About
Originally named Elephant Bazaar, Lucy the Elephant was built by a real estate speculator who owned a great many parcels of land at the Jersey Shore. In order to attract visitors and potential buyers, James V. Lafferty built a six-story, elephant-shaped building as a novelty amusement. He patented his idea, ensuring that his structure would remain a unique piece of architecture. Eventually a popular hotel business was built around the structure. Presidents and royalty came from around the world to stay at the neighboring Elephant Hotel and climb the winding stairs up to Lucy’s howdah.
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