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Weddings

About

For over 30 years Allegria Bridal has been helping make Bridal Dreams and Wedding Visions become a reality. Often called Boston's "Hidden Gem" of Bridal we are located just outside the city of Boston.

Our full service Salon offers exclusive appointments with our highly trained staff of Bridal and Bridesmaids consultants who will work with you to ensure your Wedding Day is everything you want it to be.

We look forward to helping you find the perfect Bridal Gown & Bridesmaids attire for your wedding.

Call us today 617-489-1449!!

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Frequently asked questions

What are your price ranges for full-priced wedding gowns?

$1,000 - $2,499
$2,500 - $3,999

What are your price ranges for full-priced suits and tuxedos?

Under $200

What are your price ranges for suit and tuxedo rentals?

Under $100

How do you price dress alterations?

By Piece

Who do you provide services for?

Bride
Bridesmaids

Which of the following services do you provide?

Alterations
Appointments Only
Cleaning
Preservation
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Jewelry
Plus Size Gowns
Veils

What is the average turnaround time for a bridal gown?

Less than 6 months
6-8 months

How often do you receive new bridal gowns?

Seasonally

What is your return policy?

Final Sales

Reviews of Allegria Bridal

Elizabeth
Elizabeth Sent on 12/16/2022
5 out of 5 rating

Excellent team and alterations team

The staff at Allegria, including Barb, Gigi, and especially Luciane, were so wonderful to work with. I had been to several Boston bridal boutiques before our appointment at Allegria, but was actually enchanted with several of their dresses during the visit! They have a wonderful selection of timeless style dresses. The one I selected I am so pleased with, and wish I could wear it again! The fabric quality, the selection of the accessories they had to style it with, the top quality of the alteration services available on-site, and the service of all who worked with us make this a boutique I strongly recommend to brides in the Boston area. Had we not had two west coast bridesmaids who would not be able to travel to try on dresses, we would have also likely chosen bridesmaid dresses there, as they had a beautiful selection as well! Thank you so much again, Allegria!
E
Emily Sent on 11/09/2022
5 out of 5 rating

get your dress here!!

Had an absolutely phenomenal experience with Allegria. Julie helped me pick my dream dress (she was so patient and truly helped me to pick the one that was perfect for me) and she also assisted in selecting our bridesmaids dresses. She made the whole process fun and stress-free! Luciane did my alterations and she is also just wonderful - such a sweet woman and ensured that my dress fit perfectly and that I was happy! It fit like a glove and felt confident in it!
Lex
Alexa Sent on 11/29/2021
5 out of 5 rating

Allegria Bridal is the best!!

Allegria Bridal is the best! Barb was so sweet, patient and accommodating from the start. She helped me to find the perfect dress! I was supposed to be married in 2020 so she helped me to preserve my dress as well for a full year. I was a bit nervous but it all went very smoothly and my dress was still stunning in 2021! The color was the exact same a year later. Barb even answered my mom's call on her personal cell one Saturday because we had an urgent question related to altering my wedding dress - she is the BEST! I also worked with Luciane, the seamstress Barb recommended, and she is AMAZING! The dress fit me so perfectly! Many people said the top of the dress looked painted on my body - that is how well it fit me :). I loved everyone I worked with here!! They will not disappoint.
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Adrienne Sent on 06/22/2021
5 out of 5 rating

Beautiful Bridal Shop!

I purchased my wedding dress at Allegria and had the absolute best experience! The selection of dresses was great (variety and options but not in an overwhelming way) and the staff was so helpful! I worked with Barb and it was because of her I got my dream dress! She was so friendly and went above and beyond to help me find what I was looking for. I was torn between two styles and she came up with the perfect solution of adding a skirt on to the fitted dress that I could take off so I could have both looks! She also made the recommendation to add buttons in the back to give it an extra pop. Additionally I used Luciane, the seamstress downstairs which was super convenient and she was phenomenal! She knew exactly the changes I should and shouldn’t make and when she was done, my dress fit absolutely perfectly! I highly recommend going to Allegria to find your wedding gown!
Elif
Elif Sent on 08/13/2020
5 out of 5 rating

Helped me find (and tailor!) the perfect dress

This was the third salon I went to and it was by far the best in terms of the style of dresses. It's not enormous, but the dresses they carry are gorgeous and I found the most incredible wedding gown here. I got my dress tailored here, by Ling, and she was so incredibly skillful and professional. My dress is beaded all the way down, and it could have been a disaster to tailor, but she did it and I couldn't be more happy. Both Ling in tailoring and the ladies in the shop were responsive and easy to contact (including during the pandemic lockdown this spring).
Liza
Liza Sent on 10/29/2019
5 out of 5 rating

Phenomenal Service

My experience with Allegria bridal far exceeded my expectations. The service I received specifically from Julie was extraordinary. Julie helped me find my dress which was a stunning simple fit and flare style with no embellishments. I really wanted to add a touch of lace to my dress perhaps by adding a lace topper. Julie started looking for lace overlays that might work. I found a similar dress online from the same dress designer with a long lace overlay that looked amazing. I didn’t really want the full length overly because it would have been overwhelming on my frame. I sent the image to Julie to see if she thought that the designer would make a topper version. The designer wanted so much money to make the topper that it didn’t make sense to move forward. Julie wanted to help me make this vision come true so she reached out to the dress designer every week for over a month requesting to purchase the lace to make a delicate lace topper for my dress locally. The designer didn't want to sell me the lace but Julie was so persistent that the designer eventually agreed. Luciane of Boston took the image of the designer dress with the lace overlay and used the lace to make me an identical topper. The topper looked amazing! I am so grateful to Julie for going to bat for me and my vision.

M
Melissa Sent on 09/11/2019
5 out of 5 rating

A Pleasure!

I have lived in Belmont for the past 25 years I walked by Allegria Bridal almost every day admiring the beautiful dresses displayed in the windows. After browsing in other stores that had nothing appropriate for me as an older bride, I made an appointment at Allegria. Barb who helped me that day was gracious and lovely. She knew just what I wanted. She led me to the perfect dress that was beautiful and elegant. She has an eye for style and knew what would fit me well. I am so amazingly pleased by my dress and experiences at Allegria. Luciane the seamstress that altered my dress was wonderful, warm and talented. She made me an exquisite shawl out of my excess fabric. My only problem now is how to alter my beautiful dress so I can continue to wear it!
Molly
Molly Sent on 08/03/2019
5 out of 5 rating

Easy experience

Our consultant was friendly and very helpful! All my bridesmaids found dresses that they were comfortable in, and that matched enough to create a cohesive look! We even found a similar knee-length dress for the junior bridesmaid. Overall great experience!
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Elizabeth Sent on 01/06/2019
5 out of 5 rating

Beautiful dress, great service

We really enjoyed our experience at Allegria. The dress was unlike anything we saw at other bridal shops. Erica was very helpful as I tried on different options. We did the tailoring downstairs and while it was a little pricier than expected, they did a fabulous job.
A
Alison Sent on 10/02/2018
5 out of 5 rating
Had a great experience at Allegria! They were so helpful in finding me a beautiful dress!! I went in with a pretty open mind, a few key criteria, and they presented so many gorgeous options and made the whole thing a ton of fun! Highly recommend : )
We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.

Awards

121
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner
WeddingWire Couples' Choice Awards 2014 Winner

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