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Weddings

About

Serving Central New Jersey for over 15 years, we are honored to be one of the Top Premier bridal stores in the tri-state area. We love helping brides and their families find the perfect outfit for their weddings, galas, mitzvahs, and all party events. We're proud to offer a diverse team of expert stylists and alterations specialists with 50+ years of combined experience and knowledge in the fashion industry. Within our in-store selection, you'll have the opportunity to shop designers from all over the world, offering unique styles, colors, and designs in sample sizes 10-30. ¿Sólo hablas español? Nosotros tambien hablamos español! Do you only Speak Spanish? We speak Spanish too! យើងក៏និយាយខ្មែរដែរ! We also speak Khmer too! Feel free to book with our bi-lingual team members who can help you during your shopping and alterations appointments. We look forward to welcoming you to the Seng Couture Family!

  • Asian-owned
illustration popular

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Frequently asked questions

What are your price ranges for full-priced wedding gowns?

$1,000 - $2,499
$2,500 - $3,999
$4,000 - $6,499
$6,500 - $7,999

How do you price dress alterations?

By Piece

Who do you provide services for?

Bride
Bridesmaids
Mother of the Bride
Mother of the Groom

Which of the following services do you provide?

Alterations
Appointments Only
Cleaning
Full Customization
Preservation
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Jewelry
Plus Size Gowns
Sample Gowns
Veils

What is the average turnaround time for a bridal gown?

Less than 6 months
6-8 months

How often do you receive new bridal gowns?

Annually
Monthly
Seasonally

What is your return policy?

Final Sales

Reviews of Seng Couture

This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Review summary

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Seng Couture is highly praised by brides for its exceptional service, friendly staff, and extensive dress selection. Reviewers appreciate consultants like Jennifer, Debbie, Cathy, and Illian for their patience and expertise in helping brides find their perfect wedding gowns. The alterations process is smooth and stress-free, with seamstresses like Kannitha ensuring the perfect fit. Customers also mention the fair pricing, beautiful store ambiance, and overall positive experience that made them feel special and confident on their wedding day.

Review summary

Powered by AI
This AI-generated summary gives you a snapshot of the overall ratings and feedback from the reviews this vendor has received.

Seng Couture is highly praised by brides for its exceptional service, friendly staff, and extensive dress selection. Reviewers appreciate consultants like Jennifer, Debbie, Cathy, and Illian for their patience and expertise in helping brides find their perfect wedding gowns. The alterations process is smooth and stress-free, with seamstresses like Kannitha ensuring the perfect fit. Customers also mention the fair pricing, beautiful store ambiance, and overall positive experience that made them feel special and confident on their wedding day.

Mary
Mary Sent on 01/23/2026
5 out of 5 rating

Great service and GORGEOUS dress!!

Found THE perfect dress here, along with a beautiful veil and gloves to match. I was helped by Jennifer and she is so sweet! She was very thorough about how to put it on, adjust it, sit in it. It's not the kind of dress I expected to go with either, but when I put it on it was the obvious choice. Go in with an open mind and enjoy!
Chelsea
Chelsea Sent on 11/14/2025
5 out of 5 rating

A Perfect Dress Shopping Experience

I had such a wonderful experience finding my wedding gown at Seng Couture! I arrived a little anxious since I was shopping alone, but my attendant, Debbie, immediately put me at ease with her kindness and patience. She pulled several dresses that matched my inspiration photos, along with a few options that were slightly different. And I actually ended up choosing one of those! It was absolutely perfect.

The pricing was fair, and alterations were included, which was a huge plus. The ordering process was simple and stress-free, and my dress even arrived earlier than expected. When it came time for my final fittings, the seamstress was truly amazing. She ensured every detail was flawless, and my dress fit like a dream.

I felt so beautiful on the best day of my life, and I owe so much of that to Seng Couture!
Danielle
Danielle Sent on 07/22/2025
5 out of 5 rating

I would buy my dress here all over again!

I am so grateful to have found Seng Couture on the Knot ! I have met so many brides that have gone to Seng Couture ! My friends have recommended the bridal boutique and I looked them up on the Knot. I was not disappoint ! Seng Couture went above and beyond for all my bridal needs !!! They treated me like I was a princess ! They truly listened to my needs and wants ! I knew I wanted a bridal princess gown and they delivered !!! I am so grateful for how they truly helped me ! Please go to Seng Couture ! You will not be disappointed !
Jessica
Jessica Sent on 01/15/2025
5 out of 5 rating

Amazing Bridal Boutique in Central NJ

Seng Couture is a beautiful bridal shop on route 22 in North Plainfield. They were extremely friendly and professional from the time I scheduled the appointment through after my wedding. I’m having a destination wedding in February and last minute decided to get married in NJ on 12/22/24 and my dress was already done with alterations. They helped me pack it up and get it ready for travel after the wedding and they were helpful every step of the way. The alterations went well and the sales team is amazing and not pushy at all. Debbie was an excellent bridal consultant and very kind and easy to work with and the same for the front desk staff and store management. I bought my gown, veil, and accessories there and everything was exactly what I dreamed of. They have a lot of designers to choose from and I went to some of the largest bridal salons in NJ and I found a perfect Kitty Chen that the others didn’t have. You will not be disappointed. They are so sweet and personable you feel like family every time you go in the store.
Kristin
Kristin Sent on 11/10/2024
5 out of 5 rating

Excellent Service

I went to three bridal salons and ended up going with Seng Couture. I felt that they had the nicest collection of dresses out of the places I visited. I worked with Jennifer and she was excellent; she didn't rush me and she was good at picking out dresses for me. I had a great seamstress too. I would recommend. Beautiful store.
Samantha
Samantha Sent on 09/17/2024
5 out of 5 rating

Great Experience at Seng!

I found my wedding dress at my very first appointment! My attendant was Illian who was so friendly and made me feel super comfortable when searching for my dress. The shop is beautiful and you can find dress prices of all ranges. My alterations also went smoothly and was done in a timely manner. My seamstress was Kannitha who was also fantastic to work with. The staff overall is so supportive, helpful, and genuinely happy to see you happy with your dress. 10/10 recommend.
C
Christa Sent on 06/13/2024
5 out of 5 rating

A Wonderful Bridal Salon!

I had such a wonderful experience at Seng Couture! I wasn’t sure if buying a gown at a bridal salon would fit into my tight wedding budget, but I’m so glad I took everyone’s advice to at least “go for the experience.” Cathy, the consultant who helped me, was so polite and accommodating. She encouraged me to try on as many styles as necessary to find the perfect dress (even if that meant going over my allotted time) and was careful only to pull dresses that fit in my budget. My mom later told me that Cathy had said she knew exactly which dress I’d choose but wanted to make sure I made the decision at my own pace, which I truly appreciate. My seamstress, Kannitha, was also amazing, going above and beyond to make sure I felt comfortable in my gown on my wedding day. Overall, everyone at Seng Couture helped make a pretty daunting experience easy and exciting!
A
Amanda Sent on 03/28/2024
5 out of 5 rating

Dress of my dreams

Loved everything about working with Seng. From meeting Hilda at my first (and only) bridal appointment, to Pon and the alterations she made. Originally went in with no intentions of leaving with a dress. Ended up finding the dress of my dreams. The amount of joy that I felt once it was on was emanating from my face and body language. And once it arrived in my size and color, I felt amazing. 10/10 will reccomend Seng to all my girl friends and family.
Kelly
Kelly Sent on 03/05/2024
5 out of 5 rating

Wedding dress. MOB dress and tiara.

My dress was actually the second dress I ever tried on at my first bridal appointment. I tried on a few more but went back to my favorite. Liz was my consultant for my original appointment and kannitha did my fittings. Would recommend both. My mom had kate for her mother of the bride appointment. She was also great and found a ton of options my mom loved.
M
Meaghan Sent on 11/13/2023
5 out of 5 rating

Amazing from start to finish

Anthony was the best when picking my dress. It was the first I tried on, but he kept giving options to make sure I knew it was the one. The customer service and all follow ups were amazing!
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Awards

183
WeddingWire Couples' Choice Awards 2024 Winner
WeddingWire Couples' Choice Awards 2022 Winner
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2020 Winner
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner

Professional Network & Endorsements

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5.0 out of 5 rating , 162 reviews
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