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You don鈥檛 want to wear the same wedding dress your friend did when she got married, so why shop where all of the gowns tend to look the same?
At Bella鈥檚 , each wedding gown is unique and has been hand-selected for its distinctive style, elegance, and fine workmanship, so you can find a dress that reflects you perfectly. Our salon offers exclusive wedding gowns from some of the most sought after designers such as Essence of Australia, Justin Alexander, Maggie Sottero, Sottero & Midgley, and Allure Bridals.

We have a dress for every budget and convenient lay-a-way plans.

We are conveniently located in Hoover, just outside of Birmingham, Alabama.

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Frequently Asked Questions

What are your price ranges for full-priced wedding gowns?

$1,000 - $2,499

How do you price dress alterations?

By Piece

Who do you provide services for?

Flower Girls
Mother of the Bride
Mother of the Groom

Which of the following services do you provide?

Full Customization
Sample Sales
Trunk Shows

Which of the following items do you offer?

Bridal Belts
Hair Accessories
Plus Size Gowns
Sample Gowns

What is the average turnaround time for a bridal gown?

Less than 6 months

How often do you receive new bridal gowns?


What is your return policy?

Final Sales
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4.4 out of 5 rating
64 Reviews
  • Quality of service
    4.3 out of 5 rating
  • Average response time
    4.3 out of 5 rating
  • Professionalism
    4.3 out of 5 rating
  • Value
    4.5 out of 5 rating
  • Flexibility
    4.4 out of 5 rating
88% Recommended by couples

24 User photos

64 Reviews
Andrea E. Married on 04/22/2023
5 out of 5 rating

They were so amazing and helpful!

Bella's was amazing. The team helped me find my dress and were knowledgeable. They understood it was overwhelming and helped me deal with that during the process. The alterations department was also amazing and did my alterations perfectly to fit my body.
Caylee D. Married on 11/19/2022
5 out of 5 rating

Excellent experience from start to finish

I came to Bella's on a tight budget, with a very specific style/look of dress in mind. The girls were able to find me the exact dress of my dreams on the friggin clearance rack!! Eek! Only one problem... The dress was a size 12 and I am a size 4. Fortunately, their seamstress is an absolute magician (along with being very sweet and a pleasure to work with). She was able to alter my (very lacey) dress to lay perfectly and fit my every curve. This whole process took 6 (or maybe 7?) alterations, but she was so patient and just as concerned with getting it perfect as I was. I would be willing to pay much more for a dress just to get to use her for alterations. Everyone who works here is very sweet and accommodating. What an excellent experience!
Ashieka Married on 06/12/2021
5 out of 5 rating

Perfect Dress

Sarah was awesome! She was very helpful and together with my family we found my perfect dress!!
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WeddingWire Couples' Choice Awards 2015 Winner

Real Weddings

Rachel & Jordan
14 photos 路 10/16/2021
Logan & Steven
42 photos 路 06/29/2019
Lucas & Michelle
26 photos 路 09/26/2016
David & Amanda
28 photos 路 04/25/2015

Professional Network & Endorsements

1 Endorsement
Fotowerks Custom Photography Fotowerks Custom Photography Wedding Photographers

Best dresses in the Birmingham area! Friendly staff, beautiful boutique! Once you stop in Bellas, you will leave with your dress!


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