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x8 Couples' Choice Awards

Won the Couples' Choice Awards thanks to recommendations from couples on Weddingwire.com.
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Sweetwater Events

$4,095 Package Price
Availability

Trending now

Highly recommended

About

On WeddingWire since 2013

Sweetwater Events is a boutique wedding planning company based in Nashville, Tennessee. Ashley, the owner and lead planner at Sweetwater Events, discovered her passion for planning and designing events after years of planning social events for artists in Los Angeles and Nashville. Now, with over ten years of experience, Ashley and the team at Sweetwater Events will help you turn your wedding day dreams into reality.

Services Offered

Sweetwater Events specializes in wedding planning and caters to those couples seeking timeless beauty, southern inspiration and a calming presence. They will assist you in planning and styling your wedding ceremony and reception for a variety of wedding types. Prior to your special day, Ashley will sit down with you and go over your layout, review current planning details, and write up timelines and to-do lists to ensure your wedding day will be seamless from beginning to end. Sweetwater Events provides month-of coordination, partial and full planning services.

Frequently Asked Questions

What is the starting price for day-of wedding coordination?

$2,595

What is the starting price for partial wedding planning?

$4,095

What is the starting price for full wedding planning?

$5,595

Do you offer an hourly rate?

Yes

What is the hourly rate?

$150

What wedding events do you provide services for?

Ceremony
Reception
Rehearsal Dinner

What wedding planning services do you offer?

Day-of Coordination
Full Planning
Partial Planning

What weddings do you have experience planning?

Civil
Cultural
Destination
Elopement
Eco-Friendly
Military
Non-Religious
Religious
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99 Reviews

Write a review
Rated
4.9
out of 5.0
Recommended by 98% of couples
  • Quality of service
    4.9 out of 5 rating
  • Average response time
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  • Professionalism
    4.9 out of 5 rating
  • Value
    4.9 out of 5 rating
  • Flexibility
    4.9 out of 5 rating

69 User photos

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    Lisa M. Married on 11/01/2022
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    Best decision!

    It was a true pleasure to work with Ashley. She is calm, confident and connected. Especially planning a wedding during the ever changing landscape of a pandemic, Ashley worked with us to navigate each change or possible change with a can-do attitude, resources and suggestions. Our daughter's wedding was everything we could have ever hoped for! Ashley was key to making that happen and I can't recommend her more highly.
  • Jordan
    Jordan Married on 09/09/2022
    5 out of 5 rating
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    Beyond Wonderful!

    Ashley helped make our wedding dreams come true! It literally could not have come together and been so perfect without her! She was so calm and organized, her timeline for the day of was out of this world! So detail oriented and I felt so relaxed thanks to her!
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Awards

99
WeddingWire Couples' Choice Awards 2023 Winner
WeddingWire Couples' Choice Awards 2022 Winner
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2020 Winner
WeddingWire Couples' Choice Awards 2019 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner

Team

Ashley Reed
Ashley Reed
Owner & Lead Planner

Hi! I’m Ashley!
I started Sweetwater Events in Jan. 2013 with a desire to provide couples a simplified planning process & truly enjoyable experience throughout their engagement.

From your engagement through wedding day I provide personalized service & a sense of calm that makes planning feel smooth, relaxed & FUN! The end result? A one-of-a-kind experience & timeless celebration that reflects your love perfectly.

I never take for granted what an honor it is you chose me to make your wedding dreams come true. And I look forward to helping you celebrate life & love with those you love most!

Professional Network & Endorsements

5 Endorsements
High Tone Entertainment High Tone Entertainment Wedding DJs

We've worked with Ashley at Sweetwater for many weddings and events. She is amazing! Her communication and attention to important details are spot on, making it easier on us as vendors to do our jobs well. She's professional, easy-going, and a joy to work with!

JD's Music JD's Music Wedding DJs

Great planner

Scarritt Bennett Scarritt Bennett Church & Temple Weddings

Ashley at Sweetwater Events is everything you would want in a planner - friendly, personable, and organized. Her events at Scarritt Bennett always run smoothly and we happily recommend her to future brides!

Map

Nashville, Tennessee Nashville, TN, 37216
6155212111

Always Open
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