Weddings

Bridal by Viper Apparel

Birch Run, MI View map

About

2021 Couples' Choice Awards Winner

Bridal by Viper is the largest full-service wedding dress shop in Michigan. Our gorgeous location has over 13,000 square feet and over 25 fitting rooms located in Mid- Michigan. We carry bridal gowns, bridesmaids, mother of the bride, flower girl, and tuxedos. We specialize in plus size bridal, wedding gowns, and prom! We only sell one dress, per school, per color, per event! Recently engaged? Set up an appointment to let us help you plan your dream wedding!

Bridal Designers: Allure, Madison James, Wilderly, Kenneth Winston, Morilee, Casablanca, DaVinci, Christina Wu Brides, Christina Wu Exclusive, Christina Wu Private, Christina Wu Love, Lamour, Eve of Milady, Julietta

Bridesmaid Designers: Adrianna Pappell Platinum, Kenneth Winston Colours, Christina Wu Celebrations, Morilee, Jessica Angel Collection, Minimaids, DaVinci

Prom Designers: Amarra, Bridal by Viper Exclusive,Clarisse, Collete, Dave and Johnny, Ellie Wilde, La Femme, Madison James. Terani, Sydneys Closet

Mother of the Bride Designers: Mon Cheri, Montage, Ivonne D, Christina Wu Elegance, Madeline Gardner New York, Cameron Blake, Social Occasions

Tuxedo: Jim's Formalwear

Frequently Asked Questions

What are your price ranges for full-priced wedding gowns?

Under $500
$500 - $999
$1,000 - $2,499
$2,500 - $3,999

What are your price ranges for full-priced suits and tuxedos?

Under $200
$200 - $499

What are your price ranges for suit and tuxedo rentals?

$100 - $199
$200 - $299

How do you price dress alterations?

By Piece

Who do you provide services for?

Bride
Bridesmaids
Father of the Bride
Father of the Groom
Flower Girls
Groom
Groomsmen
Mother of the Bride
Mother of the Groom
Ring Bearers

Which of the following services do you provide?

Alterations
Appointments Only
Full Customization
Preservation
Rentals
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Bridal Gowns
Formal Gowns
Garters
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Shoes
Tuxedo Rentals
Tuxedos
Undergarments
Veils

What is the average turnaround time for a bridal gown?

Less than 6 months

How often do you receive new bridal gowns?

Weekly

What is your return policy?

Final Sales

225 Reviews

Write a review
Rated
4.7
out of 5.0
Recommended by 95% of couples
  • Quality of service
    Rating 4.8 out of 5
  • Average response time
    Rating 4.8 out of 5
  • Professionalism
    Rating 4.7 out of 5
  • Value
    Rating 4.7 out of 5
  • Flexibility
    Rating 4.7 out of 5

38 User photos

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  • Megan
    Megan Getting married on 10/29/2022
    Rating 5 out of 5
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      Rating 5.0 out of 5

    Try the unexpected

    Courtney was amazing! She listened to my thoughts and ideas, had great ideas of her own, makes you feel amazing in any dress you put on. She encouraged me to try a dress I would not have choose and it turned out to be THE ONE!! The store is clean and the other associates are super friendly, definitely recommend!
  • Arielle
    Allie Getting married on 10/08/2022
    Rating 5 out of 5
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      Rating 5.0 out of 5

    Amazing!!!

    Such a great place! Everyone was extremely nice! I had the best experience with them! I would definitely recommend them!!!
  • Hannah
    Hannah Getting married on 10/01/2022
    Rating 5 out of 5
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      Rating 5.0 out of 5

    Loved the store & the consultant

    Reagan was great, very helpful

Awards

  • 225
  • WeddingWire Couples' Choice Awards 2021 Winner
  • WeddingWire Couples' Choice Awards 2020 Winner

Map

8800 Market Place Drive, Suite H030 Birch Run, MI, 48415
9896241100
989-624-4070

Sunday - Wednesday 10:00 AM- 7:00 PM Thursday - Saturday 10:00 AM - 9:00 PM
Location of (Bridal by Viper Apparel)

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