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Urban Set Bride Reviews

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Reviews

4.9 out of 5 rating
4.9 out of 5 rating
71 Reviews
99% recommend it
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Awards

71
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2020 Winner
WeddingWire Couples' Choice Awards 2018 Winner
WeddingWire Couples' Choice Awards 2017 Winner
  • Alicia
    Alicia P. Sent on 01/18/2024
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    Inclusive & Incredibly Caring!

    Shopping for and buying my wedding dress from Urban Set has hands down been the best part of wedding planning! Do yourself a favor and include Urban Set in the shortlist of dress shops to visit.

    I wasn’t particularly looking forward to wedding dress shopping as someone who has traditionally been in XL or plus size clothing, I knew bridal sizing wasn’t going to do me any favors. I also was nervous about bridal shops being truly LGBTQ inclusive as I’m marrying another woman and there are many queer folks in my bridal party. But after a few moments in Chelsea’s more than capable and caring hands, all of my fears melted away. This shop has an incredible range of dresses - in terms of styles, sizing, and price points. The experience was stellar. My bridal party and I had the shop to ourselves and it felt like a special time with my favorite people. It was so nice to have privacy and not have strangers looking over. The team at Urban Set consistently got my bridal party’s pronouns right (something which should be a given but did not occur at other shops) and they were great in how they asked me about my wedding and fiancée. I was also so appreciative of how kind and patient the Urban Set team was with me. I ultimately had 3 appointments before ordering my dress. One of the owners, Christine, assisted me in my second appointment. She hyped me up in each dress and did not pressure me to buy a dress that day. She and Chelsea both listened to what I liked about certain dresses, what I did not like, and provided insight on things I may have never thought about. At bottom, I cannot say enough good things about Urban Set and the team there. I am so happy to have bought my dream dress here and cannot wait to wear it on my wedding day!
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    Kelly M. Sent on 01/06/2023
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    Wonderful experience with Urban Set Bride

    I couldn't have had a better experience working with Ruth at Urban Set Bride. She was warm, knowledgeable, fun, supportive and helpful. The inventory was vast and with the wide variety of the dresses in store it was really helpful to try on different styles and designers. It was a relaxed and fun experience. Would highly recommend!!
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    Bess R. Sent on 08/20/2023
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    Beautiful Dresses!

    Urban Set Bride was great! They helped me find the perfect dress and helped me hone in on the design I wanted while helping me stay true to myself. They were very communicative & provided me with great resources to find a wonderful seamstress.
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  • Tiernan
    Tiernan B. Sent on 09/14/2022
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    Everything was Fabulous

    This shop and the people who own it are wonderful! Christine's energy and confidence in her craft were exactly what I needed to enjoy the experience and find the perfect dress. She and her team are so lovely and make the process approachable and the space they have created is so welcoming. Their dress selection provides multiple options for every style and all my questions were answered with superior knowledge of the industry. I would recommend Christine and her store over and over again!
  • K
    Katie Sent on 01/08/2023
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    Amazing Wedding Dress Shopping Experience

    The Urban Set team were so wonderful to shop for my wedding gown with. They provided attentive service and helped guide me to the gown of my dreams! I was not excited to shop for wedding gowns as I thought it would be uncomfortable and hard to decide, but they proved me wrong. The shop is beautiful, the dress selection is stunning and inclusive, and the team is very knowledgable and helpful. I cannot recommend them enough!
  • Millie
    Millie Sent on 01/19/2021
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    AMAZING experience

    Cannot stop raving about Urban Set Bride! I had more fun trying on dresses there than any other boutique I went to before-- AND found my dress! There are dresses for every style, body type, and price :) So thankful to have found this place!
  • Brooke
    Brooke S. Sent on 07/08/2022
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    Found my perfect dress by surprise!

    I went in for my first appointment with several options in mind, it came down to two dresses that I needed to try on one last time before deciding and the lady that was helping me offered a brand new dress that had come in… and much to my surprise that random gown she thought I would like became my dress! It was a wonderful experience and my dress came in after being ordered fitting as close to perfect as possible! I barely needed any alterations, only a little bit cut at the bottom. I highly recommend supporting this small business!!
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    Mia' S. Sent on 10/27/2021
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    Amazing Bridal Boutique!

    I looked at several other places before coming to Urban Set Bride to find a wedding gown! Not only did I find the perfect dress, but literally everything I tried on was absolutely beautiful! Would definitely recommend Urban Set for any bride wanting to find HER dress!
  • Gina
    Gina Sent on 10/15/2020
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    Amazing dress experience

    Urban Set Bride made finding my perfect dress so easy! They have plenty of beautiful dresses to choose from and they have the knowledge to help you narrow your search. They were also very responsive and helpful when the accessories I had ordered were going to be delivered close to the wedding day. I highly recommend them to anyone looking for their gown!
  • Monika
    Monika A. Sent on 07/22/2021
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    No Pressure!

    I found my dream dress and veil at Urban Set Bride and loved every second of the process! We had so much fun at the try on appointment, they were so patient with me and let me really take my time. I was allowed to touch the dresses/take photos and pick the ones I wanted to try and the women also pulled dresses I hadn't seen. It was a zero stress experience and I was so thankful! At the end of the first appointment, I wasn't sure and they actually encouraged me NOT to make a decision that first day! (This is after I went to other stores and they told me that it would cost me $30 if I wanted to come back.) The peace of mind to take my time and not be rushed into a decision was such a gift! They were so easy to work with and made me feel so confident. I would recommend (and DO recommend) Urban Set to anyone in Richmond or beyond who is looking for a dress. They have an amazing selection and they don't ever pressure you! They even ask you your budget and actually stick to your budget when pulling dresses. ALSO the prices of the dresses that they stock are so much better than other places I looked at without any drop in quality!!! (Oh and if you have to get it altered they have a list of recommended seamstresses that are all incredible but, GO TO CHARLA SHE IS AMAZING)
  • Emily
    Emily Sent on 03/09/2020
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    Best bridal shop ever!

    I had the best experience with Urban Set! First things first...you are the only bride there, so all the attention is on you. There aren't any distractions or your stylist getting pulled by three other brides for assistance. Speaking of my stylist, Melissa was extremely helpful, fun/bubbly, and not pushy at all. When I first arrived, I was kind of nervous but she made me feel right at home! I never once felt like a decision had to be made that day. Although, I did because I mean c'mon the gowns are gorgeous. The shop itself is so cute! We had an absolute blast at my bridal appointment! I would recommend them to anyone!
  • Ashley
    Ashley Sent on 08/29/2019
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    Love this shop!

    Urban Set Bride was the first dress shop that I visited. Hunter helped me pick out some beautiful dresses! We had the salon to ourselves since we went during the week and I loved it! Hunter helped me narrow my choices and defined what I was looking for. She was a great help! My favorite thing about Urban Set Bride is that they have a beautiful exclusive collection from a local designer, Audrey Joyce, only at this shop. I haven’t picked my dress yet but the one I found here is my #1 so far!
  • Heather
    Heather B. Sent on 09/03/2020
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    Low pressure, truly wonderful experience!

    Beautiful shop in Church Hill. Jennifer was wonderful. Urban Set Bride was the first place I tried on dresses, and I was so spoiled by the experience. I tried on dresses at one other store before returning to Urban Set Bride to buy my dress.
  • Gen_
    Genevieve Sent on 03/09/2020
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    The best of the best

    I went to 3 bridal shops in 2 different states before finding ~the one~ at Urban Set. I can easily say my experience at Urban Set was hands-down the best. The ladies here are EXPERTS and are so much fun to be around! USB also has a really wide variety of styles (e.g simple & classic, romatic, boho, lace, etc), colors AND sizes. Christine made me feel so at ease trying on many different dress styles and she and Jennifer took their time giving me advice in person and over email when I was stuck between two colors. I am so happy I got my dress here AND that I have the amazing Heather at the Hive working with me to plan the big day. I highly recommend working with Urban Set & The Hive for a true dream team.
  • Jackie
    Jackie Sent on 03/17/2020
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    exceptional team and customer service!!

    Finding my dress at Urban Set has been the best part of my wedding planning experience thus far! I was so happy that my sister-in-law and Mom were able to be there and help me "say yes to the dress" back in July. Christine made me feel so comfortable and helped make the experience so celebratory and fun for all of us! As we were going through the collection and commenting on what we liked about each dress, Christine was casually observing and making mental notes about our comments so that she knew exactly what we were looking for! I loved supporting their women-owned business so much that I went back there a few months later to get my veil too. Thank you for all that you do to make your brides feel special!!

    Urban Set Bride's reply:

    Thank you, Jackie! You are so sweet! Especially in these times, these reviews mean the world to us. Congratulations again! - Christine
  • Amy
    Amy G. Sent on 05/22/2019
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    I couldn't recommend Urban Set Bride more

    I couldn't have imagined a better wedding shopping experience. I loved that I could see the gowns they have in stock online before my appointment, and that I was able to send my stylist some of my favorites before I arrived to look and try things on. I had so much fun trying on wedding dresses, and even the ones that weren't my style were beautiful and high quality. Jennifer was so patient while I tried on my final two over and over. I ended up picking one and cancelling all of my other bridal appointments. I can't imagine having a better experience or going somewhere with a better staff or selection. Thank you so much Urban Set Bride!
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    Lauren Sent on 07/01/2019
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    Couldn't Ask for A Better Dress-Shopping Experience!

    I cannot recommend Urban Set Bride enough! Hunter was an absolutely fabulous consultant, whose open, laid-back vibes made me comfortable and ready to find the perfect gown. She offered helpful suggestions and ideas and took all my thoughts on my likes and dislikes to find "the dress". There was absolutely no pressure to purchase the dress on my first visit, and they were wonderful in accommodating a second visit a few days later so my family could see the dress before I made my final decision. I had the pleasure of meeting Christine and Jennifer on my second visit and they were just as amazing as Hunter! So glad I was able to "say yes" to my dress at a local, woman-owned business in Richmond! I cannot recommend Urban Set enough!
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    Deanna Sent on 08/16/2020
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    Amazing Amazing Amazing!!

    Every good and happy and wonderful word you can think of describes this place! They were so helpful, so kind, and helped me find my perfect wedding gown. I recommend them to EVERYONE!!
  • Hilary
    Hilary S. Sent on 03/16/2020
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    Wonderful! Highly recommend!

    Highly recommend to anyone looking to hire for a special event!
  • Hannah
    Hannah Sent on 10/23/2019
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    Love Urban Set!

    I can’t recommend Urban Set highly enough! Their shop in Churchhill is so cute and unique. They only do one appointment at a time, so I knew I would have their undivided attention and I wasn’t getting distracted by other people. I worked with Jenn who was absolutely amazing. While I had scoured their website before my appointment and had an idea of which dress I would end up with, she helped me be absolutely positive. She pulled dresses that were similar to my top dress but with one thing different (skirt, neckline, etc.), and it really helped me focus in on what I liked and didn’t like. We narrowed down the top picks, and I was confident in the dress I chose. Jenn was calm, positive, and so personable. She made me feel confident, comfortable, and there was no pressure to buy right away. I also got my veil from Urban Set, because it matched my dress perfectly. I tell everyone to go to Urban Set for their wedding gown; they won’t regret it!
  • Kelly
    Kelly G. Sent on 11/03/2019
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    Inclusive, Warm, Genuine, Welcoming

    Saying yes to my wedding dress at Urban Set Bride was easily one of the best experiences of my planning process. Urban Set offers an intimate, comfortable, and fun environment to try on dresses. I had the opportunity to interact with Hunter, Christine, and Jennifer in my visits to the store, and all three are absolutely incredible and so warm, welcoming, and genuine. I LOVE that Urban Set is inclusive of all sizes and identities. It was also important to me to buy my dress from a local, women-owned business that gives back to the community, and Urban Set checks all of the boxes and more. They have a great variety of beautiful dresses. I was looking for something classic with a slight boho vibe and eventually said "yes" to a gorgeous Lillian West gown. I loved that they only saw one bride at a time, and I think that my mom, grandma, and two bridesmaids who came with me had almost as much fun as I did! If you are at all nervous about trying on dresses (like I was!), go see the ladies at Urban Set!
  • Mary
    Matthew Sent on 10/01/2019
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    Dream dress I didn't know I wanted!

    I had so much fun with the ladies at Urban Set! The private appointment gave it a really special feeling and I was in very good hands. The dress I ended up buying was something I had said I didn't want, but they convinced me to at least try! Highly recommend their great selection, and Christine, Jennifer and Hunter are all amazing women and made me feel so welcome!
  • Takisha
    Takisha Sent on 08/28/2019
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    Best Bridal shop in VA!

    There’s so many great things I can say about this place I don’t even know where to start. The best mother/daughter duo in the bridal business! The best bridal shop in VA! A beautiful boutique. The environment is so warm and inviting. My bridal stylist for the day Hunter was the best hand down! She made me feel so comfortable. She treated me with kindness. I truly could tell she loved to help people and all things bridal. She gave so much information about each dress I tried on making my decision easier. She was perfect! She helped me find my dream dress. If you’re looking for the wedding dress of your dreams don’t look any further this is the place to go.
  • Leigh
    Leigh Sent on 11/10/2019
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    Amazing experience

    Hunter and Jennifer made my wedding dress shopping experience incredible! They listened to what I wanted and provided suggestions based on their experience. I would have NEVER tried on my dress, but I'm so happy they encouraged me to because it was perfect for body type. My dress arrived quickly and it was easy to store onsite until I was ready for fittings. My dress shopping experience was fun and memorable thanks to the incredible team at Urban Set!
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    Chidi U. Sent on 09/06/2019
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    As special as can be...

    There are very few words one can use to describe the experience of searching for and finding a wedding dress. If you're lucky you have a girlfriend or two, perhaps several, and maybe beloved mother-like figure to go through the process. I had some anxieties about looking for the dress, concerns about cost, and worried that I didn't have "the right" people with me to go through the experience (I didn't have a gaggle of bridesmaids and my mom lives on the other side of the country). The ladies at USB, particularly Hunter and Christine, made the whole experience unparalleled. It was about finding the dress that fit my body, personality, and would give off all the energy I hoped to emulate on my big day. And in between they made sure I had fun along the way. Ball gowns, lace, sexy, form-fitted, veils -- the whole kitten caboodle. USB was the first shop I went to and I found my dress that day but they encouraged me to try other dresses on, take as much time as I needed and even let me come in to try it on again when my Mom finally came to visit. They were SO helpful and patient with my mother and MIL and found the perfect balance so everyone was comfortable and kind to one another. Let's be honest, this can be stressful. I can't sing their praises enough! Plus, shout out to a female-owned, Black-owned business with a bridal network that is unparalleled in the central VA region. They know EVERYONE!
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