Lauren Helms is a native of Jacksonville, Florida currently resides and owns Lauren's Beauty Bar in Macclenny, Florida. A graduate of Riverside Hairstyling Academy in Jacksonville, Lauren is no stranger to the world of fashion, beauty and decor. Lauren's experience includes working as a model, and also the interior design field where she had a successful career for a number of years. While interior design was both interesting and challenging, Lauren ultimately decided to return to her true passion - hair and makeup.

Lauren has never lost her love for the art forms associated with the fashion and modeling industry. Lauren has worked behind the scenes at Jacksonville's first-ever Fashion Week, and hopes to expand her participation in other new and challenging event opportunities of a similar nature. As a plus size model, she also participtes in fashion events and various jobs in NYC and the Miami area. She is constantly aware of trends and happenings in the beauty industry. Her major goal is to always stay on the cutting-edge of new techniques and products by continually furthering her education in the field when opportunities for classes and trade shows are available.

When Lauren creates hair and make-up for others, she is in her element. Lauren's ability to see, listen and intuitively know what her clients want combine beautifully with her eye for color, composition and aesthetics. Beauty is her business and she is passionate about working with her clients to achieve their ultimate beauty goals...all for the love of beauty!