Beauty By E is a beauty stylist based out of Latham, New York. Owner and operator Erica Maloy is a stylist who specializes in enhancing the natural beauty of her clients. Her services range from lash styling to hair coloring, giving her clients a countless options to choose from. Your wedding day only comes once, and you should ensure you look amazing when you walk down the aisle.
Erica offers brides a number of pampering beauty services to help them look truly spectacular on their special day. Multiple stylists are also available to ensure your whole group gets the attention they need. Some of her services include:
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Recommended by 100% of couples
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Mary Anne Bonilla · Married on 11/17/2018
So lucky to have had her!
I could not have been happier with selecting Erica to do my makeup and my bridesmaids’ for our wedding day. Throughout the wedding planning process, she was a pleasure to work with and really helpful in creating an overall look for the wedding. She worked with the style of the dress and the vibe of the wedding to create a makeup look that perfectly complimented everything. Also, the quality of the makeup she used was really nice and luxe which stayed beautifully on everyone the whole day and night without any fading or melting. Aside from her artistic skills, she was so fun and made all of us feel beautiful (even after too much fun at the rehearsal dinner the night before)! I thoroughly enjoyed the makeup trial and spending time with her as we got ready the morning of the wedding. She was always responsive to my texts and should be credited with establishing a schedule and maintaining the timeline for hair and makeup for all of my bridesmaids and stylists which made the whole day go more smoothly. Erica pairs her professionalism with her kind and fun personality seamlessly and I look forward to using her for future events beyond the wedding!Sent on 12/13/2018
Lorin · Married on 10/06/2018
Erica is so talented and amazing! She books very quickly so I recommend booking early, and for good reason!Sent on 10/17/2018
Erica communicates so well, is fast to respond, and has such a knack for understanding the style you are going for. My trial with her was amazing but the actual day of the wedding was something special.
We had such a great day; I had 7 bridesmaids so it was a very busy day of getting ready. Erica and her team were on-site early and ready to go. We had so much fun and my bridesmaids were so in love with how everything came out. I had this idea in my head of what I wanted and Erica not only delivered but went above and beyond my expectations. She is amazing, so easy to work with, and genuinely wants you to look and feel your best on the big day. I also had Erica apply eyelash extensions prior to the wedding, and have been going for regular fills since because they are so awesome! I highly recommend her!
Stephanie · Married on 09/15/2018
Amazing hair/ makeup artist
I found Erica’s Instagram account while searching for hair/beauty vendors for my wedding and I am so happy I stumbled upon her page because she is amazing. Erica has the eye for perfection and she truly enhanced my natural beauty without overdoing it. I’ve been in weddings where I felt I wasted my money on hair:makeup and came out with prom hair and unnatural makeup.Sent on 12/26/2018
Erica and her team did hair/makeup for 12 of my bridesmaids and they were so timely for my wedding day timeline and across the board, Erica’s team left my girls looking so beautiful! Highly recommend!!