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Alena Swanson LLC is an Albuquerque, New Mexico-based wedding planner who brings couples' ideal wedding to life.

Alena is an award-winning wedding planner who has been published all over the inter-webs (+magazines...) Her calm and confident approach melts stress away. Having planned more than 300 weddings, she works with elite & unique couples throughout the southwest and the Rocky Mountains.

Alena offers coordination, partial & full-service wedding planning services.

  • Woman-owned
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Frequently Asked Questions

What is the starting price for partial wedding planning?


What is the starting price for full wedding planning?


Do you offer an hourly rate?


What wedding events do you provide services for?

Rehearsal Dinner

What wedding planning services do you offer?

Day-of Coordination
Full Planning
Partial Planning

What weddings do you have experience planning?


How many planners are on your team?

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5.0 out of 5 rating
70 Reviews
  • Quality of service
    5 out of 5 rating
  • Average response time
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  • Professionalism
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  • Value
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  • Flexibility
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100% Recommended by couples

2 User photos

70 Reviews
Jamie B. Married on 04/13/2019
5 out of 5 rating

Could not have done it without her

For context we were not only based out of State we were based outside the US which is why we looked for a coordinator/planner who would provide month of service. Alena was incredibly flexible in finding ways to speak to us factoring in the time difference. From our initial conversation we had a strong feeling that this was a professional who had a strong understanding of what we wanted, matched with her understanding of what we neeed and what we should consider (often thinking of things we hadn't thought of). Hiring her the best decision we made, she was able to talk to vendors far more easily (particularly ones we found awkward to get hold of) and present us information in clear, informative way with clear guidance on things she needed to know to get on with her role. We arrived in Albuquerque 9 days before the wedding. Alena was ready with a timeline and all the outstanding tasks we needed to think of, she offered solutions, she took responsibility for certain tasks off our hands and came back to us with fixes. She attended a venue runthrough which was invaluable in focusing the wedding parties minds on the details that you don't think of but are essential, like where are you when the guests arrive, how do you leave this location to get to that location etc etc. She also attended the rehearsal and kept everybody focused and on track. The day itself she was invaluable in ensuring everything happened as we wanted it. Alena has an incredibly calm nature and a brilliant mind for retaining huge amounts of information which is what you need. Your planner has to be someone who can tie together all the different vendors, have a handle on all the logistics, keep everything to time and do it in such a way that it's invisible to your guests. That person is Alena. She works hard to ensure your day goes as planned. She will help make that day special to you, her packages are tailored for your needs and in no way feel "off the shelf". The end result is the best day of your life, a fun time for the guests, and everything happening as you wanted it to. Cannot recommend highly enough.
Britney Married on 10/13/2018
5 out of 5 rating

Alena is beyond AMAZING!!

When I was planning my wedding, I didn鈥檛 think I would need a wedding planner but after speaking with a friend who recently got married; not hiring a planner was her biggest regret and now I see why. I was so fortunate that I found Alena; hiring a wedding planner is a must, but picking Alena was probably the best decision I made when it came to picking vendors. Alena鈥檚 sweet nature and incredible organizational skills were a huge part of our wedding鈥檚 success, I honestly don鈥檛 know what I would have done without her! There is a reason she is the best!!
Sasha Married on 10/06/2018
5 out of 5 rating
If you are looking to put together the wedding of your dreams without any stress and be able to enjoy the entire process, then Alena is your woman! Not only did she take the time and care to make our wedding perfect but she put together an A list team of vendors that wowed everyone. From top to bottom we couldn鈥檛 have asked for a better experience. P
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WeddingWire Couples' Choice Awards 2019 Winner
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner

Real Weddings

Chris & Helen
22 photos 路 09/25/2016
Will & Chelsea
17 photos 路 05/04/2016

Professional Network & Endorsements

17 Endorsements
Abundant Blessing Wedding Officiant Abundant Blessing Wedding Officiant Wedding Officiants

Alena Swanson is one of the best wedding and event planners in Albuquerque and the area, and I have known Alena through her wedding planning services. She is professional, attentive to details, and very personable. Alena cares about each bride or groom she deals with, and seeks the best professional the need to make their dream wedding come true. Alena is a gem of a wedding planner.

Mon Amis Personal Chefs Mon Amis Personal Chefs Wedding Caterers

Really quick to respond and always professional

Funky Olive Design Company Funky Olive Design Company Wedding Invitations

Alena is a wonderful planner who truly cares about the experiences she provides to the couples that she works with.


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