Effortless Beauty was extremely kind and easy to work with. They were accommodating to our budget and last minute timeline changes. My trial went great, but somehow the wedding day was even better! My entire bridal party was happy with their results and we got tons of complements throughout the night. Forever grateful to have worked with them!

I hired the Effortless team to do hair and makeup for myself, two bridesmaids, and my mother and mother in law for my wedding day. I was lucky enough to work with them twice before that as well - for our engagement pictures and a bridal trial. The team made me feel so comfortable, and I felt so beautiful on my wedding day! Would highly recommend for any bride in east TN!

I chose Effortless Beauty based on their outstanding reviews and client photos showcasing their exceptional work. Krystal assisted me in booking both my trial and wedding dates, and I want to give her a special thanks for her attentiveness and prompt responses to all my questions and concerns.
I was lucky enough to work with Shachia. Going into this experience, I was extremely nervous because I love doing my own makeup and am very particular about it. Initially, I was set on doing my own makeup but wanted to try the experience. During my trial, Shachia was so fun to be around. She listened to all my concerns and talked through my vision with me. Let me say, Shachia did EXACTLY what I asked for—a soft glam version of my everyday look. She absolutely nailed it. After the trial, I assessed how the makeup wore on my face through the evning and had a few suggestions. I sent my feedback to Krystal, who communicated it to Shachia and assured me those little things would be corrected on the day of the wedding.
On the morning of the wedding, Shachia's energy was infectious and greatly appreciated by my entire bridal party. She was calming, efficient, and made everyone look like absolute queens. When it was my turn, I requested a few tweaks from the trial—more contour, slightly smokier eyes, etc. Shachia not only met but exceeded my expectations. I felt absolutely empowered and confident on my wedding day; she made me look exactly as I had envisioned, if not better! Plus, she's an incredible hype woman.
Overall, my experience with Effortless Beauty, Krystal, and especially Shachia was exceptional. I highly recommend them for any bride looking to feel radiant and beautiful on their special day.