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About Beneath The Gown

A beautiful gown stars with the perfect foundations.

We're a lingerie boutique specializing in bridal foundation as well as shapewear and everyday bras. We carry sizes 28-56 AA-M cup and everything in between. We can customize any of our lingerie pieces, all customizing is done in house. We have the perfect foundation solution for all our brides. We also offer bridal alterations with Josie who not only is owner of Beneath The Gown but also has over 25 years of experience working with gowns of different silhouettes and designers. We are located on the Connecticut shoreline and just a few minutes from the highway.  

Categories: Wedding Dress

Regions serviced: Hartford

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10 Reviews for Beneath The Gown

out of 5.0
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Bride (4)
Alterations (4)
Customization (3)
Undergarments (3)
Mother of Bride (1)
Mother of Groom (1)
Bridesmaids (1)
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I feel lucky that I chose Beneath the gown for my wedding gown alteration! Josie was so professional and experienced! It was a great pleasure working with her. My gown fit so perfectly after the alteration, which suddenly made me feel very comfortable and confident to wear it on my wedding day. My gown was a ball gown with a big train, which I had envisaged could be problematic on lawn. But after the alteration, the hem was just perfect that it was actually very easy walking on a lawn. Josie also taught my bridesmaids how to button up the gown on the back and how to do the bustle. She also trained me walking up and down stairs and sitting on a chair. These made us so well-prepared for the day. I am very appreciative that Josie have helped us to make our wedding day going so smoothly! I will definitely recommend this vendor to my friends.

Profile Picture Ruoxi, 7/28/18, 3 Reviews
Category: Dress & Attire
Services Used: Bride, Alterations, Customization

I went to Beneath the Gown for both undergarments and alterations. Heidi was great in helping me pick out a bra that went with my low-back dress - I tried on both low back bras and sticky cups and she took the time to work with me to figure out what looked best and what I was most comfortable in. Josie is amazing at alterations! I was very stressed about finding the perfect place to get my dress altered - how many times in your life do you have a garment as important as your wedding dress?! - and from the first consultation I was so much more at ease knowing that Josie had it under control. She explained every bit of what she would be doing between each fitting, showed my sister/MOH how to do the bustle correctly, and made sure every single detailed piece of lace ended up back in the right spot. Not to mention that both Josie and Heidi are so incredibly friendly that my sister and I both felt like we were going to hang out with family members every time we were there. My wedding dress looked amazing on my wedding day - and the undergarments were comfortable all day long, which is not always the case with shapewear! - and I could not have been happier with the process.

Profile Picture Dani, 7/16/17, 5 Reviews
Category: Dress & Attire
Services Used: Undergarments, Alterations, Bride

The ladies at Beneath the Gown made me feel so comfortable, and knew exactly what would make me look and feel my best on my wedding day. It was an all around fantastic experience, and I would highly recommend them to any CT bride looking for some special undergarments for her big day.

Profile Picture Jillian, 6/24/17, 1 Review
Category: Unique Services (Other)

Beneath The Gown Pricing

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9 Photos
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1 Wedding Deal & Discount

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10% Off any Bridal Lingerie Piece

$25.00 Value | Redeem In-Store
Receive 10% off any one regular priced Bridal Lingerie piece valued up to $250. Discount is limited to one per Customer per day. You may print or show your coupon on mobile.
Available to the first 20 couples

Professional Network & Endorsements

Had a brilliant experience as a bridesmaid at Beneath the Gown and I highly recommend them! They're experts, are tremendously accommodating, and have a wonderful selection to boot.

We love working with Beneath the Gown! They have helped many of our Brides and Mothers to find the perfect undergarment. Our customers are thrilled with their service!


1120 Main st, Branford, CT 06405   See On Map
203-433-2023 (phone)