Vivid Diamonds & Jewelry was formed by Arthur Samuels and Alon Ruschin, two diamond and jewelry wholesalers with very diverse backgrounds. Art a top Gemologist and Estate Buyer and Alon a South African Diamond Wholesaler with experience turning rough diamonds into polished gems, merged their strengths and experience to from one of the most dynamic companies in the industry.

Their combined knowledge of every facet of this diverse industry enables Vivid Diamonds & Jewelry to offer some of the most unique gems and jewelry at wholesale prices; one of a kind pieces, custom engagement rings, a spectacular array of white and natural fancy color diamonds, and a melange of rare and exciting rubies, sapphires and emeralds.

We are dedicated to the highest standards in the products we produce, the ethics and integrity of our owners and employees, and the transparency of every facet of our business.