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Weddings

About

Our best wedding clients want to throw an event. They know what they want (or what they don’t want) and are ready to dream big. In addition to rentals and event design services, we offer two planning packages.

Our full-service wedding production is for couples who want help planning everything. Our month-of package is for couples who want to plan themselves but need help leading up to the big day. We book a few couples per year for wedding planning. Our list is kept intentionally low so we can provide our clients with the attention they deserve.

Full-service wedding production (starting at $5,750)

Our full-service wedding planning package is built for couples who want someone to manage the major and minor details of their big day. This package includes the facilitation of vendor contracts, on-site visits at your venue, finding the best hotel rates for your guests, budget coaching, wedding day management, and more based on your particular needs.

Consultation meetings

We’ll work with you and around your schedule to keep planning moving. Our meetings can be held virtually, by phone, or in person. Here is a sample meeting schedule, but these can vary based on our clients’ needs.

  • Initial consultation: meet our team; discuss your initial vision

  • Budget meeting: discuss vendor referrals, venue, food, beverage, event design, rentals, invitations, accommodations, transportation, etc.
  • Design meeting: discuss overall design, rentals, and décor needs
  • Team meeting: bring all vendors together to align on needs
  • Logistics meeting #1: initial venue layout and supplier needs assessment
  • Final consultation: meet one month prior to your wedding at your venue to finalize:
    • Tent and rental placement
    • Ceremony layout
    • Design and logistical details
    • Load-in and tear down plan
    • Reception layout and flow of room(s)
    • Guest seating and food service
    • Electrical and lighting needs
    • Design and rental installation
    • Vendor access needs
    • And more…

  • Logistics meeting #2: finalize details of ceremony and run-of-show with client, venue, vendors

Vendor recommendations

Your wedding planner can also act as the main point of contact for all your vendors throughout the planning process. We can review contracts, negotiate rates, and ensure alignment on expectations, timing, and delivery.

Our network of vendors throughout the tri-state region covers décor, invitations, venues, photographers, stationary transportation services, and so much more. Once we understand your style, preferences, and budget, we can assemble the right vendor team to execute your vision.

Wedding tools for our full-service couples

We provide our couples with easy-to-use tools that we’ve built over our many years in the wedding industry. These tools can be used digitally or printed and placed in binders. And we’ll customize your roadmap to meet the unique needs of your wedding.

    • Wedding workbook: 60+ pages of planning resources, giving you a central location to record all the details
    • Roadmap: customized, prioritized timeline that outlines to-do items leading up to your wedding day
    • Week-of timeline: vendor logistics (who, what, when, where) shared with entire vendor team the week prior

Day-of wedding coordination

We want your wedding day to be carefree. With full-service, day-of coordination, we take care of everything from your rehearsal the day before to overseeing every detail on your big day.

Rehearsal

  • Up to one hour at ceremony site, typically the day before the wedding

Wedding day management

  • On-site coordination team that covers everything for your ceremony and reception, from initial vendor setup to send off (as agreed upon in your final consultation meeting)
  • Ceremony duties may include programs, unity candles, sand ceremony, light-weight rental setup, aisle runners, candle lighting, etc.
  • Reception duties may include oversight of vendor load-in, placement of escort cards, favors, photos, gift table, and additional items as outlined in wedding workbook
  • Wedding party management to keep wedding parties and vendors on an established timeline distributing flowers and bouquets, pinning corsages and boutonnieres as needed.
  • Point of contact for clients, vendors, and venues throughout the day. Can distribute outstanding vendor payments as supplied.
  • Teardown oversight when applicable

Month-of package (starting at $3,950)

Our month-of package is built for couples who have been actively planning but want to hand off the final details when the date gets closer. We take the reins in those final weeks for our month-of clients—managing the timeline, taking on vendor communication, and handling the overall wedding day production.

We created this program to ease the stress and streamline the final few weeks. This is a great option for couples who want to ensure no detail gets overlooked but would rather take those final weeks and focus on each other.

What you get

In our initial meeting, we’ll talk through your existing plan and identify what you need us to manage. From there, we’ll communicate mostly via email. Then, we’ll have one final meeting with you and one logistics meeting with your vendors to get everyone aligned for the wedding weekend.

You’ll also receive a variety of tools and resources to help along the way.

  • Wedding workbook: 60+ pages of planning resources, giving you a central location to record all the details
  • Week-of timeline: vendor logistics (who, what, when, where) shared with entire vendor team the week prior
  • Two hours final prep: rehearse ceremony and walk through venue to finalize the flow for the week of the wedding
  • Nine hours of wedding day management customized to your needs, which may include:
  • On-site coordination team that manages everything for your ceremony and reception, from initial vendor setup to send off (as agreed upon in your final consultation meeting)
  • Ceremony duties may include programs, unity candles, sand ceremony, light-weight rental setup, aisle runners, candle lighting, etc.
  • Reception duties may include oversight of vendor load-in, placement of escort cards, favors, photos, gift table, and additional items as outlined in wedding workbook
  • Wedding party management to keep wedding parties and vendors on an established timeline distributing flowers and bouquets, pinning corsages and boutonnieres as needed.

Additional notes about wedding packages from POP Event Company

Our preferred method of contact is email. If you send us a planning inquiry, we will get back to you as soon as possible during office hours (Monday through Friday between 10am and 4pm Eastern). Please note that we do not communicate about our events via text message, unless initiated by your wedding planner or coordinator the week of your wedding.

All wedding packages include one lead planner. Additional assistants can be added to the team as needed. Rates for additional assistants (as well as coordination packages) can vary based on guest count, scope of work, and budget increases.

Weddings with multiple locations and/or outside of the immediate Johnson City, Tennessee area will incur additional travel and assistant fees.

Each month-of client will be assigned a staff coordinator one month out. If additional assistants are necessary, you will be billed at a rate of $75/hour, with a required three-hour minimum.

None of our wedding packages include setup for tables, chairs, pews, place settings, or furnishings. If you need these services, we can help you source additional resources for this. Please advise in our initial meeting.

For DIY Couples, we introduce our 70 page custom Wedding Workbook. Available as a spiral bound notebook (shipping can be added) or a printable version so you can print the pages you need as you need them! It is a wonderful resource in guiding you through the process and allowing you to keep all of your details in one place.

  • Woman-owned
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Frequently asked questions

What is the starting price for partial wedding planning?

$2,500

What is the starting price for full wedding planning?

$4,500

Do you offer an hourly rate?

No

What wedding events do you provide services for?

Ceremony
Reception
Rehearsal Dinner

What wedding planning services do you offer?

Full Planning
Partial Planning

What weddings do you have experience planning?

Civil
Cultural
Destination
Elopement
Eco-Friendly
Military
Non-Religious
Religious

How many planners are on your team?

5

Reviews of POP Event Co

We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.
5.0 out of 5 rating
5.0 out of 5 rating
29 reviews
100% recommend it
  • Quality of service
    5 out of 5 rating
  • Average response time
    4.9 out of 5 rating
  • Professionalism
    5 out of 5 rating
  • Value
    5 out of 5 rating
  • Flexibility
    5 out of 5 rating
Victoria
Victoria Sent on 12/09/2019
5 out of 5 rating

Spectacular

Brandi and The Positive Approach Team are absolutely amazing. My Husband and I did the One Month Package and we cannot say how worth it, it was. Brandi went above and beyond to help with any of our questions, would contact vendors and would be open for any resources or concerns we had while planning our wedding. We would have been lost on wedding day without her and her team and feel this was way worth the cost. Would highly recommended Positive Approach for any planning needs and know that you will get the best results and care.
Rachael
Rachael Sent on 03/07/2019
5 out of 5 rating

Loved it!!

We absolutely loved working with Brandi and her team. Her packaging is super flexible and she stayed on top of everything even when we forgot to touch base with her or our other vendors. Our wedding day was so well coordinated and everything went off without a snag. We especially loved the timeline spreadsheet she made - it kept all the info in one place and was easily distributed to the vendors and wedding party. Highly recommended!
Ellis
Ellis Sent on 02/08/2019
5 out of 5 rating

They Made My Wedding A Dream!

We got the "day of" planning package and Mrs. Brandi Woodall is truly an angel! She coordinated all my vendors and the rehearsal, rehearsal dinner, the ceremony, the cocktail hour, dinner, and the cake cutting. I did not have to lift a finger! No one came to my mom or me with stupid questions. I was able to enjoy my wedding and Mrs. Woodall made everything flow so smoothly! Literally not a single thing went wrong or was weird or was awkward. Use this planning company!

Professional Network & Endorsements

11 Endorsements
Annie's Room Bridal & Formal Annie's Room Bridal & Formal Wedding Dresses

Highly recommend! Very detailed team that is passionate about your event!

Cable Photography Cable Photography Wedding Photographers

Brandi, Travis, Kelli & Stacey plus many more make sure your event goes exactly as you dreamed it would. Great businesses and people.

Orange Leaf Media Wedding Films Orange Leaf Media Wedding Films Wedding Videographers

We have worked with Positive Approach many times and are always so impressed at their professionalism and organization. The team at Positive Approach are all so great to work with and so talented at pulling together all the elements of the wedding to make the day go smoothly and give the couple a stress free experience. We highly recommend them every chance we get!

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