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A Formal Occasion Reviews

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Reviews

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83 Reviews
99% recommend it
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Awards

83
WeddingWire Couples' Choice Awards 2023 Winner
WeddingWire Couples' Choice Awards 2022 Winner
WeddingWire Couples' Choice Awards 2021 Winner
WeddingWire Couples' Choice Awards 2019 Winner
WeddingWire Couples' Choice Awards 2017 Winner
WeddingWire Couples' Choice Awards 2016 Winner
WeddingWire Couples' Choice Awards 2015 Winner
WeddingWire Couples' Choice Awards 2014 Winner
WeddingWire Couples' Choice Awards 2012 Winner
WeddingWire Couples' Choice Awards 2011 Winner
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    Taylor Sent on 06/20/2023
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    Lucinda is Amazing!

    I recently visited A Formal Occasion in the hopes of finding my dream wedding dress, and I couldn't be happier with my experience. I even told myself that morning that I wouldn’t “say yes”, especially since it was my first day looking. When walking into the shop, I already knew it was going to be special because there was such a cute personalized chalkboard with my name on before we even walked in the door! Lucinda is the most incredible woman, especially when it comes to transforming what could be a daunting, overwhelming experience into something magical. I am definitely not the bride who is going to be overly emotional about dress shopping, but working with Lucinda helped me understand how significant this process can be; when she started talking about how it’s not what the dress looks like but how it makes you feel and tearing up because she cares so much, I joined her in shedding a few tears! Pat was also a lovely addition to the team; he makes you feel right at home and even offered to clean my ring while we waited for the first round of dresses to be selected. The quality of the dresses was outstanding, and the prices were very reasonable considering the high level of service and quality of the products. Overall, I would highly recommend A Formal Occasion to anyone looking for not just another wedding dress shop. Lucinda and Pat have truly hit the mark and understand exactly how to make this the most unforgettable experience anyone could hope for!
  • Michelle
    Michelle W. Sent on 02/23/2024
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    Wonderful Personalized Experience

    I was nervous going to try on wedding gowns and worried that nothing would look good on me at 48 and plus sized. Lucinda and Pat were so welcoming, including the personalized welcome sign at the entrance. Lucinda wanted to know about my vision and feel for the wedding and what sort of style I was thinking of. She pulled some dresses I pointed to and some of her recommendations. She showed how an off the shoulder sleeve could be added to a strapless gown to make it fit my requests. All of them fit well and helped us to narrow in on what we liked and what we wanted to adjust. The last dress was the winner and immediately brought me to tears. Pat even brought over a tuxedo that complimented my dress to show how it could look. I was able to get a beautiful Maggie Sottero gown in the perfect fit and style complete with a matching gown in one day! You will not be able to find this sort of in-stock selection and personalized service anywhere.
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  • Jennifer
    Jennifer M. Sent on 01/20/2024
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    First stop!

    Went dress shopping today (No, the dress in the photo is not the dress! It's a surprise!) and said YES to my dress at A Formal Occasion in Kennesaw. It was the first place I tried on dresses and it was an amazing experience from the moment I made an inquiry on the website about an appointment! I was so happy not to have to go to a bunch of different places. Lucinda was amazing! Everything was personalized and well-organized. We felt so welcomed! Best part - reasonably priced AND they carry dresses in all sizes ... so I was able to leave with my dress and my tiara! They even took these beautiful photos for us. #aformaloccasionbride
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    Amber Sent on 11/21/2023
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    SO happy with my perfect dress 😍

    Had such an amazing and special day finding my perfect wedding dress here! Everyone was so helpful, kind, encouraging, and supportive!! I wasn’t expecting to find my perfect dress within my first shopping experience, but it was meant to be!! Would recommend to any future bride looking for a fun, special, and memorable wedding dress shopping experience 😊
  • Catrina
    Catrina T. Sent on 04/16/2023
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    Simply an amazing experience!

    From the time we entered the store until I said yes we had an amazing experience. The attention to detail and special touches made me feel special. I’m so happy to be working with them.
  • Taylor
    Taylor S. Sent on 05/04/2023
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    Amazing Experience!!

    This was the best experience I've ever had! So warm and welcoming!! We sat down with the husband wife duo. Lucinda was beyond attentive and was able to ask all the right questions. She was able to help me know when to say no and when to decide it was a beautiful dress just not the right fit for my wedding. I'm terrible with decisions and terrible with being able to say no. She helped me find ways to decide which dress fit my wedding style. This experience was once again the best experience I could've asked for. Thank you again for helping me find my dream dress and taking the stress of dress shopping away.
  • Mackenzie
    Mackenzie Sent on 01/16/2024
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    Five Stars

    Lucinda was wonderful and so thoughtful throughout the whole process! I felt like she really listened to what I had in mind, and gave me an individualized experience. I’m super indecisive and critical of myself but she was so patient as I went back & forth on a few! (lol) This appointment was the second place I visited and needless to say, the last! I love that you walk out with the dress, too. I procrastinated a lot of things for my wedding so this was helpful. Go see them!!
  • Becky
    Becky F. Sent on 07/05/2023
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    I felt like I got the royal treatment!

    Ms. Lucinda was a dream to work with! From start to finish they gave us the royal treatment here and I was able to find my dream dress within my budget! HIGHLY recommend coming here! At first I didn't think I'd find my dress here -- the dresses she showed me initially were not sparking anything for me, but as I tried them on and expressed what I liked/didn't like about each one, she brought out dresses I hadn't seen that looked closer and closer to what I wanted. She really LISTENED to me! The last dress she brought out was exactly the kind of dress I wanted! Truly she is a master of her craft, and she made it SO FUN!
  • Precious
    Precious Sent on 02/26/2023
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    Lucinda The Fairy Dress Mother

    A Formal Occasion is absolutely PHENOMENAL!! I can’t say enough about this bridal boutique. While it may be small in size the magical moments created here while finding your dream dress is nothing short of amazing. Lucinda and her husband Pat are a great team. From my first call with Lucinda she was a joy. I love that she listens to her brides and really understand your vision for your big day. Both her and Pat’s communication throughout the entire process has been top notch. I can’t say enough about this place. I can rave on and on about A Formal Occasion so I will say this to sum it up: if your looking for bridal shop that provides you personalized experience, where they take the time to catch your vision for your big day, with great prices inclusive of fantastic customer service…then this is the place for you. Finding my perfect dress was FUN. My bridal party and I laughed the entire time. Lucinda knows her stuff. I ‘m looking forward to our upcoming wedding and sooooo glad I came across this gem!! If you’re on the fence GOOOOO YOU WILL BE SO GLAD YOU DID.
  • Moesha
    Moesha Sent on 11/27/2022
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    A Wonderful Experience

    Upon my arrival I was greeted by Katie who was so amazing to work with. Despite being late to my appointment I was able to get in, try on , and find the one!! Katie is knowledgeable and dedicated to making the bride to be feel comfortable looking for perfect dress. She asks questions and listens to every detail. Overall this was a wonderful experience. The entire staff were great. I would highly recommend any bride who is in the area to definitely check them out. It’s definitely worth the drive.
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    Jessica R. Sent on 04/17/2022
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    Perfect experience!

    If I could give Mrs. Lucinda and her husband more than 5 stars I would, they are so deserving of it. I am a plus size bride and I was very worried/nervous about finding THE dress for me without feeling self conscious in my skin. Mrs. Lucinda took the time with me and my group to ask exactly what I was looking for, details of my wedding, who I was marrying, the back ground of how we met, and she was just so personable with me and my group. Mrs Lucinda has a big selection of plus size dresses and she will do every she can to help you find THE one!! Look no further for a wedding dress shop, this is by far the best one in all of North GA!! Thank you to you and your team Mrs. Lucinda, I appreciate y’all’s kindness so much!
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    Sierra L. Sent on 09/12/2022
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    An Amazing Experience - Go HERE!

    Katie and staff were so friendly, kind, and patient. This was the best dress shopping experience I had after visiting 3 other stores. They made me feel so special and interested in learning more about me and my fiance. Katie found the dress of my dreams!
  • Chelsea
    Chelsea Sent on 11/01/2021
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    Come here last, you won't leave without a dress!!

    Imagine being able to walk into a cozy shop that makes you feel instantly a home, greeted by excited and welcoming owners who sit down with you and truly get to know you, your wedding vision, and your preferences, not just the wedding date, while getting a complimentary ring cleaning and a precious gift. Being escorted to rooms filled with dresses from size 0-26, each in every style! It is not hard to see that their goal is to find the RIGHT dress for you, not just a gorgeous one. One that takes your breath away, brings tears to your eyes, and embodies you. Now imagine all of that at an affordable price! Sounds too good to be true, right? A fair warning to you though; if you want the full experience of browsing several stores and trying on lots of dresses, come here last because you will not walk out of this store without a dress in tow. And once you do, you celebrate! You get to sign the wall, have your picture taken with a rose (that you get to keep!) and a sign stating "I said yes to the dress!" If you want an impersonal, in and out type of experience, this is not the store for you. But I HIGHLY recommend this store to any bride looking for a truly personal, authentic, comfortable, fun, and joyous time while feeling glamorous in gorgeous wedding gowns!
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    Shavanda S. Sent on 02/08/2022
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    Beyond amazing

    OMG! I can't even put into words how I feel
    after encountering A Formal Occasion! The
    Exceptional CustOmer Service, the passion
    for people, the attention to detail, the live
    energy, the support, the comfort, the
    intimate setting, the inventory and the list
    goes on!!! Ladies if you are a Bride to Be now
    or later please, please give yourself the
    opportunity in taking a trip to A Formal
    Occasion! It was Thee Best Experience Ever!
    Thank You so much Lucinda for making this
    the most memorable experience for me!! I
    wish I could have recorded this moment, but
    it is stored in my memory forever! I hope
    each of you have the chance to experience
    what I have!! Beyond Amazing!!!

    Shavanda 2/22
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    Taylor G. Sent on 10/03/2021
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    An amazing experience!!

    My whole experience with this place was amazing! I cannot say enough good things about the staff. This was my first time dress shopping so I was a little stressed. Before my appointment they really got to know me and asked all the right questions. Upon arrival my party and I were welcomed with great attitudes. I was given a little gift, so sweet! They asked about me and my fiancé, what I was looking for in a dress, and how I wanted my dress to make me feel. I felt super comfortable. They really cared about my feelings through the whole process, not just the feelings of my party. We dressed me up like it was my wedding day to get the right feeling I wanted to feel. Once I said yes to the dress, everyone celebrated and was so happy for me. Tears were flowing. They took pictures of us, gave me another gift and let me sign the canvas with my future last name on it. The process of ordering my dress was so simple and easy. After, I received multiple texts of gratitude and encouraging words. They are so sweet. I love this place and highly recommend them!!
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    Jennifer P. Sent on 05/06/2021
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    This Place is Amazing

    I can not rave enough about how wonderful of an experience I had yesterday. I felt welcomed, listened to, and never pressured. I was able to try on a variety of styles. I didn't feel rushed. It just felt like a fun shopping day with the girls! I was so stressed before and once I walked in that all melted away. The staff was so kind, knowledgeable, and professional. I could not imagine finding my dream dress anywhere else. Thank you so much for making me feel so special and beautiful during my dress shopping experience!
  • Kiara
    Kiara Sent on 03/26/2022
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    Truly delightful

    This shop now the place to go! It is a smaller shop but very up close and personal. They helped encourage me all the way from the beginning to wedding date change to dress problems and then wedding. Go there is you want to be treat like the queen you are!
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    Bethany L. Sent on 12/28/2021
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    Best Ever!

    After trying on dresses at two other shops before this one, I can tell you that A Formal Occassion is genuine, different, and personable. The owners made sure to make me feel beautiful, recognized, and heard. Walking into A Formal Occassion, I instantly felt that southern hospitality with that quality charm I’ve always envisioned for my wedding day. Lucinda listened to my wishes and pulled dresses nothing short of amazing! All of their dresses are one of a kind and breathtaking. Lucinda takes pride in the fact that all of her dresses are unique with a wide variety of a selection all hand picked with her brides personalities in mind. There is no other place you could receive the assistance, companionship, or generosity while finding your dream wedding dress. A Formal Occassion is the place to go that will provide you with that perfect experience and complete all your wedding visions. They take care of everything! Book your appointment. You will be forever thankful you did.
    Personal experience note* - I lost a lot of weight after I ordered my wedding dress. When I called A Formal Occasion, they were able to order me a different size in the dress and exchange it no problem! It was incredible. These are the best people you could ever find.
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    Kelsey M. Sent on 03/31/2021
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    Special Personalized Experience

    I visited multiple bridal shops to find my gown and A Formal Occasion gave me such a special experience and really made me feel comfortable and prioritized. The staff so so friend and are genuinely excited for you to find your dress and have a great experience. I had the whole place to myself and they listened to my requests and were not pushy at all. My top two dresses were dresses I would t have picked for myself but after hear what I was looking for a went ahead and tried them on and I k re immediately when I found THE ONE. They really go out of their way to celebrate you and make you feel special.
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    Jenna R. Sent on 09/14/2020
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    The best around!

    The staff was incredible. They welcomed all the brides with a sign at the front door. They made the shopping experience warm, fun, and pulled dresses for exactly how I wanted to feel on my wedding day. I could not have asked for more!
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    Haley S. Sent on 08/21/2021
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    Awesome Experience!

    This was my first and only stop for wedding dress shopping. They made the process fun and were very patient. So happy I was able to find the perfect wedding dress in one day here and for a very reasonable price!
  • Frenchie
    Frenchie Sent on 06/15/2021
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    I said yes to the Dress!!!

    I looked everywhere for a dress and could not find the one. I came across A Formal Occasion when driving home from work and decided to call to make an appointment. They got me in the very next day and I forbid my dress!
    Lucinda is wonderful! We knew so much about styles and designers and just knew what would look good on me. She even sent me a happy birthday text and a text after my wedding day. I recommend A Formal Occasion to all brides looking for someone who is very professional a d who really knows what they are talking about. Thank you again for contributing to my special day!!!
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    Claudia A. Sent on 06/04/2021
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    Amazing Experience

    I was referred by a coworker who also purchased her Wedding dress at A Formal Occasion in Kennesaw. They went above and beyond and made me feel so special. I tried on over 10 dresses and loved every single one. It was hard to make a final decision and I’m so glad I found my perfect dress! I would highly recommend A Formal Occasion based on their hospitality, attention to detail, and their amazing inventory of dresses! Thank you for sending me such a sweet text message on the day of my Wedding!
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    Ashley Sent on 06/29/2020
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    Fantastic Experience

    I had a great experience at A Formal Occasion. Lucinda was a joy to work with and you can really tell she is extremely passionate at what she does. The dress options are beautiful and unique. The dress I said yes to I was able to bring home that day. I am 6'3'' so I was concerned about having a dress with enough length. They said all of their designers can special order extra length but my dress didnt need it. I would 10/10 recommend coming to this boutique.
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