Located in Kennesaw Georgia for over 25 years, A Formal Occasion is a hidden treasure for any Bride searching for their once in a lifetime dress!

“When finding the right dress is also about enjoying the experience, we look forward to fulfilling that dream. We have a more personal approach and believe there is more to making a bride happy than just selling her a dress. If your desire as a bride is to have a unique and pleasant once in a lifetime moment that just won’t be found at a larger chain store or less experienced boutique, we highly invite you to come in and experience the difference!"

"Welcome to Our world, you beautiful bride!”

Services Offered

With quality and design in mind to suit any brides vision, A Formal Occasion gowns are individually selected and sourced from all over the world! With a variation of many mainstream designs, to private labels you won't see anywhere else in Atlanta! Every bride is sure to find the dress of their dreams with us! Whether your style is traditional or contemporary, or a bride who seeks something cutting edge and unique, we carry it all and more! No matter the time of year, whether your wedding is in a year or a week, our gowns are available for immediate purchase (in-stock) and to take home right away! Special order is available for brides with longer engagements.

Our designs start at $1500, with discounted sample gowns available Mon-Thurs to fit that small budget Bride. We offer all-inclusive sizing form 0-26 to make every bride feel welcomed as they're trying on their Dream dress! At A Formal Occasion, our complimentary, relaxed and intimate bridal suites offer a comfortable and luxury feel for the most anxious of brides! During every brides visit, they'll get to try on an array of styles hand picked just for them during their Hour and a half appointment! Give us a call today and let your wonderful experience with us begin!

We're sure to have the perfect gown just waiting for you!