Skip to main content
Weddings
This vendor is popular with couples. Start a conversation

About

On WeddingWire since 2007

VOWS Bridal is the premier wedding gown salon in Greater Boston, located in Watertown, Massachusetts.

At VOWS, we believe that every bride is unique and pride ourselves on providing you with an unparalleled and personalized shopping experience. VOWS carefully curates a vast collection of designer bridal gowns from around the world. Our expert stylists will help you navigate your dress shopping experience until you find the one that’s just right!

We also carry one of the largest collections of plus size special order gowns up to size 30. We cannot wait to see you and help you find THE ONE!

Frequently asked questions

What are your price ranges for full-priced wedding gowns?

$1,000 - $2,499
$2,500 - $3,999
$4,000 - $6,499
$6,500 - $7,999
$8,000+

Who do you provide services for?

Bride
Mother of the Bride
Mother of the Groom

Which of the following services do you provide?

Appointments Only
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Veils

What is the average turnaround time for a bridal gown?

Less than 6 months
6-8 months
9-11 months
12+ months

How often do you receive new bridal gowns?

Monthly
Weekly
illustration notebook

Any other questions?

Reviews of VOWS Bridal

We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.
4.8 out of 5 rating
WeddingWire Couples' Choice Awards 2024 Winner
4.8 out of 5 rating
1,083 Reviews
96% recommend it
  • Quality of service
    4.8 out of 5 rating
  • Average response time
    4.8 out of 5 rating
  • Professionalism
    4.8 out of 5 rating
  • Value
    4.8 out of 5 rating
  • Flexibility
    4.7 out of 5 rating
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Review summary

Powered by AI

Multiple brides have had wonderful experiences at Vows, praising consultants such as Kelly, Deirdre, Christina, Liuba, and Catie for their professionalism, helpfulness, and attention to detail. The consultants were commended for their ability to match dresses to the brides' preferences, offering thoughtful recommendations, and creating a comfortable and enjoyable shopping experience. Additionally, the staff, including managers and front desk personnel, were described as helpful, attentive, and supportive throughout the entire process, from selecting dresses to making purchases. Overall, brides highly recommend Vows for its extensive selection, knowledgeable staff, and positive shopping atmosphere.

Review summary

Powered by AI
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Multiple brides have had wonderful experiences at Vows, praising consultants such as Kelly, Deirdre, Christina, Liuba, and Catie for their professionalism, helpfulness, and attention to detail. The consultants were commended for their ability to match dresses to the brides' preferences, offering thoughtful recommendations, and creating a comfortable and enjoyable shopping experience. Additionally, the staff, including managers and front desk personnel, were described as helpful, attentive, and supportive throughout the entire process, from selecting dresses to making purchases. Overall, brides highly recommend Vows for its extensive selection, knowledgeable staff, and positive shopping atmosphere.

Julia
Julia N. Sent on 06/11/2024
5 out of 5 rating

Incredible!

Katie and the team were just incredible. There was enough room for everyone, I felt like my dress was just what I wanted.
R
Rachael C. Sent on 07/17/2024
5 out of 5 rating

The best experience

This was the best bridal salon I’ve been to- they know what they’re doing. The selection is enormous, the prices are lower than expected, and the staff is so knowledgeable. Within minutes of entering the store, the consultant had dresses for me to try (in budget and in styles I liked). From those dresses, we narrowed it down. Within an hour, I had the dress and was out of there, and not once did I feel pressure from the staff to make a decision. It was seriously the best experience.
Elizabeth
Elizabeth N. Sent on 10/21/2023
5 out of 5 rating

Best store with the best team!!

The best store with the best team!! I cannot recommend Vows and my consultant, Lauryn, enough! It’s a stunning store with a huge selection of gorgeous dresses. Lauryn was so knowledgeable and helpful in listening to me and pulling dresses that matched exactly what I was asking for. She was insightful without being pushy at all. I booked two appointments with Vows and purchased my dress on the second. Everyone I interacted with at the store was so kind and lovely. THIS is the place to purchase your dream wedding dress.
illustration message review

Are you interested?

Awards

1,083
WeddingWire Couples' Choice Awards 2024 Winner
WeddingWire Couples' Choice Awards 2023 Winner
WeddingWire Couples' Choice Awards 2022 Winner
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2020 Winner
WeddingWire Couples' Choice Awards 2019 Winner
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner
WeddingWire Couples' Choice Awards 2012 Winner
WeddingWire Couples' Choice Awards 2011 Winner
WeddingWire Couples' Choice Awards 2010 Winner
WeddingWire Couples' Choice Awards 2009 Winner

Real Weddings

Ryan & Anya
14 photos · 10/08/2023
Danielle & James
41 photos · 08/18/2023
Nicole & Ryan
56 photos · 05/14/2023
Shannon & Conor
61 photos · 10/02/2021
Caitlyn & Nick
50 photos · 09/11/2021
Jocelyn & John
100 photos · 12/15/2018

Map

Other vendors in Boston for your wedding

Wedding Vendors

Responds within 24 hours