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About

Southern Sweetheart Events is a wedding planning company in Zephyrhills, Florida. The team is attentive to detail, caring for every little element that goes into crafting your perfect day. They recognize the importance of a smooth, stress-free experience. You can rest assured that your wedding day will be in the safe hands of these professionals.

Services Offered
Southern Sweetheart Events offers a variety of planning services. From finding a venue to selecting décor and even day-of coordination, they will help you every step of the way. Their full-service package includes a detailed initial consultation, followed by frequent check-ins throughout the planning journey. A dedicated binder is provided to each couple, helping them keep track of the process. Their partial coordination service begins 6 months before your big day. They will help you find any missing vendors to bring your event together. Working with your suppliers, they will ensure they are prepared and ready for your celebration. Southern Sweethearts Events also offers month-of coordination and additional planning services depending on your needs. Whether you need comprehensive assistance or some professional touches here and there, the team will be delighted to help bring your dreams to life.

  • Woman-owned
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Frequently asked questions

What is the starting price for day-of wedding coordination?

$1,100

What is the starting price for partial wedding planning?

$1,850

What is the starting price for full wedding planning?

$2,500

Do you offer an hourly rate?

Yes

What is the hourly rate?

$100

What wedding events do you provide services for?

Ceremony
Reception
Rehearsal Dinner

What wedding planning services do you offer?

Day-of Coordination
Full Planning
Partial Planning

What weddings do you have experience planning?

Civil
Cultural
Destination
Elopement
Military
Non-Religious
Religious

Reviews of Southern Sweetheart Events

This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Review summary

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Clients consistently praise Sabrina of Southern Sweetheart Events as professional, organized, and communicative, making planning stress-free even on short timelines or long-distance. Her vendor connections and budget-savvy advice saved time and money. Day-of coordination is seamless—she anticipates issues, manages vendors, and lets couples fully enjoy their day. Highly recommended.

Review summary

Powered by AI
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Clients consistently praise Sabrina of Southern Sweetheart Events as professional, organized, and communicative, making planning stress-free even on short timelines or long-distance. Her vendor connections and budget-savvy advice saved time and money. Day-of coordination is seamless—she anticipates issues, manages vendors, and lets couples fully enjoy their day. Highly recommended.

J
Jett Sent on 04/10/2026
5 out of 5 rating

Jett & Roxanna’s Wedding

Sabrina went above and beyond with helping us for our wedding. We had a very short timeline (five months) and she helped us get everything together that we needed. She also has a lot of connections in the Tampa area and helped us save money with vendors. She was very professional and supportive throughout the whole process. We had a beautiful day and we can’t recommend enough!
Karen
Karen Sent on 02/27/2026
5 out of 5 rating

Excellent Performance

We couldn’t have asked for a better coordinator for our daughter’s Quinceañera. From start to finish, she was absolutely superb. She maintained consistent communication with us throughout the entire planning process, always keeping us informed and answering every question promptly.

Every single detail we requested was executed perfectly. She truly listened to our vision and made sure everything came together exactly as we imagined — if not better. Her professionalism, organization, and calm presence made the entire experience stress-free and enjoyable for our family.

Thanks to her dedication and hard work, our daughter’s Quinceañera was everything we dreamed of and more. We are beyond grateful and would wholeheartedly recommend her to anyone planning a special event.
Haylee
Haylee Sent on 02/18/2026
5 out of 5 rating

Sabrina is the BEST!

Working with Sabrina made the wedding planning experience a breeze! She was always quick to respond, offered her expert opinion when asked, and was so much fun to work with! I cannot say enough about how much we enjoyed & appreciated having her support for 6-months during the planning and on the big day. Thank you Sabrina!
Raechel
Raechel Sent on 01/01/2026
5 out of 5 rating

Hire this Planner!

Sabrina was incredible from start to finish. Her professionalism was truly exceptional. She maintained consistent, clear, and reassuring communication throughout our entire planning process, which immediately put us at ease. She kept us organized, on track, and confident in every decision, making what could have been an overwhelming experience feel simple and completely stress-free.
On the wedding day itself, her coordination was invaluable. She managed the timeline seamlessly, kept everyone where they needed to be, and ensured every vendor was set up perfectly and on schedule. Because of her, I was able to be fully present, enjoy every moment, and trust that everything was being handled behind the scenes.
Her attention to detail, calm demeanor, and genuine care for our vision made all the difference. I truly cannot imagine our day without her, and I would recommend her to any couple looking for a planner who is reliable, organized, and an absolute joy to work with.
Sarah
Sarah Sent on 12/31/2025
5 out of 5 rating

We love Sabrina!

We love Sabrina! We purchased her Full Service Planning; hiring her was easily the best decision we made for our wedding, and I would gladly recommend her to anyone who needs a wedding planner. We began our planning process while my husband was stationed overseas, and she was really great about working with us remotely and around the huge time difference. Since we couldn’t go ourselves, she visited venues for us and Facetimed us during tours, as well as taking plenty of video and pictures to send. In general, she went above and beyond to help us plan long-distance! Sabrina provided timelines and guides, recommendations, checklists—everything you can think of, she had covered before I even asked. She was also always very warm and kind with us, and made us feel very comfortable throughout the planning process. Any questions we had, she was there to answer, and she was always willing to lend an ear and reassurance whenever I was confused or nervous. She was extremely knowledgeable and had tons of great advice, especially about what things might not be worth the cost or effort, the areas of the wedding that were worth spending on, and budget-friendly approaches that would still achieve our vision for the wedding. She was really great at helping us stay within our small budget while still having the wedding experience we wanted. Her experience in the industry really shines in advice, and her guidance through it all was invaluable. Day of, she was a wonderful coordinator! She worked very efficiently, and as the bride, I could happily focus on spending the day with my loved ones because I knew Sabrina had things handled. I honestly cannot say enough good things about her and her planning services. She was such a huge help and supporter every step of the way, and she made planning this event SO much less stressful. We had such a gorgeous, vibrant, and fun wedding, even through the challenges of limited budget and long-distance planning, and I really don’t think we could have pulled it off without her help. Sabrina is a fantastic wedding planner, and her services are absolutely worth every single penny!
Stephanie
Stephanie Sent on 12/16/2025
5 out of 5 rating

Absolutely LOVE her!

Sabrina is truly amazing at what she does. Planning a wedding can be stressful, but having her by our side made all the difference. She was attentive, professional, and always reassuring especially when things didn’t go exactly as planned. There were a few challenges before and during the ceremony, but Sabrina handled everything with grace and confidence. She stepped in immediately, made everything better, and ensured the rest of the day was absolutely perfect. Because of her, we were able to enjoy our wedding and focus on each other instead of worrying about details. Our wedding was beautiful, well-organized, and everything we hoped for thanks to Sabrina. I am so thankful for her and would recommend Southern Sweetheart Events to any couple wanting a planner who truly cares and delivers
S
Summer Sent on 08/12/2025
5 out of 5 rating

Above and beyond

Sabrina was an absolute lifesaver! She was always one step ahead of everything and was ready for any little detail/situation that arose. From last minute finding a location for the first look to knowing how to bustle my dress, she was always calm and collected.
Cecelia
Cecelia Sent on 05/19/2025
5 out of 5 rating

The Wedding Planner of Our Dreams — Truly One of a Kind

From the very beginning of the planning process, our wedding planner, Sabrina, went above and beyond in every possible way. Her attention to detail, calm professionalism, and genuine passion for creating beautiful moments made all the difference in our journey. She took the time to really listen to our vision, and somehow brought it to life even more beautifully than we imagined.

On the day of our wedding, Sabrina was nothing short of a miracle worker. The venue was absolutely stunning — every detail was thoughtful, intentional, and breathtaking. She handled everything behind the scenes with grace and a smile, solving problems before we even knew they existed and ensuring that we could be fully present and enjoy our day stress-free.

From managing the timeline and coordinating vendors to actually sewing up my dress when my bustle ripped at the reception, she was prepared for everything and anything. I can’t emphasize enough how much peace of mind she brought us, and how seamlessly she turned our dreams into reality.

Sabrina is truly one of a kind — talented, kind, composed, and incredibly dedicated. We feel so lucky to have had her by our side, and we would recommend her wholeheartedly to any couple looking for not just a planner, but a wedding fairy godmother. 💫
Ashley
Ashley Sent on 11/26/2024
5 out of 5 rating

Our perfect vendor

Sabrina was our first vendor we booked after we got engaged. I knew I wanted my dream wedding but on a budget, and wanted a wedding planner to take the stress out of the planning process. Sabrina made the process seamless and extremely enjoyable. Her connections with local vendors truly made the selection process a lot easier. Every vendor we chose was from her preferred vendor list. And not one of them disappointed! Every single vendor we had the day of the wedding went above and beyond and truly made our day perfect. Throughout the year of planning, and into the day of, Sabrina calmed all of my nerves and orchestrated a smooth wedding day. I would 1000% refer Sabrina. (And have to many friends).

I know that if I did not meet Sabrina and have her as my wedding planner, my wedding would not have been as perfect as it was.
Michelle
Michelle Sent on 11/18/2024
5 out of 5 rating

Most amazing experience ever

Working with Sabrina from Southern Sweetheart Events was an absolute dream! Every question I had was answered quickly from the day we started working with Sabrina. She kept us on track with timelines, checked in regularly and was always available to answer our questions and calm any anxieties. She was incredibly organized, attentive to every detail, and truly helped us create the perfect wedding without any stress. From vendor recommendations, reviewing vendor contracts and managing the day-of timeline, she went above and beyond to ensure everything ran smoothly, allowing us to fully enjoy our special day. We couldn't have asked for a better wedding planner and highly recommend her to anyone looking for a flawless event.
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Awards

48
WeddingWire Couples' Choice Awards 2024 Winner
WeddingWire Couples' Choice Awards 2023 Winner
WeddingWire Couples' Choice Awards 2022 Winner

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