VOWS Bridal is the premier wedding gown salon in Greater Boston, located in Watertown, Massachusetts.
At VOWS, we believe that every bride is unique and pride ourselves on providing you with an unparalleled and personalized shopping experience. VOWS carefully curates a vast collection of designer bridal gowns from around the world. Our expert stylists will help you navigate your dress shopping experience until you find the one that’s just right!
We also carry one of the largest collections of plus size special order gowns up to size 30. We cannot wait to see you and help you find THE ONE!
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Frequently Asked Questions
What are your price ranges for full-priced wedding gowns?
$1,000 - $2,499
$2,500 - $3,999
$4,000 - $6,499
$6,500 - $7,999
$8,000+
Who do you provide services for?
Bride
Mother of the Bride
Mother of the Groom
Which of the following services do you provide?
Appointments Only
Trunk Shows
Which of the following items do you offer?
Bridal Belts
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Veils
What is the average turnaround time for a bridal gown?
The best store with the best team!! I cannot recommend Vows and my consultant, Lauryn, enough! It’s a stunning store with a huge selection of gorgeous dresses. Lauryn was so knowledgeable and helpful in listening to me and pulling dresses that matched exactly what I was asking for. She was insightful without being pushy at all. I booked two appointments with Vows and purchased my dress on the second. Everyone I interacted with at the store was so kind and lovely. THIS is the place to purchase your dream wedding dress.
Kate M. Getting married on 11/08/2024
5 out of 5 rating
5.0
Amazing service
Vows was the ultimate bridal experience for me. The shop is adorable and they have so many beautiful gowns to choose from. Mandy was absolutely fantastic and made me feel so comfortable and beautiful in every dress I tried on. She even went the extra mile to help pull off my sister surprising me from New York to see the final dress I had picked. I could not have had a better experience at Vows and would recommend them to any future bride!!
Kaitlyn S. Getting married on 10/23/2024
5 out of 5 rating
5.0
Sara is great.
Sara didn't push me away from something I liked or forced something on me that I didn't like. She was extremely helpful and wonderful to me and my guests that came in.