, and provided excellent customer service, we wanted 3 different flavors in 5 different layers and a unique looking cake, which is exactly what we got!! We received a multitude of compliments from guests about how beautiful and delicious the cake was! We would highly recommend "It’s Icing on the Cake" to anyone looking for an extra special cake. Thank you so much it made our day that much more special, it was definitely a showpiece at the reception.

I made several appointments with my fiance to sample cakes for our November wedding. After trying Cakes by Carolyn and Frida's Bakery, we went to It's Icing on the Cake. Needless to say, I canceled any future appointments after our meeting with the shop's owner, Gina.

After walking into her shop on Central Avenue in Saint Petersburg, we knew we'd found the right baker. There was a plethora of picturesque creations in every direction; each one unique and beautiful.

We sat down, and after being offered a drink to accompany our tasting, got down to business. My fiance and I discussed our wedding, talked head count and told Gina what we were looking for on our big day. Gina explained that she had prepared several different varieties and a few different icing options. The first I tried was a champagne cake with strawberry icing, then some chocolate on chocolate and finally an almond cake with vanilla. We mixed and matched a bit and tried desperately to figure out which one was our favorite.

It was useless. They were all amazing. Instead of a cake, as we had planned, we switched to cupcakes to ensure our guests could experience all of the same flavors for themselves.

Using our color scheme and theme as inspiration, Gina created over 135 stunning cupcakes in various flavor combinations and also a small (yet beautifully decorated) bride-groom cake. Her table setting was beautiful and our guests were amazed - by both her attention to detail and the scrumptious taste of the cupcakes.

Though our wedding is over, and the guests have devoured all of our tasty treats, I know I'll be back to It's Icing on the Cake. (I may even make up reasons just to have cupcake parties) Everything Gina and her staff did for us was amazing and I couldn't have been happier.

If you're looking for a bakery in Saint Petersburg for your wedding cake, you must take a visit to It's Icing on the Cake - you won't regret it.

Thanks Gina!

It was the best wedding decision we made. The cupcakes were tasty and beautiful and it made our wedding unique. I have had several friends tell me that it was the best wedding cake they have ever tasted...and I agree! It was unique and delicious. Thanks Gina, you were great!