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Weddings

About

William Paul’s love of flowers began at an early age when he started helping out at his grandmother’s flower shop. The South Georgia native was instantly drawn to the colors, textures and incredible beauty that could be created when all of the separate elements came together as one. As a designer, William quickly developed his own unmistakable signature garden style that features loose, earthy creations that dazzle and delight the senses. His expert eye for designing florals combined with the unique nature of a live medium give him the vision to display color, movement, depth, and proportion in stunning ways. From traditional rose bouquets to modern designs and lavish displays, his passionate approach to design focuses on the premise that flowers are so much more than decorative objects. In fact, every bloom is its own unique masterpiece that plays a specific role in the overall creation of his elegant visual displays.

William moved to Southern California at age 21 and elevated his craft to new heights managing one of California's largest floral design firms. Now, William is on a mission to deliver custom-crafted florals across the nation through his own brand, William Paul Design. William draws his inspiration from the boundless opportunities the city has to offer, whether that be a walk through the urban jungle, or a remote hike across the bay. William finds inspiration throughout his daily life and is constantly searching for new ideas. William Paul Design brings new life to the floral industry by offering a custom array of floral designs. He also specializes in one-of-a-kind event designs for weddings, receptions, banquets, parties, and corporate events.

William Paul Design is based in San Francisco and his empire is rapidly growing as he looks to expand with new locations opening soon across the nation. In 2019, William opened his second location in Austin, TX and from there he decided to return to his roots by opening a third design studio in the trendy Buckhead district of Atlanta. Despite his relaxed style of floral design, William takes an aggressive approach to expanding his unique brand into some of the hottest markets of the country. Plans are already underway for more design studios opening across the nation!

  • LGBTQ+-owned
illustration popular

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Frequently asked questions

What is the average price for a bridal bouquet?

$185

What is the average price for a bridesmaid bouquet?

$65

What is the average price for a boutonniere?

$15

What is the average price for a low table arrangement (per arrangement)?

$85

What is the average price for an elevated table arrangement (per arrangement)?

$165

Which of the following are included in the cost of your floral services?

Clean Up
Consultations
Delivery
Event Design
Floral Preservation
Samples
Set Up
Venue Visit

How would you describe your floral designs?

Classic
Country
Glamorous
Modern
Romantic
Rustic
Tropical
Vintage

Which of the following services do you provide?

Clean Up
Consultations
Delivery
Event Design
Samples
Set Up
Venue Visit
Wholesale/Bulk

What types of arrangements do you provide?

Aisle Decor
Altar Decor
Artificial
Bouquets
Boutonnieres
Centerpieces
Chuppah Decor
Corsages
Flower Baskets
Flower Crowns
Flower Petals
Non-Floral
Single Flowers

Reviews of William Paul Design

V
Veniece Sent on 12/02/2021
5 out of 5 rating

Absolutely amazing

Words cannot fully explain what a wonderful job William Paul Designs specifically Andrew did on the flowers and decor on our wedding day! They truly took my vision and executed it better than I could have imagined! My family and I are still talking about how breathing taking everything turned out. Do not hesitate to book this vendor!! Having them help style our wedding was one of the highlights of our day!
Julie
Julie Sent on 11/12/2021
5 out of 5 rating

Great flowers and more!

Not only did William Paul design create wonderful floral arrangements, my point person Heather was invaluable throughout the planning process. She helped me fine-tune my floral vision and other decor elements. I was able to do the vast majority of my rentals through this vendor which helped alleviate stress and streamline the process. I definitely recommend this florist.
W
Whitney Sent on 05/25/2021
5 out of 5 rating

Amazing service, Stunning work

William is the best!!! We originally planned to have our wedding last summer- due to COVID we have had to postpone 3 times and ended up changing venues as well. While some of our vendors made these changes super difficult, our experience here was caring and understanding. The flowers were even more than I'd ever imagined. William's creativity is unmatched. If they are available, look no further!
S
Sara Sent on 04/15/2021
5 out of 5 rating

Gorgeous and fabulous!

The flowers for my wedding done by William Paul Design were gorgeous! They listened to what we wanted and made beautiful arrangements. The flowers were easy to transport and all labeled for the wedding party. My bridal bouquet was fabulous and stunning.
I highly recommend William Paul Design for any flower needs!
Madison
Madison Sent on 08/06/2022
4.4 out of 5 rating

Gorgeous florals and wonderful consultant, but could improve communication

We wanted natural, organic, and soft florals that would complement our venues. Peggy really listened and helped us craft a plan that achieved the vision and stayed within budget. The bouquets, arrangements, and details on the day of the wedding exceeded our expectations! She made everything flow so naturally, from the centerpieces down to the accent pieces of greenery that tied it all together. 10/10 for our one-on-one experience with Peggy.

When we initially booked with William Paul, we were assigned to Andrew, who drafted the initial proposal. When we started to get closer to the wedding date (maybe 1-2 months out), we reached out again to understand what the next steps were and update our proposal with guest count etc. We received no response for several weeks, even as we sent multiple follow-ups and requests for information. Eventually, we connected with Peggy as our new consultant about a week before our final payment was due. Peggy took care of us in the end, but I wish that the company had done a better job of sharing when our consultant had left and generally helping us understand what to expect from the later stages of the process.
Colleen
Colleen Sent on 01/10/2025
1 out of 5 rating

Never received my flowers OR a refund

If I could give this place 0 starts, I would. But, it is not an option. I ordered a $200+ floral arrangement from William Paul Floral Design in Austin. I ordered it in the morning for same-day delivery. I needed it for friends who were hosting a party for me the following day. I was staying with these friends for the weekend, so I was able to monitor the promised delivery. I received text updates that the flowers were in route. I tracked the delivery person, but he never got close to the house and at one point seemed to be stationary for quite some time. I thought that was odd. Then i got a notification that the flowers were delivered and a picture that was proof of delivery. The picture, which included a resident picking up the flowers from the stoop, was of a different house. We never received the flowers. The address was absolutely correct, yet our flowers were delivery to a different house. I texted the delivery number of the person who was supposed to be delivering according to the text notifcations, and someone responded and sent me a screenshot of his delivery list, and our address nor our order number was on the list. He said to reach out the florist the next day. I reached out the next day--Saturday--and they were supposed to be open. I probably called 15-20 times--no one answered. I kept getting a voicemail message that said to send a message on the website if I had an order issue. So, I send an email to the address on my order confirmation, as well as a submission form on the website. i didn't hear back from anyone until the next day, two days after my order, and they said they'd get a replacement arrangement out immediately. I told them I no longer needed the arrangement, as it was for an event that already happened, and so please cancel my order. They refused to cancel the order, citing a clear policy on their website of no refunds. But, as a customer, it seems like that policy should only apply if one actually receives the item that they paid for? I asked to speak to a manager, and the respondent continued to maintain that they would not refund. They were flippant and condescending in their reply. I never received a refund and I never received the flowers I ordered or a replacement order. Yet, they still charged my card $205. I am in the process of disputing the charge with my CC company and filing complaints with the BBB and the Texas AG's office. But, FYI! Be warned. This business is either a complete scam OR they don't care one bit about their business. Do NOT order from here. Plenty of other good options in Austin.
J
Jamar Sent on 05/18/2022
1 out of 5 rating

Terrible Never Order Here

Do not order from this company! They literally took my money and never made the flowers
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