My name is Erica Grube, I was born and raised in Calistoga in the heart of the Napa Valley. Ever since I can remember through the influence of my mom I have been creating flower  arrangments and compeating in the local flower shows, where I have accomplished dozens of first places and best of shows.

My dream for working in a flower shop started inside Fred Segal in Santa Monica, CA where I learned about high end style, trends and designs. That led me to Moe's flowers on Melrose Ave where I designed high end bouquets and arrangments for the average person to the celebrities.

I have taken what I have learned from the ever changing style and trends of the high end LA customer back home. This is how my motto was created  " Small town gal, Big city style." I strive to design unique, stylish and trendy flowers for any occation.