Day by Fay Reviews
Reviews
We're all about trust. Our community relies on honest reviews to help you make those big decisions with ease.
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![Kate]()
Kate Sent on 10/20/2025Our Wedding Day Superhero
Srah exceeded all of our expectations as our day-of wedding coordinator. Her organization, professionalism, and attention to detail were extrodinary, ensuring our wedding day ran seamlessly from start to finish.
What impressed me the most is how she balances being a working mom and doing this on the side. Yet she shows up with the organization, grace, and professionalism of someone who's been doing it full-time for years.
I had a few panic moments and unexpected hurdles. Sarah's calm and warm demeanor allowed issues to become non issues.
I wholeheartedly recommend her to any couple looking for a calm, capable, and highly professional coordinator to bring their vision to life. -
![Mimi]()
Mimi Sent on 09/02/2025I would go through wedding planning all over again just to work with Day by Fay one more time!
As a very type A person, one of my absolute biggest fears was giving up control of my wedding day and putting it in the hands of someone I'd never met before. I spent COUNTLESS hours looking for a wedding planner/ day of coordinator that instilled the type of trust in me that so far I'd only been able to give to myself.
However, there's truly something to be said about intuition. As soon as I got on the phone with Sarah, I knew my husband and I's day was in the right hands. She was so straightforward and honest but also so calming and booking her for both design and month of coordination felt like a no brainer.
Our wedding was a little untraditional due to my Bulgarian heritage - Sarah flawlessly coordinated 14 dancers and different wedding traditions and gave me a piece of my homeland I was scared I wasn't going to get to have (due to all of my family still living abroad) which I know deeply touched not only me but my mom and dad, and all of our Bulgarian guests as well. She worked with multiple vendors (one very difficult one in my opinion) and our day truly turned out exactly as I pictured it.
I had multiple vendors/ guests come up to me not only during the wedding but afterwards as well, who commented how hardworking and kind Sarah was and how well her team worked. Even my parents, who never understood why we needed a wedding coordinator to begin with, said that they could not have imagined what that day would've looked like without Sarah there.
I loved working with her so much that I recommended her to my best friend, whose wedding just happened at the end of August, and everything could not have gone better for hers as well.
People always tell you that wedding planning is one of the most stressful things to go through. As someone who thrives in chaos and being constantly busy, I never believed them, but if you're reading this because you're starting to plan a wedding, BELIEVE me when I say it gets very overwhelming. Do yourself a huge favor, book Sarah, and you will easily be able to breathe a giant sigh of relief knowing that she is working just as hard, if not harder, than you would be planning everything yourself. She is an absolute golden human, and I absolutely could not sing her more praises if I tried. If you have any questions at all, feel free to find me on social media, I'm happy to share all of the wonderful ways Sarah was there for us. -
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![Kali]()
Kali Sent on 01/23/2025Truly went above and beyond
Sarah was our day-of coordinator and she went above and beyond to ensure our vision was executed perfectly, whether it was recommending excellent vendors or handling last minute details that let us focus on the celebration itself. Not only is she incredibly organized, calm, knowledgeable and professional, she's also very kind, generous and radiates positivity. We're so grateful for all the thought and care she put into our day. We had some last minute changes and specific needs for family members - and she handled them without blinking an eye. Not only did she handle anything that came up with logistics, she also made sure we were treated so well from having our drink of choice in hand, getting extra biscuits from the cocktail hour to helping bustle the dress. If we had a question, she had already handled it! We are so grateful for Sarah - she was a dream to work with and so many of our other vendors also shouted her praises. -
![Julia]()
Julia Sent on 11/17/2024Sarah turned our dream day into a reality!
We cannot recommend Day by Fay Weddings enough! Sarah is so passionate about celebrating couples' love stories and making their dream weddings into a reality. This is evident through the time and care she puts into each of her planning documents, the thoughtful questions she asks, and the way she interacts with your party throughout the weekend's events. We are so grateful to her and her team for making sure that our day was seamless, relaxing, and turned out even better than we could have imagined. If you're looking for a wedding planner who is patient, compassionate, detail-oriented, and keeps everyone around her calm - then look no further! -
Allison Sent on 12/23/2023
Amazing to work with!
As a photographer, I absolutely love working with Sarah! Sarah goes above and beyond to make her client's experience and also the vendor team experience amazing. She is efficient, detailed, and timely with her vendor communication and sets the whole team up for success on the wedding day with all the details we could need. She is collaborative and a team player, and brings a calm energy on a wedding day. I cannot wait to work together again! -
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![Lauren]()
Lauren Sent on 11/05/2023An Absolute Dream to Work With
We had the absolute pleasure of working alongside Sarah and her wonderful team this past October. As wedding videographers, our experience is largely influenced by the professionalism and experience provided by the planner. We were so impressed with Sarah and her ability to coordinate an absolutely stunning event. The wedding day featured several moving parts, hundreds of guests, and dozens of vendors, and yet Sarah was able to bring the couple’s vision to life. And while the wedding was absolutely gorgeous, what we really appreciated about Sarah was her talent for anticipating the couple’s needs on their wedding day. Throughout the day, she made suggestions that ultimately enhanced the experience not just for the bride and groom, but for the guests as well. Our favorite of these suggestions was the impromptu receiving line that allowed the couple to individually greet each of their guests as we transitioned to dinner. You could see that taking this time meant so much to each of the guests, and it made a really special memory for the couple, as well. Though it wasn’t on the original timeline, Sarah coordinated this moment with such expertise – she communicated clearly and often to the vendors inside the tent so we were constantly in the know and on the same page. It truly felt like we were all part of one big team. We felt so taken care of and because of this, we were able to do our jobs with ease. But above all else, Sarah has to be one of the kindest people ever. She is truly such a genuine soul and she is so passionate about helping others create beautiful memories. If you have the opportunity to work with her, don’t even think about it – do it!! -
![Kimberly]()
Kimberly Sent on 10/12/2023Rehearsal Dinner & Welcome Cocktail Party at Montalto
Sarah is absolutely amazing! She is meticulously organized, professional, offers guidance, design advice, vendor suggestions, and managed the events to a precise timeline. We had to “reset” the venue from a dinner setting to a cocktail party in a set 15 minute timeframe and it was done perfectly. We had shuttles on a precise schedule, and they executed beautifully. I couldn’t ask for anything more. Everyone raved about each detail and we were able to focus on the guests and enjoy our event. She was flawless! -
J B Sent on 08/18/2023
Impeccable Service | Seamless Wedding Day
Sarah Fay, Ashley and the whole team Day by Fay team went above and beyond to make the wedding day seamless, and effortless - not only for us as the bride and groom, but for our families as well. Every single thing went perfectly. The Day by Fay team made sure that all of us were not dealing with wedding logistics or questions on the wedding day. We all felt as if we were floating through the day, soaking up the overwhelming outpouring of love + the magical feeling that filled the atmosphere. It is hard to describe just how special, and perfect the day truly was, thanks to Sarah, Ashley and the whole team. We could not be more grateful to have had the opportunity to work with these ladies, and we recommend them with the highest regard and accolades. -
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![Kedron]()
Kedron Sent on 08/03/2023We love and adore Sarah!
My family and I are so endlessly grateful for Sarah, taking us on after our prior wedding planner fell through on us after months of planning. I panicked and emailed Sarah the same day after finding out, asking if she still had availability for our day and thankfully by the graces of all things good she did! She jumped right in, flew up to speed, and got things rolling from us immediately. She designed and orchestrated our day to perfection. Every vision I had came to life thanks to Sarah and her team. From design, to execution, to our timeline, organizing our vendors and leading the team and our day - she blew us all away! She was so thoughtful, kind, patient, and quick to answer and calm my nerves or answer my questions. I feel as though Sarah went above and beyond for us. She gave us a day I will remember forever. I adore Sarah and now see her as a true friend. I can’t wait to see all the other days she will bring to life - I’ll be living vicariously through her photos and pictures. She knows all things Charlottesville and has a hand and experience with so many vendors in the area, which makes her suggestions and expertise so amazing. We love you Sarah! Thank you for our beautiful, perfect, and amazing day! -
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Olivia Sent on 01/16/2023
Forever grateful
Thank you so much to Sarah and the team! We couldn't have had the wedding of our dreams without you. Thank you for your patience and thoroughness with answering all of our questions, and for guiding us while still making sure we can celebrate what makes us unique. -
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![Megan]()
Megan Sent on 11/14/2022Relaxed Confidence for Our Big Day!
Sarah could not have been more helpful or supportive during our planning process. She helped us navigate tricky/unresponsive vendors, provided an impeccable schedule of events, and most importantly, suggested our wedding day favors for our guests-- a gesture so loved by our family, we are still hearing about how thoughtful and cherished they are. Sarah gave us piece of mind that our big day would be seamless, allowing us to relax! -
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Elizabeth Sent on 11/12/2022
Creative and Calm
Sarah was such a wonderful addition to our wedding team! She has great ideas, understood the style we were going for and helped communicate that with all of our other vendors. She was great at speaking up with me as I attempted to communicate my vision with others. Sarah and her entire team are a calm presence leading up to and on the wedding itself. As the 30 day mark hit prior to the wedding Sarah kicked it into high gear and sent each of our vendors minute by minute schedules and directions and answered all of their logistical questions. It was a pleasure working with Sarah and her team and I know our wedding was more beautiful and much smoother because of her. -
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![Chloe]()
Chloe Sent on 01/10/2022Amazing experience!
Choosing Sarah as our coordinator was one of the best decisions we made! Although we chose her as a weekend coordinator, she was communicative and extremely helpful for almost a year and a half before our wedding! Anything we needed - any tiny question we had - she answered right away. As we got closer to the wedding, her organization and efficiency made me feel so comforted. She organized our timeline with vendors so that everything ran smoothly on the day of. Sarah's kindness, positivity, and genuine joy for her work radiated throughout our wedding weekend! We love her, and we wish we could get married all over again just so we'd have another chance to work with her! -
Daniel Sent on 01/10/2022
A Day (we will always remember) by Fay!
Sarah Fay was truly the BEST Wedding plan we have ever worked with or even heard of in Charlottesville! She set us up for success from Day one by already having consistent contacts with our Wedding Venue prior to us getting together. Our Wedding day went off without a hitch and she was 100% to praise for that fact. She was timely, caring, and responsible. She took the worry out of our wedding planning and gave us the peace of mind we needed to live in the moment and enjoy our day! -
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![Stephanie]()
Stephanie Sent on 11/13/2021The Best Wedding Planner! Book her now (trust me!)
Sarah and the Day by Fay team are wonderful to work with. Sarah is way more than a vendor or planner - she is a friend and partner. She is warm, friendly, thoughtful and approachable. Sarah is very knowledgable about other vendors and her suggestions throughout the wedding planning process were invaluable. We postponed 3 times and the experience was stress-free thanks to her guidance and support. I could go on for paragraphs talking about how wonderful she is to work with and how invaluable she was for my husband and I. Book her now - just do it, I promise you won't regret it! -
![Lea]()
Lea C. Sent on 10/18/2021Dream planner!
Look no further and call Day by Fay now!
Sarah was an absolute joy to work with from start to finish. She is extremely organized, detail-oriented, personable, and has a ton of connections in the area that made our planning process as stress-free as I could imagine it.
We ended up booking the Day-Of package, but I feel like she truly went above and beyond to ensure the entire planning process went smoothly. As a COVID bride, I ended up postponing our wedding date a full year later and she was gracious enough to help coordinate among all of our vendors.
I cannot recommend Sarah and her team enough - she was so key to making our wedding dreams come true! -
![Ethan]()
Ethan Sent on 09/09/2021Indispensable part of the best day of our life
Day By Fay, Sarah specifically, is the absolute BOMB. We are at a loss for positive things to say about our experience working with her. Other than to say, call her, speak with her, hire her, you'll never regret it. We just opened the last packet of photos from a briefly lost disposable camera and found a late night selfie that we both took with Sarah as our silent disco came to a close. Not only was Sarah warm and kind and present and prompt during the lead up (truly, an essential piece to making our big day go off without a hitch), but she was all that and more on the day of, all the way until the bitter end late at night. And more than that, we were glad to have her there with us on a more human level. She was more than happy to customize a plan that fit our budget and needs, too, what with our 15 person wedding being not exactly cookie cutter. Her joy added to our own, nothing less. Thank you, Sarah! -
![Mason]()
Mason Sent on 08/30/2021Sarah is amazing!!
Hiring Sarah as our day of planner was one of the best decisions we ever made for our wedding. She helped us navigate Covid seamlessly and was so incredibly organized! She made the entire wedding process run so smoothly and stress free. On top of that she is so incredibly kind and a joy to be around! We couldn't have asked for a better day! -
![Jessica]()
Jessica Sent on 08/18/2021Look no further...
Sarah and the Day by Fay staff were the behind the scenes stars of our wedding weekend. From our initial conversation, we knew that Sarah would be our PARTNER for the festivities, not just a “vendor.”
While we booked her for just the weekend coordination of our intimate wedding, she was incredibly helpful in the 3 months leading up to the event, from making suggestions for other vendors (all of which were excellent choices!) to advising us on full weekend itinerary (not just the wedding day) to her calm and professional approach regarding some last minute hurdles. Additionally, since our event was on the small side, she was able to offer her floral services as well, which turned out great since she was already familiar with our personalities and design approach for the wedding.
As someone who thought we didn’t need a coordinator/planner, I must say that booking Day by Fay was the best decision we made! -
![Kelsey]()
Kelsey Sent on 12/03/2020She saved us!
I cant' rave enough about Sarah! She was assigned to us by our catering company as a day of planner. We met her two months before our wedding. The walk through went wonderful and she captured our ideas and made them seem like such an easy reality. Then covid hit.. We had to reschedule and Sarah did everything to help us and made it so easy! She really saved us and made us feel relaxed during a stressful time.
Come to our wedding in October. It was amazing! Everything went great and I'm so glad we had her!! -
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![Willow]()
Willow Sent on 11/24/2020Dream Collaborator
We've worked together with Sarah to create wedding florals for a number of couples. Sarah is extremely professional and KIND. Sarah had the difficult task of communicating to us that a client was dissatisfied with an element of their florals and worked with both parties to make sure everyone was happy in the end. Pretty much a nightmare scenario for any vendor in the wedding world but Sarah handled it gracefully and with compassion for all involved. Sarah listens to her clients and makes sure their needs are met. AND she takes care of her vendor community, which is exactly what you should look for in a planner.
Day by Fay is a wonderful choice for any event! -
![Anita]()
Anita Sent on 11/23/2020Professional and exacting!
We love working with Sarah! She is so organized and really keeps all vendors on track. Makes for a beautifully smooth wedding day! -
![Allison]()
Allison Sent on 07/30/2020Day by Fay takes your worries away.
We used Sarah from Day by Fay as our month-of wedding coordinator. From the beginning Sarah was professional and and responded quickly to all our questions. We got married recently and there were still many restrictions in place due to the coronavirus pandemic. We needed to make a lot of adjustments and many of them last minute. Sarah was extremely flexible and helped us to tackle all the hurdles in place to make the wedding a success. She was behind the scenes Taking care of all of the details so that my husband and I could truly enjoy our rehearsal routine. Would recommend Sarah to any bride-to-be! -
![Christina]()
Christina Sent on 11/08/2019Great experience
Sarah was an absolute JOY to work with. She was professional, efficient, and non judgmental. Anytime I emailed or texted she got back to me quickly with great advice. She provided the exact assurance I was looking for around some of the most stressful parts of wedding. Not to mention her pricing is very reasonable. -
Jenna Sent on 11/03/2019
Made Our Day Perfect!
We hired Sarah as our wedding planner shortly after getting engaged. I had come across her feed on Instagram, and knew right away that I had to have her for our special day! She promptly responded to my initial inquiry and was so easy to maintain touch with throughout the entire planning process. We chose to do the three month out package and Sarah was truly in touch with us and answered all of our questions over and above what she had to. She never made us feel like we were a bother, and I oftentimes felt like I was the only bride she was working with even though she has tons on her plate. Her attention to detail and friendly personality made everything so seamless that we really cannot recommend her enough! If you're in search of a planner who knows the industry and will walk you through it all, look no further - go with Sarah! -
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![Kelsey]()
Kelsey Sent on 10/25/2019Day by Fay is AMAZING - recommend 100 times over!!
We were required to have a wedding coordinator per our venue, but we really lucked out securing Day by Fay as our month-of coordinator - Sarah really made our day PERFECT and better than we could have ever imagined! She promptly responded to all of our questions, created an awesome google drive folder with many useful documents (DIY list, seating chart, guest list, timeline, contact list, contract storage), and really made our wedding vision a reality. She seamlessly stepped in more than a month out, communicating directly with the vendors we had secured and ensuring everything was executed flawlessly. Sarah also arranged the most BEAUTIFUL AND PERFECT wedding florals (bouquets, boutonnieres, ceremony decorations and reception centerpieces) that were even better than I could have imagined - and at a super reasonable price! On the day of our wedding, she handled every question and concern, keeping everyone calm despite the chaos (especially during clean-up at the end of the night). My mom called her "the most patient and calm person I've ever worked with!". Her rate was extremely reasonable, and worth every penny - we can't recommend her enough! Sarah was a DREAM!! -
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![Anjali]()
Anjali Sent on 08/08/2019Sarah is an EXPERT at what she does!!
We were considering several full time planners, as we had an out of state wedding in my parents' hometown, and they weren't familiar with all that goes into a wedding. From the first Skype call, Sarah took more interest in our story and us as a couple than anyone else we'd talked to at that point, and really made us feel like we weren't just getting a "service" from her, but her genuine encouragement, support, and expertise. We went with her most extensive package, and we were not disappointed!! From early months of planning, to the big day itself, Sarah was always quick to respond to our questions, handle our mini crises, and helped the day of run impeccably smooth! You can trust Sarah with the details and the big picture, because she is truly passionate about what she does!!! HIGHLY HIGHLY RECOMMEND!!!!! -
![Natalie]()
Natalie Sent on 08/05/2019Fantastic Day of Wedding Planner
Sarah was fantastic. We had a few options for a wedding planner and had no idea what to expect, but within minutes of meeting her, we knew she was our person. She went above and beyond what I thought a day-of planner would do and because of much of her effort, we truly had a perfect day. She kept calm and was very professional over the planning months, helping us with squirrely vendors and always ready with a list of suggestions for issues we ran across. It was clear she was well known and respected in the industry and that gave us even more confidence going forward. I would, with no hesitation, recommend her to anyone needing a planner. -
![Meagan]()
Meagan Sent on 04/24/2019Sarah goes above and beyond!
From our initial meeting with Sarah (over wine and cheese at the cutest cafe) to the goodbyes on our wedding day, I truly felt loved and supported during the entire planning process. We hired Sarah as a month of/day of coordinator and she surely went above and beyond for us. From all of the planning duties to ensuring our day went off without a problem, Sarah was a joy to work with. She made my decor vision come to life, corralled each member of the wedding party to various parts of the venue as needed, and constantly was there for anything we needed between the month of, rehearsal and day of the wedding. Thank you Sarah for making my dream wedding come true! -
![Michelle]()
Michelle Sent on 10/03/2018We initially looked into a day-of coordinator after reading the reviews of our venue which had a few horror stories due to their (lack of) venue/vendor coordination. I am SOOO glad we chose Sarah.
Sarah was incredible. She started working with us several months prior to the wedding and kept in regular communication with us. We had several monthly check-ins where we discussed a number of things including a rather long list of DIY decorations that needed to be set up on the day of. Her wedding day timeline was impeccable and synthesized the both the photographer timeline and the various events throughout the night. She took care of it all without skipping a beat. I am confident that the day of our wedding went incredibly smoothly because of her. She kept me sane and made it actually possible to enjoy my wedding day--possibly the greatest wedding gift to receive of all!
To top it off, she was also our floral arranger and created all the groomsmen and family boutineers, bridesmaid bouquets, and my absolutely stunning bridal bouquet. She even arranged the florals on the arbor we purchased. She did an amazing job making my vision come to life.
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