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Weddings

About

Local to San Francisco, California, boutique wedding planning company Riley Loves Lulu specializes in designing and coordinating unique wedding ceremonies and receptions throughout the San Francisco Bay Area. With over ten years of industry experience, co-owners and seasoned wedding planners Lisa McNichol and Jessica Gauss love celebrating love. The Riley Loves Lulu team is passionate about organization, attention to detail, and crafting fun-filled parties regardless of size or budget.

Services Offered
Riley Loves Lulu always provides a complimentary initial consultation to discuss your wedding vision and the team’s approach to wedding planning. Flexible to your budget, the company offers four possible packages: Month of Coordination, Partial Planning, Full Event Planning, and Full Weekend Event Planning. Full Event Planning includes full planning services up to eighteen months before your scheduled wedding day, while Month of Coordination is limited to last minute details and on-site coordination and execution of your wedding events. All packages include unlimited phone and email wedding communications, and all packages can be customized to your wedding’s needs. Budget analysis, timelines, event logistics, vendor management, design and decor, venue visits, and more are all possible services for your personalized wedding package.

  • Woman-owned
illustration popular

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Frequently asked questions

What is the starting price for day-of wedding coordination?

$4,000

What is the starting price for partial wedding planning?

$8,000

What is the starting price for full wedding planning?

$12,000

Do you offer an hourly rate?

No

What is the hourly rate?

$247

What wedding events do you provide services for?

Ceremony
Reception
Rehearsal Dinner

What wedding planning services do you offer?

Day-of Coordination
Full Planning
Partial Planning

What weddings do you have experience planning?

Cultural
Destination
Elopement
Eco-Friendly
Military
Non-Religious
Religious

Reviews of Riley Loves Lulu

This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Review summary

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Riley Loves Lulu is highly recommended: the team is organized, creative, and responsive, guiding couples through planning and vendor coordination. They deliver beautiful design, flawless logistics, and quick fixes for last‑minute issues so couples stay stress‑free. Reviewers praised their professionalism, warmth, and seamless execution.

Review summary

Powered by AI
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Riley Loves Lulu is highly recommended: the team is organized, creative, and responsive, guiding couples through planning and vendor coordination. They deliver beautiful design, flawless logistics, and quick fixes for last‑minute issues so couples stay stress‑free. Reviewers praised their professionalism, warmth, and seamless execution.

Hannah
Hannah Sent on 04/05/2026
5 out of 5 rating

Don't go with anyone else!

Lisa and Jess are hands down amazing! Having wedding planners who were able to pull off the wedding of our dreams without a hitch, especially as we were in another state was priceless. My husband wanted a New York style wedding and had a lot of expectations around that and Lisa and Jess took the time to understand our vision and executed it flawlessly. The resources that they had and connected us with did an amazing job. We couldn't have asked for a better band or caterer; really any of the vendors! Any idea we had they were able to make it happen and with the stress of a wedding they were able to keep us reassured. We wish we could get married again just to have the experience we had. We love you Lisa and Jess!!!
M
Madeline Sent on 10/30/2025
5 out of 5 rating

Best in the Biz!

We honestly can’t say enough good things about Jess/Lisa and Riley Loves Lulu! We came to the wedding planning process as a type B bride and a type A groom with no direction other than that we wanted the vibes to be high. From the very beginning, Jess/Lisa were organized, thorough, and completely on top of every detail and deadline. Their ability to narrow in and understand our priorities, and translate them into a succinct vision made finding the perfect vendors such a breeze. Throughout the process they gave us incredibly useful direction, both big-picture and practical, about what things actually mattered and patiently talked us off multiple ledges - all while listening thoughtfully and keeping our vision of what we wanted centered.

On the day of the wedding all of the pre-organization paid off and we got to be fully present and just enjoy an incredible day. We truly didn’t have to worry about a single logistical thing - even when the weather turned unexpectedly chilly at the last minute, they somehow managed to procure blankets and heaters to keep our guests warm. It was above and beyond, and we are so grateful.

With wedding planning, you CAN put a price on peace of mind, and it’s whatever they’re charging. Hiring Jess/Lisa was the easiest and best decision we made, and we’d recommend them to anyone in a heartbeat!
Kylie
Kylie Sent on 09/20/2025
5 out of 5 rating

Hiring Lili was the BEST decision for my wedding

I selected Riley Loves Lulu based on google search / venue lists 18 or so months before our wedding. I was blown away by the thoroughness of their website, model, and value WELL before the actual wedding month. Seeing the upgrades to their website and socials *almost* makes me want to do it again, but I'll settle on referring their company to my Bay Area people. I was paired with Lili, who felt like meeting a calmer version of myself. When I had a little spark of an idea, she was able to produce mood/design boards that brought my vision to life. When I was unable to handle the numerous emails/calls from vendors I reached out to, Lili took over the little things and encouraged me to trust the process. Right before my wedding, we had a family emergency and Lili provided me with more grace, kindness, and candor than I ever expected. She has a phenomenal relationship with the vendors we selected and everyone lights up when we held meetings with her, knowing she has IT! Then, when it came to the wedding day, I could just look over at her and feel a wave of confidence and relaxation because I knew she had my back.
A
Alexander Sent on 09/13/2025
5 out of 5 rating

Amazing team, easy to work with, and incredibly knowledgeable

Lili and the entire Riley Loves Lulu team were simply incredible. From our initial meeting, to vendor recommendations and bouncing ideas around during the planning process, to the wedding day itself. The RLL team was always so helpful and on top of it! We would highly recommend!
K
Kelsey Sent on 07/01/2025
5 out of 5 rating

Go with rileyloveslulu!!

Makena was an amazing wedding planner and 100% worth the money. We had a venue change that was out of our control two months before our wedding and she helped us pivot with such ease. She was always on our team and helped us navigate the whole process with patience and positivity. Communication was excellent and the timeline she set up for us kept us on track the whole year of planning. The day of our wedding ran so smooth thanks to Makena and her hard work really payed off because the wedding was everything we hoped for. We can’t wait to recommend her again to anyone looking for a planner. From the start the whole team was there for us but if you are lucky enough to have Makena as your planner, you will have the best wedding!
K
Katrina Sent on 03/17/2025
5 out of 5 rating

Lili and Makena from Riley Loves Lulu made our September 2024 wedding flawless. From our first call, Lili and Makena impressed us with their warmth an

We cannot express enough gratitude for the incredible duo of Lili and Makena from Riley Loves Lulu, who made our wedding at Olympia’s Valley Estate in Petaluma, CA, in September 2024, an absolute dream come true. From the moment we began working with them, their professionalism, creativity, and meticulous attention to detail were evident in every aspect of the planning process.

Right from our very first introductory call, we immediately hit it off with Lili and Makena. Their warmth, enthusiasm, and genuine excitement for our wedding made us feel confident that we were in the best hands. They took the time to listen to our vision, offered expert advice, and made us feel at ease with their knowledge and experience. It was clear from the beginning that they truly cared about making our wedding as special as possible.

While our venue itself was already stunning, Lili and Makena's vision elevated it to an entirely new level. Their eye for design transformed the space into a romantic and enchanting setting that perfectly reflected our personalities. From their original vision boards to the seamless coordination of vendors, every detail was executed flawlessly. They took the time to truly understand our vision and ensured that every element of the décor, timeline, and guest experience aligned perfectly with our dream wedding.

On the wedding day, the team worked tirelessly behind the scenes, ensuring that everything ran smoothly and on schedule. We were able to fully immerse ourselves in the joy of the moment, knowing that Lili and Makena had everything under control. Their warm and calming presence made all the difference, and we truly felt stress-free and able to enjoy our wedding. Every transition, from the ceremony to cocktail hour to the reception, was seamless and beautifully orchestrated.

What truly set them apart was their ability to go above and beyond when unexpected challenges arose. When we realized that we had forgotten to pick up a key liquor ingredient for our signature evening cocktail, espresso martinis, Lili and Makena sprang into action. Without hesitation, they coordinated a last-minute solution, ensuring that our guests could still enjoy our planned specialty drink. Their quick thinking, problem-solving skills, and dedication to making everything perfect did not go unnoticed.

Our friends and family were equally impressed by the effortless flow of the day and the thoughtful touches that made the experience unforgettable. Many guests commented that it was one of the most beautifully executed weddings they had ever attended. Lili and Makena exceeded all expectations, and we wholeheartedly recommend them to anyone looking for wedding planners who are both passionate and exceptionally skilled. Their dedication, creativity, and flawless execution ensured that our wedding was nothing short of magical. Thank you for making our special day truly unforgettable!
J
Joanne Sent on 01/13/2025
5 out of 5 rating

Lili @Riley🩷Lulu, the best!

Lili was a dream partner for wedding planning! Our wedding was in Carmel Valley and we live across the country, so we knew having a local partner was essential. What we didn’t know was how much better everything went with Lili as our planner, and the addition of Lisa on our wedding day. Lili was terrific-kind, sweet good at reading the room, quick to respond, flexible, and fun. She kept us (and the other vendors) on track and with a sense of humor, and she was such a joy to be around. Our wedding was so beautiful and just as we hoped, and much of that credit goes to Lili. Don’t hesitate in making her and the team a core part of your wedding planning-you will be so happy (and relieved) you did!
Matt
Matt Sent on 12/06/2024
5 out of 5 rating

Best Planner!

We could not have been happier with our experience with Lili at Riley Loves Lulu! Lili helped us through the entire process with great recommendations for vendors, timely responses to our questions, and a professional approach. Best of all, she has a very positive attitude that made the lead up to our wedding stress free and a lot of fun. Lastly, Lili took care of EVERYTHING on the day of the wedding. We didn't have to think about the planning at all and could just enjoy our special day. Thank you so much Lili!
Allie
Allie Sent on 11/22/2024
5 out of 5 rating

RileyLovesLulu (Jess and Lisa)

RileylovesLulu is the BEST!! We had a logistically complex wedding (guests staying at various hotels with transportation to and from ceremony, reception, etc) and Lisa and Jess made our day seamless.

In addition, Lisa and Jess created an aesthetic for our wedding day that we never knew we needed. We did not have a specific vision for tablescape, etc. They completely took rentals/aesthetic off of our plate and absolutely nailed it. Our guests are still talking about the beautiful tablecloths they chose (seriously!!)

The best part about having Lisa and Jess is that they will allow you to have ample fun on your wedding day. Their kind, thoughtful, humorous energy alone will put you at ease, in addition to their organizational skills and expertise in wedding day logistics.

We have been hearing from our guests that our wedding was amongst the best they’ve been to and how seamless everything went- we truly owe this all to Lisa and Jess! Hire RileylovesLulu to execute your absolute dream wedding day!
Anita
Anita Sent on 10/29/2024
5 out of 5 rating

5 Star Wedding Planning

We truly were blessed by Makena at Riley Loves Lulu! Makena went above and beyond from a year before our special day, sharing our vision, getting the best vendors we felt were like family to us on our wedding day. The florist was the most gorgeous flowers I ever seen, the photographer and videographer were 5 star. Makena's expertise and planning tools as well as overall coordination was beyond excellent! She provided design tools to show us the exact layout and design look and feel of our venue down to the decorations and made our dream come to life, her monthly weekly planner with budget tracker were extremely valuable to make sure that we were on time and kept to our planned budget. And then there is Makena herself she is an exceptional person both professionally and personally , honestly my bridal party and I wanted to keep her on our group chats as a friend forever, she is special and will make your wedding more then you ever imagined tku Makena and the Riley Loves Lulu team!
We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.

Awards

56
WeddingWire Couples' Choice Awards 2026 Winner
WeddingWire Couples' Choice Awards 2025 Winner
WeddingWire Couples' Choice Awards 2024 Winner
WeddingWire Couples' Choice Awards 2023 Winner
WeddingWire Couples' Choice Awards 2020 Winner

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