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Weddings

About

A North Florida locally owned bridal salon, proudly helping brides for over 50 years!

We are proud to be a locally owned and family operated shop. Debra's Bridal understand the importance of finding a dress that makes you feel amazing. Our friendly consultants strive to make the search for your wedding dress fun and enjoyable. We would love to help you find your perfect dress! Request an appointment by going to www.bridalshopavenues.com/appointments or call us at (904) 519-9900!

View our inventory on pinterest: www.pinterest.com/debrasbridal

Budget Friendly Collection $300 - $900
Designer Collection $1,000 - $2,000
Couture Collection $2,100 - $3,900
Curvy Collection $1,200 - $2,500

Best Selection · Best Prices · Best Service

Bridal Gown Designers

  • Allure Bridals
  • Disney Fairy Tale Weddings by Allure
  • Madison James
  • Maggie Sottero
  • Mori Lee Bridal
  • Rebecca Ingram
  • Sottero & Midgley
  • Stella York
  • Watters
  • Willowby
  • Wtoo

Bridesmaids Dress Designers

  • Bill Levkoff
  • Mori Lee
  • Sorella Vita

Debra’s Bridal Shop at the Avenues has been delighting brides for over 50 years. We can't wait to help you say yes to your dress!

  • Woman-owned
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Frequently asked questions

What are your price ranges for full-priced wedding gowns?

Under $500
$500 - $999
$1,000 - $2,499
$2,500 - $3,999

Who do you provide services for?

Bride
Bridesmaids

Which of the following services do you provide?

Appointments Only
Preservation
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Shoes
Undergarments
Veils

What is the average turnaround time for a bridal gown?

6-8 months

How often do you receive new bridal gowns?

Seasonally

What is your return policy?

Final Sales

Reviews of Debra's Bridal Shop at The Avenues

Alexis
Alexis Sent on 11/25/2025
5 out of 5 rating

Lovely staff

They were so amazing and helped me find the perfect dress and helped me stuck to my budget. I HIGHLY recommend them!!!!! :)
Nanette
Nanette Sent on 10/20/2024
5 out of 5 rating

Lily is fantastic

Lily at Debra’s is fantastic! We tried on many different options over two appointments and I ended up choosing one of her pulls for me. Payment options are super flexible and the price range of dresses is less than I expected. I had a wonderful experience. My mom also picked out her MoB dress during our second appointment.
H
Hannah Sent on 07/27/2024
5 out of 5 rating

Autumn is the best!!

Autumn was the best!! Such a good bridal shop! Would recommend 10/10!!! Go!
Kristal
Kristal Sent on 04/05/2023
5 out of 5 rating

Amazing, I didn't expect to find THE dress at the first shop I went to.

Elaine was amazing, she really understood what I wanted and she delivered.
A
Adrienne Sent on 03/28/2023
5 out of 5 rating

Wonderful dress shopping experience

Debra and her assocates are so nice made sure to help me find the perfect wedding gown after listing to my vision.
Ashley
Ashley Sent on 12/27/2022
5 out of 5 rating

Last minute dress!

Debra and her staff were awesome! They saved my dress experience when another store ruined it for me. I was able to order my dream dress (in the correct size!) and get it last minute! Thanks so much!
Lauren
Lauren Sent on 11/30/2022
5 out of 5 rating

Great shop!

Loved this shop. Got my dress for a steal and it was a dream!
Jane
Jane Sent on 05/28/2022
5 out of 5 rating

Best experience

We had such a wonderful experience both times we went to this shop to look for a wedding dress. They are very accommodating and beyond helpful. Could not have asked for a better team to work with when I found my dream dress.
R
Rebecca Sent on 05/22/2022
5 out of 5 rating

Wonderful shop with great selection and prices

Elaine at Debra's Bridal Shop was an absolute Godsend and absolutely saved my wedding day! I bought my first dress from a bridal shop in Pennsylvania and wasn't able to tailor it to fit my body due to the design/detailing - something the shop did not warn me about. I went to Debra's with literally 3 weeks until my wedding and Elaine immediately put my mind at ease. She picked a designer based not only on my wedding theme, but based on my body type - which was SO refreshing to me. She knew exactly what would look good, and I found a dream dress I could take home that day in less than an hour. I am so thankful for Elaine and this shop! Would highly recommend to anyone dress shopping!
Brittani
Brittani Sent on 05/08/2022
5 out of 5 rating

Best bridal shop in JAX!!

These ladies were so sweet and lovely from start to finish. I went in with a want for a mermaid gown and ended up with an A cut princess gown that they picked out. It was beautiful and of course I cried. They were so helpful with this process and even kept an eye on my wild 2 year old while trying on dresses! I’ve recommended them to many newly engaged friends and associates and every one of them got their dress from Debra’s!!😍🤩
We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.

Awards

229
WeddingWire Couples' Choice Awards 2022 Winner
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2020 Winner
WeddingWire Couples' Choice Awards 2019 Winner
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner

Professional Network & Endorsements

3 Endorsements
Corner House Photography Corner House Photography Wedding Photographers

Beautiful bridal shop!

A Chair Affair A Chair Affair Wedding Rentals

Stunning gowns, beautiful silhouettes, and more! Debra’s Bridal Shop has it all!

Professional Organizing Consultants Professional Organizing Consultants Wedding Planners

I cant say anough about Debra's Bridal Shop at the Avenues. The dresses are so beautiful and elegant, and the staff is great to work with. They make it a point to continue the tradition of making their brides feel like a princess. I highly recommend them for all of my brides.

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