About Caroline LaRocca Event Design

We design weddings from start to finish

A full-service wedding planner in Roanoke, Virginia, Caroline LaRocca Event Design is committed to helping couples design their celebrations from start to finish. Passionate about styling ceremonies and receptions, the company’s only limit is your own imagination. Whether you desire a simple or exquisite affair, Caroline LaRocca Event Design is the perfect choice for making your dreams come true!

Services Offered
Caroline LaRocca Event Design takes a unique approach to wedding planning by offering both customized event planning and in-house floral and decor under one roof. For a truly unique experience, couples are encouraged to pick and choose from the following extensive list of services:

  • Consultation
  • Full and partial planning
  • Day-of planning
  • Floral design
  • Bouquets and boutonnieres
  • Birch and floral arbors
  • Unity candle displays
  • Crystal candelabras
  • Silver candelabras
  • Gold candelabras
  • Wrought-iron candelabra
  • Tall and low floral centerpieces
  • Chair and linen rentals
  • Ceiling and wall drapes
  • Lounge furniture
  • Custom displays
  • Custom backdrops
  • Custom chuppahs
  • Guest favors

Areas Covered
Caroline LaRocca Event Design proudly services those throughout Roanoke. Services are also extended to couples located in Blacksburg and Charlottesville.

Categories: Wedding Florist

Regions serviced: Richmond

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78 Reviews for Caroline LaRocca Event Design

out of 5.0
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Delivery (9)
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Set Up (9)
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Corsages (9)
Table Arrangements (9)
Clean Up (7)
Consultations (7)
Venue Visit (7)
Aisle Decor (7)
Altar Decor (6)
Flower Petals (5)
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Perfect. Absolutely perfect. We had one webinar with Caroline and knew she was the one. We used her for planning and decor; it was everything we could ask for. If you want someone that will plan and design your wedding, you want Caroline.

Photo of Caroline LaRocca Event Design in Roanoke, VA
Photo of Caroline LaRocca Event Design in Roanoke, VA
Profile Picture JJ , 6/9/18, 1 Review
Category: Flowers

Hiring Caroline and her crew was the best decision we made while planning our daughter's wedding. Caroline was responsive, pleasant and easy to work with throughout the process. She guided us from the beginning to the end and by the time the date arrived, the pressure was off. We knew that whatever might arise--Caroline would handle it. And she and her assistants did just that. A persistent rain forced us to move inside from the planned outdoor venue, but she assured the bride that the new setting would be lovely and that the planned flowers would easily work inside. Her calming presence and assurance made a big difference and helped us to avoid frazzled nerves as the time for the ceremony grew near. As it turned out, the service could not have been more beautiful. In the days since, I have been told numerous times that "it was the best wedding I have ever attended." The flowers, the table settings, the perfectly executed timeline of events...we could not have asked for a better experience. If I could give six stars instead of five, I would!

Profile Picture Stephanie, 6/2/18, 3 Reviews
Category: Flowers

Caroline LaRocca Event Design Pricing

Wedding Floral Pricing
Floral Services Price Includes:
Clean Up
Event Design
Floral Preservation
Venue Visit

Caroline LaRocca Event Design FAQ

Clean Up
Event Design
Set Up
Venue Visit
Aisle Decor
Altar Decor
Chuppah Decor
Flower Petals
Single Flowers
Table Arrangements
Flower Crowns
Flower Girl Baskets


654 Photos

Hotel Roanoke

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The Homestead

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Professional Network & Endorsements

Caroline and her team are phenomenal people to work with. Not only does she make he couples extremely happy but any vendors that get to work with her and the team are always blessed and thankful that they are there. Caroline makes the atmosphere so light and so much fun that working with anyone else seems like a drag compared to her lol.

Caroline has created so many gorgeous wedding designs in The Patrick Henry Ballroom! Each and every event that Caroline has designed and managed has looked so elegant - and each fit the wedding couple so well! Dana, Sarabeth, Billy, and the rest of the team are awesome to work with as well. If you're looking for an event designer a great eye for the graceful, elegant, and dramatic, talk to Caroline LaRocca!

Caroline is such a talented and creative professional. Her and her team surprise me every time I have the pleasure to work with them! If you want the top she is the one to go! I highly recommend her!

Caroline and her team can handle every detail of your event, from the smallest to the largest. Always innovative and not afraid of a challenge. A true professional who consistently produces some of the most beautiful work you will ever see!

We have had the pleasure of working with Caroline and her staff on several exquisite weddings and are extremely impressed with their professionalism and organization! Caroline and her team offer an extraordinary service in that they not only execute your wedding flawlessly, but also do so in a personal way that is fun and caring. They can do a large event with all the frills or a smaller soiree that is just as stunning. There are many coordinators to choose from, but Caroline and her team offer a personal touch and devoted care that comes from the heart and is not easily found. A wedding coordinator is an absolute must. And CLED will be with you every step of the way. Not just organizing your day, but holding your hand as well.


5848 Brilewood DR, Roanoke, VA 24018   See On Map
540-521-1088 (phone)
VA   See On Map
Caroline LaRocca Event Design is a wedding florist, event designer, planner from Roanoke, VA. We service weddings throughout the local area, including Greensboro, Blacksburg, and Charlottesville. Caroline LaRocca Event Design is a professional wedding florist, event designer, planner that has been part of the Virginia wedding industry for 15 years. We specialize in customized floral design, linens, charivari chairs, ghost chairs, lighting.