I walked into The Diamond Connection having no idea where to begin with buying an engagement ring. Adam, Nancy, and Aaron helped me out throughout the entire process and were super friendly and helpful the whole time. They weren't pushy about any particular style and they helped me design the absolute perfect ring!!!
After the proposal, the ring was a little big (my fault, not theirs) and they adjusted it within days!
I cannot speak more highly of this team and how they operate/treat their clients. If you are ring shopping in the SD area, you have to go to them!

These guys are amazing! My fiance went in and they helped him design a one-of-a-kind ring from scratch. It turned out beautiful so we were stoked to return for both of our bands, which were also custom designed. Their pricing is SUPER fair and their personalities make working with them really easy! Forever grateful for their expertise and professionalism.

My Fiance was referred to "The Diamond Connections" from a friend and he decided to work with Adam and all the employees here at the Diamond connections. My Fiance came by multiple times to find the right Diamond and the right prong setting for me. All the staff was always welcoming to him and he enjoyed viewing all the best grade diamonds and prong settings. After he found the "ONE Diamond and Prong." My Fiance proposed to me with this Beautiful Ring. Once I received my ring, we came back to get it sized and cleaned with their steamer! The rings took approximately 2 weeks to come back and ready for pick-up.

Now a couple of months later, we came back to get my Wedding Band. The Diamond Connections had a wedding band that was produced 100 years ago and somehow when my engagement ring and the wedding band became a set - it looks just super gorgeous and romantic. We then customized my wedding band to have a few more diamond stones on the sides to match my Engagement ring. Wallah - in the picture that you see is my Diamond Ring Set. Hopefully, you'll also all enjoy this Beautiful Masterpiece that The Diamond Connections helped us customize and pick. All staff is always welcoming and love to work with each and every one of the customers that walk through that door. Not only are they friendly, but they also produce the most QUALITY work ever. If you're looking for any type of Jewelry piece whether it's a ring or anything else, I believe they can help customize everything you want via the web.

Come by and check out their collection - You will not be disappointed!

Me and my soon to be hubby will be back again to get our rings steamed and for the future to come!

Thank you All for your kindness, support, and amazing help!

TIP: You can always call in advance if you would like to set an appointment, all their jewelry is custom made (you can show them anything you like online) and arrives within 2-3 weeks tops which are quicker than other local jewels esp. during COVID times.

Parking Status- They have 3-4 parking spots and lots of street parking. You will never have to worry about finding parking.

Ring Insurance - You can also get insurance for all the jewelry you get.

Despite COVID- they were always welcoming and were always there for us! You will not Regret your visit with "the Diamond Connections."