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On WeddingWire since 2015

At Piera’s Bridal Couture we believe every bride should have a dress shopping “experience” she will never forget and find a dress that is perfect for her big day! This is why we carefully hand select gowns from some of the industries top designers and have a staff of friendly, and knowledgeable bridal stylists that will work one-on-one with you to help you find the dress of your dreams! Piera’s Bridal Couture is a family owned and run boutique style bridal salon in Shelby Township, Michigan and we love helping brides “dress dreams” come true!

Piera has been in the wedding dress business for over 30 years! She opened her first store in 1986, and after over 20 years and a very quick 1 year “retirement” she opened Piera’s Bridal Couture in the fall of 2009. Piera has always had a love for and passion for wedding gowns and brides. As a young girl in Sicily she remembers watching the brides in awe as they would come out of the church in her town, and she still feels the same excitement and love when she sees the brides in our store!

Family is the most important thing in the world to Piera, and she is so happy to have many of her family members working in the store! She is joined by her granddaughters Piera and Gabriella, her daughter Nella, and her two daughter-in-laws Jill and Marina. We are even more lucky because each member of our staff feel like family as well!

Each bride-to-be will work one-on-one with a bridal stylist to search for the perfect wedding gown! Each of our bridal stylists have helped hundreds of brides find their dream dress and are very knowledgeable of the dresses we have in store as well as all of the current bridal trends. They style each bride from head to toe with not only the perfect dress, but beautiful accessories that totally complete the look! And before you are ready to walk down the aisle you will have a few alteration appointment with our amazing seamstresses! They are all experienced in bridal alterations and will be sure your gown fits exactly the way it should.

We love welcoming each and every bride into the Piera’s Bridal family!

  • Woman-owned

Frequently Asked Questions

What are your price ranges for full-priced wedding gowns?

$1,000 - $2,499
$2,500 - $3,999
$4,000 - $6,499
$6,500 - $7,999

How do you price dress alterations?

By Piece

Who do you provide services for?

Flower Girls
Mother of the Bride
Mother of the Groom

Which of the following services do you provide?

Appointments Only
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Plus Size Gowns
Sample Gowns

What is the average turnaround time for a bridal gown?

6-8 months

How often do you receive new bridal gowns?


What is your return policy?

Final Sales
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Any other questions?

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4.1 out of 5 rating
36 Reviews
  • Quality of service
    4 out of 5 rating
  • Average response time
    4.1 out of 5 rating
  • Professionalism
    4 out of 5 rating
  • Value
    4 out of 5 rating
  • Flexibility
    4.2 out of 5 rating
81% Recommended by couples

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36 Reviews See all
Samantha M. Married on 06/25/2022
5 out of 5 rating

Found my dress at my first appointment!

I can’t say enough good things about Piera’s! It was the first salon of three that I visited, and I was glad I did. My consultant Kim was patient and kind; she truly listened to what I wanted in a dress and pulled beautiful dresses that were all my taste. As I tried on dresses, she listened to what I did and did not like and offered helpful suggestions of what to try next. Piera’s is seemingly small but has a huge variety of designers and dresses so I felt like I could try on all the styles I wanted, and Kim respected my budget. At the end of appointment, I told Kim I had a couple other salons to visit over the next day, and rather than pushing a sale she encouraged me to go to those appointments and make sure I was confident in my dress. In the end, I knew I had found my dress at Piera’s, and they were kind enough to squeeze me in on a busy Saturday to try my dress back on and get my measurements.

Tip if you go there: we were the first appointment on a weekday morning and had the salon to ourselves for almost the whole time. Since the salon is smaller that really helped me have a relaxing shopping experience, browse the dresses, and focus.
Ashley Married on 11/27/2020
5 out of 5 rating

First time trying on bridal gowns

I went with the intentions of just looking for my dress. It was my first time ever trying on dresses and was not expecting much out of the appointment. I was blown away with the help I received! Our consultant was beyond helpful, and kept me at my budget. She got me into a dress I never considered trying on and ended up falling. Love with the second dress I tried on. I would recommend this place any time. I can’t wait to get into my dress again!
Katelyn Married on 08/30/2020
5 out of 5 rating

Loved my dress!

I found my dream dress at Piera's! After shopping at four other stores, Piera's is where I found the most unique dress. I fell in love with the skirt but the top of the dress was not my style. The consultant assured me they could customize it during the alterations process and they did! After just three fittings, my dress fit perfectly and was transformed on the top. They did a beautiful job and had great service throughout the process. As an out-of-state bride and someone who got married amidst the COVID pandemic, they were accommodating and worked fast to deliver a quality dress. Thank you, Piera's!
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