Bridal by Viper is the largest full-service wedding dress shop in Michigan. Our gorgeous location has over 13,000 square feet and over 25 fitting rooms located in Mid- Michigan. We carry bridal gowns, bridesmaids, mother of the bride, flower girl, and tuxedos. We specialize in plus size bridal, wedding gowns, and prom! We only sell one dress, per school, per color, per event! Recently engaged? Set up an appointment to let us help you plan your dream wedding!
Bridal Designers: Allure, Madison James, Wilderly, Kenneth Winston, Morilee, Casablanca, DaVinci, Christina Wu Brides, Christina Wu Exclusive, Christina Wu Private, Christina Wu Love, Lamour, Eve of Milady, Julietta
Bridesmaid Designers: Adrianna Pappell Platinum, Kenneth Winston Colours, Christina Wu Celebrations, Morilee, Jessica Angel Collection, Minimaids, DaVinci
Prom Designers: Amarra, Bridal by Viper Exclusive,Clarisse, Collete, Dave and Johnny, Ellie Wilde, La Femme, Madison James. Terani, Sydneys Closet
Mother of the Bride Designers: Mon Cheri, Montage, Ivonne D, Christina Wu Elegance, Madeline Gardner New York, Cameron Blake, Social Occasions
Tuxedo: Jim's Formalwear
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89 Reviews for Bridal by Viper Apparel
Recommended by 93% of couples
3 User photos
Sierra Doyle · Getting married on 04/05/2022
Amazing Vendor
Gorgeous location and great staff!
Sent on 02/05/2019
Amanda Gordon · Getting married on 11/14/2020
Great Consultant
I had the pleasure of working with Amber to help find my dream dress. I could not have imagined a better experience. She continued to ask me questions throughout the appointment to narrow our search and pulled amazing dresses for me that were always within my budget. I ended up buying my perfect dress from my first appointment! I would highly recommend her and Bridal by Viper to anyone looking for a special occasion dress.
Sent on 11/07/2019
Amanda · Getting married on 10/24/2020
WOW. Never have I felt more like a bride
I went in here just to look around originally and wow. They have so many options to start off. I gave them my price point and was paired with Amber. Rather quickly I found 3 or so dresses I wanted to try. Amber got me set up in a room and told me she had pulled one to put me in just to see if I liked it. I tried her dress on second and I was BLOWN AWAY. The dress was phenomenal, I felt like a royal bride. The dress was more than I could’ve dreamed. It’s over-the-top and dramatic, just like me ! I said yes to the dress with Amber that day and I couldn’t be more excited ! Amber is an absolute doll and I’m so excited to bring my bridesmaids up to pick their dress(es) !
Sent on 06/16/2019
