Skip to main content
Weddings

About

Paula Varsalona provides personalized fashion statements to brides of all body shapes and sizes in New York City. Internationally recognized for designing bridal apparel, Paula Varsalona founded her own bridal fashion house in New York City in 1975. Since then, more than 70,000 brides have worn Varsalona gowns on their big day. Varsalona gowns have also graced the red carpet and made numerous appearances in the media. Paula Varsalona takes prides in her attention to detail, quality and craftsmanship, adorning gowns with distinctive touches, such as hand-rolled organdy flowers, and imported alencon lace.

Products Offered
Paula Varsalona specializes in providing custom bridal gowns for any bride. Products offered include:

  • Plus size dresses
  • Dresses for other members of your wedding party
  • Customization
  • Sample gowns
  • Veils
  • Accessories
  • Woman-owned
illustration popular

Vendors you may like

See other vendors that are popular with couples right now

Frequently asked questions

What are your price ranges for full-priced wedding gowns?

$500 - $999
$1,000 - $2,499
$2,500 - $3,999
$4,000 - $6,499
$6,500 - $7,999
$8,000+

How do you price dress alterations?

Flat Fee

Who do you provide services for?

Bride
Bridesmaids
Flower Girls
Groomsmen
Mother of the Bride
Mother of the Groom

Which of the following services do you provide?

Alterations
Appointments Only
Cleaning
Full Customization
Preservation
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Veils

What is the average turnaround time for a bridal gown?

Less than 6 months

How often do you receive new bridal gowns?

Monthly
Seasonally

What is your return policy?

Final Sales

Reviews of Paula Varsalona

S
Stephanie Sent on 08/15/2018
5 out of 5 rating
I could never thank Paula and her staff enough.. they made my DREAM dress everything I ever hoped it would be..
J
Jessica Sent on 06/25/2018
5 out of 5 rating
Why sweat and fight your way through racks of clothing and unpleasant dressing rooms with something you love not being ‘quite right’ in the fit when you can go to Paula’s salon and be taken care of in a personal setting, modify fabrics, lengths and conjure up the unique version of YOU... a fabulous experience. I felt like a Godess and the ladies at Paula Varsalona made sure I was treated like one.
A
Andrea Sent on 08/09/2015
5 out of 5 rating
I stumbled into Paula Varsalona's shop on a whim, and fell immediately in love with her dresses. I was on a budget, so couldn't afford for the store to make me a new dress (which is their primary business model), but they let me look around at the sample dresses on the rack. I fell in love with one particular dress, but it was a bit more than I wanted to spend. The woman helping me--who is actually a seamstress there--asked what I was hoping to spend, and said, "We can do that!" (they were moving inventory to prepare for the new season). I also needed part of the dress tailored, and she was happy to help me. They were even able to ship the dress to my home in Washington. I LOVE my wedding dress, and am so glad I found them!
We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.

Awards

16
WeddingWire Couples' Choice Awards 2019 Winner

Map

Addresses map
Next Wedding Dresses: Romona Keveza Collection

Other vendors in New York City for your wedding

Wedding Vendors