John Woods is the CEO of The Root Films, and has directed everything from award winning films to nationwide commercials & promos for reputable companies such as Fox News and Bravo. He has also helped produce a wide variety of live events including world championship boxing matches as well as high end events for clients such as Julie banderas, Heidi Klum & Mark Morgan, the producer of Twilight.

In addition to his expansive video production history, he has over a decade of professional experience in shooting, editing, and post-production. He is currently Producing a feature film for Troma Entertainment and a series spec for Jordan Peel. He has worked closely with many local businesses, delivering everything from simple promo videos, to full blown commercial productions. John has been an integral part of the Philadelphia film community for years, and is connected with some of the top artists, producers, videographers, studios, editors and key grips in the city.