aloft offers something bold and new to the culture-conscious traveler alienated by cookie-cutter, one-size-fits-all experiences. aloft is a hotel that celebrates the individual and gives you the freedom to control and customize your travel adventure to fit your personal style. It is a place where walls have been knocked down to create a space that is open in design and open to possibilities. A place where energy flows, personalities mingle, and opportunities abound. A place where anything can happen.

aloft delivers a new tWist in travel.