Transformations Artistry Reviews
Reviews
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![Meghan]()
Meghan Sent on 03/05/2025Hair Lesson
I have always been self-conscious to be an adult woman who didn't how to curl or style my hair, but that all changed after my lesson with Ashlyn! She was so kind, patient, and knowledgeable, making the entire experience enjoyable and easy to follow. She taught me how to curl and style my hair in a way that actually works for me, and now I can confidently do it myself at home! I’ve never felt so happy with my hair, and my confidence has never been higher. I highly recommend booking her private hair and makeup lessons—it’s truly a worthwhile investment! -
![Antonia]()
Antonia Sent on 02/08/2025Amazing Wedding Makeup Experience with Ashlyn and Her Team
I can't say enough good things about Ashlyn and her team! From the very beginning, Ashlyn was so responsive and answered all of my questions promptly, making me feel completely at ease. The trial run was a great experience, and she took the time to make sure I felt confident and happy with my look. On the day of the wedding, everything went flawlessly. Ashlyn and her team were professional, efficient, and made me and my bridal party feel relaxed and pampered. Their communication throughout the entire process was top-notch, ensuring there were no surprises and everything went off without a hitch. I highly recommend Ashlyn to anyone looking for a talented and dependable makeup artist for their special day! -
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![Erin]()
Erin Sent on 09/03/2024Exceptional Artist, Exceptional Experience!
Oh my goodness! Where do I even start?! I first discovered Transformations Artistry while browsing Instagram for wedding hair inspiration. All of Ashlyn’s content was so dreamy and romantic! One day, Ashlyn posted that she was looking for a hair model with blonde or highlighted, thick, mid-length hair. At the time, my hair was short, brown, and fine, but I messaged her anyway—and I'm so glad I did! Ashlyn didn't shy away from the challenge, and my hair had never looked so beautiful! (See pics with the white long-sleeve shirt.) Even though I was nervous, Ashlyn put me at ease the moment I walked into her fairytale home studio. It felt like chatting with an old friend while simultaneously being pampered. Had I not already booked a different company, I would have hired Transformation Artistry on the spot for my wedding hair and makeup—no questions asked.
Later, I decided to go to Transformations Artistry again for a winter gala. I arrived at Ashlyn's studio a bit behind schedule, but her calming presence assured me that everything would be fine. She created the prettiest updo in just 15 minutes! Not only did she ensure I made it to my event on time, but I also received compliments all night long. (See the photos in the black dress.)
When it came time for my wedding hair and makeup trials with the studio I had originally hired, my worst nightmare as a bride came true—the trial was awful. It lasted 4+ hours, and the artist was unable to execute either style I wanted. I left feeling defeated, wondering if the styles I chose were too challenging. In a panic, I called Ashlyn, on the verge of tears, and explained what happened. She went out of her way to fit me in for a trial to test the styles I thought were "too challenging." Y'all, Ashlyn was truly my fairy godmother—within 45 minutes, she had completely nailed both styles! I felt so validated and relieved, knowing the problem wasn't with me or my choices. I immediately canceled my services with the other artist and booked Ashlyn for both my rehearsal and wedding day.
Leading up to the wedding day, Ashlyn was prompt and clear in her communication and went above and beyond to ensure I had the best experience from here on out, including sharing educational content like skincare tips to ensure my makeup looked flawless on wedding day. I followed every tip and you’d never be able to tell that I used to have severe acne - my skin has never looked better! I got my rehearsal HMU done at 10 a.m. as our venue was out of town, and both my hair and makeup still looked flawless through a 98-degree rehearsal at 3 p.m. and even after dinner ended at 9 p.m.! (See floral Hill House dress and white satin dress pictures.)
What amazes me the most about Ashlyn is how she continually strives to improve her craft. I'm blind in one eye, and it's noticeably smaller than my other eye—a source of insecurity for me. I had shared this with Ashlyn when discussing makeup. On the wedding day, Ashlyn arrived promptly and after chatting for a few minutes, she told me, "I went back and studied the pictures from yesterday to see how I could improve, and I think I've come up with a makeup trick to make the difference less noticeable." I was blown away. I thought my rehearsal makeup was perfect, but Ashlyn's dedication to continuous improvement and her genuine care for me were so evident. It made me feel so incredibly special. I was fortunate to have Ashlyn stay for touch-ups and a quick hairstyle change during the cocktail hour—which was such a blessing because it was hot, and I was sweaty. She breathed new life into my hair, and my reception photos looked so much better because of it!
If you've made it this far in my review, you probably know what I'm going to say—Ashlyn is THE BEST! She is simply unmatched in her talent, professionalism, and genuine care for her clients. With Ashlyn, you are not just another client; you are someone she truly cares about, and it shows in every detail. I wholeheartedly recommend her to anyone looking for a truly exceptional hair and makeup experience! -
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![Cassie]()
Cassie Sent on 07/09/2024May 2024 Wedding
Ashlyn and her team were AMAZING on my wedding day. I was referred to Ashlyn from a friend who Ashlyn recently did their wedding hair and make up and they had nothing but good things to say and they were 100% right. From the initial trial to the big day, Ashlyn was professional, attentive, responsive (the quickest responder out of all my vendors) and incredibly talented.
On my wedding day, Ashlyn and her team arrived on time and were fully prepared. There were a total of 10 hair services, 5 make up services, and my bridal hair and make up. Between Ashlyn and her two assistants they were very organized and efficient. I'm sure it was very stressful with that many services during a 5 hour time frame but they didn't show it!
Their work was amazing and held up during the rainy wedding day. My bridesmaids kept saying how good the hair and make up was. Even one of my bridesmaids who has been in many weddings said that this was the first time her hair actually looked like the inspo photo.
As far as my hair and make up it was 11/10. Ashlyn gave me a few tips for my hair at the trial that I implemented and my hair was everything I ever dreamed the day of. I decided to still wear my hair down despite the rain and I'm so grateful Ashlyn was fully supportive of this because in the back of my mind I was very worried it might not hold, but Ashlyn worked wonders. And the make up... insane, she is so talented.
Thank you, Ashlyn, for making me feel beautiful on such a special day. If you're looking for a stress free, hair and make up experience, I highly recommend Transformation Artistry to any bride-to-be! -
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![Peyton]()
Peyton Sent on 01/09/2024Perfection
Hi all! If you are looking for a makeup / hair artist for your big day or another important event, look no further!! Ashlyn & her team absolutely nailed it. I have never felt more beautiful in my life & I owe a big thank you to Ashlyn for that! My hair & makeup lasted ALL DAY….. in the August heat…. Let me tell you, that says enough about the quality of the work. Through lots of sweat & tears, the makeup didn’t budge. Not to mention, she gave me the most Pam Anderson inspired updo of my DREAMS! I couldn’t have pictured a better hairstyle for me on my big day! All of my bridesmaids & the mothers of the wedding looked equally as beautiful. They were each equally as elated with their wedding day looks as I was. I feel so blessed have crossed paths with Ashlyn & there should be absolutely NO hesitation when it comes to hiring her! She was on time, if not EARLY (which my type A self LOVED) and had the sweetest, most calming energy. Thank you much Ashlyn, there will never be enough words 🤍✨🤍✨ -
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![Danielle]()
Danielle Sent on 12/12/2023The best of the best HMU!
I found Ashlyn on Instagram, which is honestly how I found most of my vendors. I looked at several hair and makeup companies in the area- comparing cost, reviews, portfolios, recommendations from friends, etc. but I kept coming back to Transformations. I just knew in my gut that Ashlyn and her team were the vendors for me!
I could not be more thrilled with how everything turned out! Ashlyn is incredibly responsive and always works to educate her brides and clients. She is one of the main reasons I started taking better care of my skin and I could not be more grateful- as that care will continue well beyond the wedding day.
I had the pleasure of working with Ashlyn for a hair and makeup trial, rehearsal dinner hair and makeup, and day-of services. For the trial and rehearsal, I went to her studio. It is very cozy, charming, and perfectly feminine. Ashlyn was always a welcoming hostess. On the day of her team came to our getting ready location and were prompt and ready to go!
Everyone, and I mean everyone, raved about her and her team- from my bridesmaids to the mothers! There were different hair types, textures, lengths, and skin types, etc. At least one of my friends said if she wasn't already married she'd be booking Ashlyn and her team.
They really take the time to understand what you want from your professional look. They ask clarifying questions, educate, and make recommendations. They were quick and friendly, plus our hair and makeup seriously lasted all night long- I have photos from our after-party and it looks like I just had it all done! This was hours later and after a lot of wind.
I would book Transformations Artistry a thousand times over. I am so, so glad I went with my gut. When I think back on the time spent with Ashlyn I get a little emotional because she really was the loveliest. I genuinely hope our paths cross in the future- be it for hair and makeup for a party or event or as friends!
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![Alexia]()
Alexia Sent on 09/23/2023A 10/10 experience!
I had such a fabulous experience with Transformations! Ashlyn is so sweet and knows how to make a bride and her girls feel beautiful! She is extremely knowledgable and is SO good at what she does. Not only that, but she is also so easy to talk to which I think is really important when you're getting your hair and makeup done. Book her and her team now!!! -
![Beckanne]()
Beckanne Sent on 06/29/2023A wonderful experience!
Ashlyn and her team were incredible! I was not able to do a trial for my wedding so I really went into this trusting her and her team, and they delivered more than I could have dreamed of. My wedding party looked amazing and they all felt so beautiful. I wish I had more photos of all of the hair, Ashlyn is a miracle worker! A big thank you to Transformations Artistry, my day would not have been the same without your kindness and talent. -
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![Emily]()
Emily Sent on 06/10/2023Highly Recommend!
Ashlyn did a phenomenal job for my wedding! She is great at taking direction for the styles you like. She also gives tips on how to keep your skin hydrated for the wedding and is great at preparing you for what to expect the morning of your wedding. She documents the hair and make up trial to remember later but also so you can look at those photos and videos later to help you make a decision. She seemed to be one of the more affordable options in the Richmond area as well. I highly recommend her! -
![Sarah]()
Sarah Sent on 05/01/2023Book her - you won’t regret it!
Ashlyn is AMAZING and you will not regret booking her. She made me look beautiful with flawless makeup and gorgeous hair. I was an awful client and showed up to my trial without any makeup inspiration. With just a few questions, she got to work. When the reveal happened I figured I’d have to tweak a few things. NOPE! She nailed it perfectly!! When I wanted to make a minor adjustment to my hair for the wedding day, she knew exactly what to do and it turned out amazingly. My hair and makeup also lasted all night, which I think is an amazing feat! Ashlyn is easy to work with and very friendly — we talked Broadway almost the whole time! Follow her Instagram, too, for good tips on how to get ready for your trial and day-off. She is so full of knowledge and readily shares it with you so you can have the best results possible. I cannot recommend Ashlyn highly enough!! -
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![Melody]()
Melody Sent on 03/04/2023She did an amazing job!
Ashlyn did an amazing job for an event! I felt like the most beautiful women in the room! -
![Abi]()
Abi Sent on 09/14/2022Great experience!
Ashlyn was great to work with! I loved my look and my hair stayed my entire wedding day (it was a long day). Her and her team were welcoming and accommodating to my bridal party and it was a wonderful experience! -
![Sarah]()
Sarah Sent on 09/08/2022Amazing service!
I cannot stress enough how beautiful my bridesmaids, flower girl & myself looked on my wedding day. I actually never thought I could be that beautiful and I felt like a model. Not only was the make up phenomenal, but Ashlyn was so personable and kind and everyone enjoyed chatting with her. The icing on the cake was when she did my flower girl's hair and make up - she truly made her feel like a princess. -
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![Jessica]()
Jessica Sent on 07/01/2022Flawless hair and makeup!
Ashlyn and her team are the best in the business! She did my wedding hair and makeup for myself, bridesmaids, and mom. I am very particular about my hair and makeup and did lots of research before landing on Transformations Artistry. To say I was blown away is an understatement. I have truly never felt more beautiful than on my wedding day. Everything stayed SO WELL - I couldn't believe how flawless my hair and updo looked after hours of photos and dancing! Ashlyn was so professional leading up to our wedding and on the day of and did wonderful work for everyone - all of my bridesmaids and mom were so complimentary. You will not regret your choice!! (Photos by Tall + Small Photography) -
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![Megan]()
Megan Sent on 06/16/2022Fantastic Experience and Wedding Makeup
I cannot say enough good things about Ashlyn. She is an absolute GEM. I was feeling rather anxious on my wedding day and Ashlyn was super accommodating and gentle with me.. so much so that actually getting my hair and makeup done was peaceful and just what I needed to calm my nerves. She even opened the window next to me to get some fresh air flowing through in an effort to help alleviate some of my anxiety. I was incredibly happy and excited with how my wedding hair and makeup turned out. Even my husband who knows next to nothing about makeup said my makeup looked flawless. Additionally, it lasted through the entire reception!! Awesome experience! -
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![Rebecca]()
Rebecca Sent on 11/28/2021Ashlyn is a remarkable artist
As someone who only ever wears concealer and mascara, I was extremely apprehensive about hiring a makeup and hair stylist for my wedding. I reached out to Ashlyn with ideas, and she put me right at ease. When I visited her beautiful home studio for my trial, I had no idea how amazing it could feel being so pampered and having someone truly knowledgeable create a look I only thought possible in my dreams (or on the big screen!). On my wedding day I had 8 of us who needed makeup and hair. Ashlyn looked at each woman’s vision and created it in such detail, everyone was blown away. We all looked and felt amazing! Not only is she an incredible artist, she is also an incredibly genuine and sweet woman. I cannot recommend her enough!
(Photo credit - Kimie James at IYQ Photography) -
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![Kim]()
Kim P. Sent on 10/19/2021The absolute best in Richmond
Where do I even begin? The week of my wedding started with the surprise that my hair and makeup team was backing out, leaving me stranded with nobody for my Friday wedding. Having an incredible planning team supporting me, I was able to find Ashlyn on Wednesday and she was a lifesaver, I’m so surprised that she was available because she is top notch, I wouldn’t be surprised if she was booked for the entire year out. Not only was I grateful for her kindness to help me with both hair and makeup services at the last minute, she arrived early, was so nice, down-to-earth, and friendly. Personality aside, she is a true professional at her job and I only had to show her two photos and not only did she make me feel my absolute best, she turned my inspiration photos into something so much more than I could've imagined. I had just met Ashlyn that morning but I could truly feel like I could trust her, and I’m so glad I did. My only regret is not finding her when I first got engaged, but I’m really happy that I found her in the end! If you are even thinking about hiring a hair and makeup team, hire her. You will not be disappointed! -
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![Chynna]()
Chynna Sent on 10/18/2021Wedding 10/08/2021
Ashlyn is the best hair and make up stylist in RVA. She did my make up during our civil ceremony last year 2020 and this year for our church wedding. She is very professional and she does an amazing job. Her work is first class. -
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![Caroline]()
Caroline Sent on 09/29/2021Great Hair & Makeup Artistry
I had Transformations Artistry do our hair & makeup for my August 2021 wedding in Lexington, VA. Ashlyn is incredibly talented and brought a talented group of assistants to help her. Everyone, from the bride and the 7 bridesmaids to the MOB, the MOG, and the flower girl, looked beautiful and most importantly, felt comfortable and confident. And even with the summer heat and humidity, the hair and makeup stayed in place and lasted throughout the evening. Ashlyn also has a unique quality that you don't necessarily find with many hair and makeup artists that I would equate to bedside manner in healthcare professionals - she is careful to put the person in the chair at ease and is good about explaining what she is doing, what she is using, and what comes next. I felt stunning, my wedding party looked amazing, and I definitely felt like it was a good investment. Overall, Ashlyn is very talented and I'd recommend her. -
![Karli]()
Karli Sent on 09/25/2021Great Experience
Ashlyn and her stylist were awesome! They did a very professional and beautiful job on everyone’s hair and makeup, plus they are pleasant people to be around. Definitely recommend. -
![Catherine]()
Catherine Sent on 07/11/2021Highly Recommend Ashlyn and her team!!!
I hired Ashlyn for the hair and makeup at my June 4th 2021 wedding at The Seclusion in Lexington, VA and she was a dream to work with! I showed her photos of what I wanted at my trial and she made a stunning hair and makeup look for my wedding! I absolutely loved the look she created and throughout the planning process her communication was great! Additionally, her team on the wedding day was very professional and when one of the stylists had car trouble and was running late we never even noticed it was a problem because she kept us right on schedule without sacrificing the quality of the work! My hair and makeup lasted all night long and even though I had a full set of extensions in the style was still very comfortable! I highly recommend Ashlyn and her team for anyone’s wedding she was so fun to hang out with the day of the wedding and did an amazing job 10/10!! -
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![Melynda]()
Melynda Sent on 06/14/2021The freaaaaking best!
Ashlyn was amazing to work with! From my trial to the wedding day the make up and hair we’re on point. All of my bridesmaids loved their hair and make up and reiterated throughout the night that this was the best wedding make up they’ve ever had! I 10/10 recommend Ashlyn for your event! -
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![Emily]()
Emily Sent on 01/19/2021Great, professional experience!
I used Ashlyn for my hair and makeup for my engagement photos and she was fantastic! When we were communicating prior to the session she was prompt when responding and professional. On the day of she was fun to talk to and made me feel very comfortable while she worked her magic! -
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![Lauren]()
Lauren Sent on 12/15/2020Amazing Experience
I can't say enough good things about Ashlyn and her team! Finding someone to do my wedding hair was one of my hardest decisions and I agonized until the last minute over who I should hire. Luckily I found Ashlyn and she was able to fit me into her schedule for our wedding day. I absolutely adore her. My maid of honor came along for my trial and the three of us chatted the entire time. On the day of the wedding, everyone LOVED how their hair turned out and talked about how wonderful and nice the stylists were. I had such a specific idea of how I wanted my hair to look and they absolutely nailed it. They were both so sweet and extremely professional. They were also able to work well with all different hair types and lengths. I would 100% recommend them to anyone. -
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![Kathleen]()
Kathleen Sent on 10/28/2020Beautiful, professional hair/make up artist
Ashlyn was very professional and took significant time with each of my bridesmaids and myself to design our hair/make up. She was thorough and was able to easily replicate what everyone wanted without any notice. She is also very friendly and kind, would highly recommend to anyone looking for high quality care and precision for their wedding day!
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