The best jewelry store in Madison! My partner and I went in to look at their engagement rings and came away with a beautiful bespoke ring. We were originally interested in Soha as they offer lab-grown gems and recycled metals, however, between their exceptional customer service and inviting atmosphere, it was an easy decision to create an engagement ring with them. Soha and Aubree are phenomenal to work with; they are extremely knowledgeable about all things gems and rings and are incredibly creative in designing rings. It was an absolute blast to work with them to create this one of a kind ring. I highly recommend working with them and we will definitely be returning for future custom jewelry.

Soha and Aubrey are amazing. Would recommend for any couples in the Madison, WI area (or outside of!!).

My engagement ring was from a seller on Etsy and kind of a weird shape, so we went to Soha when I decided I wanted to add a wedding band. They worked with us on style and price and designed a custom band contoured to my ring that I love! They found a ring for my wife that matched her oddly specific material demands that was more masculine but sized right for her hands. By the time we went to pick up the bands, Soha and his wife really felt like friends.