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Shade and Strand

San Diego, CA View map Visit website


2022 Couples' Choice Awards Winner

Shade and Strand is a team of Hair and Make up artists based in San Diego, California. Founder/Owner Heather Elizabeth Kanoelani Raco is passionate about the color, dimension, and texture involved in hair and makeup artistry. The dedicated team at Shade and Strand looks forward to creating a beautiful, distinctive look that showcases your personal tastes and style.

Services Offered

Hair and makeup services can be performed in the salon, or on-site throughout San Diego County and Orange County. Shade and Strand can accommodate small and large groups, as well as offer consultations and trials. Available hair services include hair extensions, hair removal, updos, and styling, while makeup application services include the following:

  • Airbrush makeup
  • Brow / lash tinting
  • Lash Lifts
  • Contour makeup
  • Eye makeup
  • False lashes
  • Natural makeup
  • Black-owned
  • Asian-owned
  • Hispanic or Latinx-owned
  • LGBTQ+-owned
  • Native American-owned
  • Pacific Islander-owned
  • Veteran-owned
  • Woman-owned

Frequently Asked Questions

Does makeup price include false lashes?


Which of the following are included in prices?

Assistant Fee

What beauty services do you offer?

Group Services
Hair Removal

What hair services do you offer?

Updos / Styling
Hair Trial
On-Site Hair

What makeup services do you offer?

Airbrush Makeup
Contour Makeup
Eye Makeup
Natural Makeup
On-Site Makeup
Wedding Party Makeup
Makeup Trial
Fake Lashes
Brow/Lash Tinting

What hair removal services do you offer?


51 Reviews

Write a review
out of 5.0
Recommended by 100% of couples
  • Quality of service
    Rating 5 out of 5
  • Average response time
    Rating 5 out of 5
  • Professionalism
    Rating 5 out of 5
  • Value
    Rating 5 out of 5
  • Flexibility
    Rating 5 out of 5

88 User photos

  • Jayme
    Jayme Married on 05/12/2022
    Rating 5 out of 5
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      Rating 5.0 out of 5

    this is your sign to hire Shade and Strand!

    HIRE SHADE AND STRAND NOW!!!💛 The whole team brought the most wonderful energy and hype you need in getting ready for your wedding.
    Heather from the start was ALWAYS super responsive and accommodating. Always answering my questions and requests promptly. We even added someone last minute and said it was no problem.
    We had a total of 9 people (12 services) and they were able to get us all done in time for pictures. They honestly all are so sweet and listened to what we all wanted. I was not able to do a trial due to the drive it would take me to get there and it came out PERFECT the day of. I’m thankful that I felt comfortable to say something if I wanted a little make up change and it was no problem.
    They are all just beautiful souls enhancing our beauty and make us feel and look beautiful.
    Thank you again for bringing fun, professionalism, and being experts at what you do. It’s clear that you love to do it too💛
  • Evelyn
    Evelyn R. Married on 04/02/2022
    Rating 5 out of 5
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    Great experience and service

    I had a wonderful time working with heather and Tiffany. They both were incredibly personable and easy to communicate with. They are super efficient and do great work. They were very flexible and even let me add someone on last minute and still finished on time. I would recommend them to anyone who needs hair and makeup done.


  • 51
  • WeddingWire Couples' Choice Awards 2022 Winner
  • WeddingWire Couples' Choice Awards 2021 Winner
  • WeddingWire Couples' Choice Awards 2020 Winner
  • WeddingWire Couples' Choice Awards 2019 Winner
  • WeddingWire Couples' Choice Awards 2018 Winner



Tiffany  DiPhillips
Tiffany DiPhillips
Lead Make up Artist

Tiffany is Shade and Strands Lead Make up Artist and Make up Educator. Tiffany has over 20 years in the Make Up industry. Her bubbly personality will have you laughing and smiling. Never a dull moment in this blonde bombshels chair! Her clients always leave her with a smile and looking Gucci! As Tiff says..."This is your world sista, I just live in it.! Oh!!! and lets not forget our very own Brow Specialitst! YOU WILL NOT BE DISAPPOINTED!

Jynneva Crook
Jynneva Crook

Neva is our element of suprise. She is our Esthetician that not only gives the best facials but the woman can create some avant gaurd hair styles. Her make up background is growing and getting better and better. She never lets herself fall behind in the make up world trends. Lets not even get started on the business savy mindset this chick has! She is a gem.

Heather Raco
Heather Raco
Hair and Make Up Artist

Heather is Shade and Strands Founder and Owner! She is the voice and texting behind the secens! She is a woman of many talents! Bridal hair is her FORTE but don't sleep on her make up skills! Watch out! Her raw talent no trianing behind a camera will capture some pretty cool moments! You will probably be on Instagram!

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5410 El Cajon Blvd San Diego, CA, 92115
Location of (Shade and Strand)

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