The White Magnolia is here to provide the brides of Northeast Florida with an unforgettable dress shopping experience where they are presented with top of the line gown selection and a uniquely personal experience.


At The White Magnolia, we believe that your dress shopping experience should be memorable. We welcome you to come experience the sophisticated, yet relaxed atmosphere of our beautiful, new San Marco boutique. As Jacksonville’s exclusive appointment only boutique, we invite you to come in and enjoy the boutique all to yourself with family and friends. Relax, have a glass of champagne, enjoy fresh flowers, and leisurely shop for what will be, without a doubt, the most memorable day of your life.

We believe that today’s bride deserves an experience that is a step above the rest. Every bride deserves to be pampered! We love making our brides feel special and giving them a pleasant experience. We believe that its the little things that matter most and we take pleasure in getting to know each and every one of our brides on a personal level. We would love to help make your dress shopping experience unforgettable!