WeddingWire and GayWeddings.com Launch ‘Wed We Can’ Campaign
WedWeCan.com offers new wedding planning resource to LGBTQ community in conjunction with recent SCOTUS ruling
CHEVY CHASE, MD – June 27, 2013 - WeddingWire, the nation's leading online wedding marketplace, and GayWeddings.com, the leading niche-based wedding planning resource and boutique, dedicated to serving same-sex couples since 1999, are excited to announce the launch of WedWeCan.com, a new site that showcases both companies’ mutual stance toward marriage equality. The website is designed to be an extensive resource center with the latest news, updates and education for the LGBTQ community and its allies, and an avenue to share support of marriage equality through social networking. Both WeddingWire and GayWeddings.com are excited to share the campaign’s latest resource in wake of the Supreme Court’s recent groundbreaking decisions to declare section 3 of the Defense of Marriage Act (DOMA) unconstitutional and dismiss on standing the case against Proposition 8, allowing marriage equality to be reinstated in the state of California.
The community-focused website features innovative same-sex wedding planning tools and access to the largest database of wedding vendors dedicated to serving same-sex couples, useful vendor information for serving same-sex couples, expert tips for guests attending same-sex weddings, the latest updates in marriage equality and other relationship recognition laws from the Human Rights Campaign and more. WedWeCan.com supports a common vision for a fully inclusive wedding market for all – engaged couples, wedding and event professionals, friends, family and allies.
Just as WeddingWire and GayWeddings.com are leading resources in the wedding planning industry, the new Wed We Can website will be an added resource for couples looking to plan their own celebrations and embrace “Wed We Can” – whether or not their unions are currently legally recognized in their home states. On site, couples can search the extensive GayWeddings.com directory of over 50,000 wedding professionals who are ready to serve same-sex couples, while also utilizing WeddingWire’s innovative and easy-to-use planning tools to get ready for their big day.
"After joining forces over two years ago, we are thrilled to continue to grow our stance toward marriage equality with our valued network partner, GayWeddings.com, and launch WedWeCan.com, a ground-breaking, resourceful new site and social campaign,” said Sonny Ganguly, CMO, WeddingWire. “This campaign will not only empower wedding professionals and same-sex couples, but it will also act as a community and educational resource crucial to today’s marriage equality movement, and is a way for anyone to share their support during this important time.”
"The recent Supreme Court rulings on Proposition 8 and DOMA are breathtaking, exciting, and overdue,” says Kathryn Hamm, President, GayWeddings.com. “We are thrilled that the new doors opening for the LGBTQ community will allow Wed We Can to serve even more couples, and, together with WeddingWire, we look forward to making sure that every wedding professional and every engaged couple has the resources they need to celebrate their love and commitment.”
The website also encourages continued conversation on the issue of marriage equality through its “Show Your Support” page. Here, users can easily access the social media platforms of Wed We Can, GayWeddings.com and WeddingWire. Visitors can also download Wed We Can images to use on their Facebook and Twitter pages to demonstrate support. To get involved in the conversation and to keep up with the campaign’s activity, use the hashtag #WedWeCan.
For more information about WeddingWire and GayWeddings.com’s partnership, visit GayWeddings.WeddingWire.com or visit the new website at www.WedWeCan.com.
About Wed We Can
Wed We Can was developed from the partnership and shared belief in marriage equality between WeddingWire, the leading wedding technology company, and GayWeddings.com, the leading niche-based wedding planning resource and boutique, dedicated to serving same-sex couples since 1999. The Wed We Can campaign represents both companies shared investment in and commitment to marriage equality and offers tools, ideas, resources and information to support its vision of a fully inclusive market of wedding professionals, and engaged couples and their friends and families. To learn more about the partnership, click here.
About WeddingWire, Inc.
WeddingWire™, the nation's leading marketplace serving the $70 billion wedding industry, is the only online wedding planning resource designed to empower both engaged couples and wedding professionals. For engaged couples, WeddingWire offers the ability to search, compare and book over 200,000 reviewed wedding vendors, from wedding venues to wedding photographers. WeddingWire also offers a comprehensive suite of online planning tools for weddings, including wedding websites and wedding checklists , all at no charge. For wedding professionals, WeddingWire is the only all-in-one marketing platform for businesses online and on-the-go. WeddingWire offers one simple solution to build a professional network, improve search visibility, manage social media and reach mobile consumers. Businesses that advertise with WeddingWire appear on WeddingWire.com, ProjectWedding.com and other leading sites, including MarthaStewartWeddings.com (NYSE: MSO), Brides.com and Weddingbee.com.
While planning a wedding for daughter Kathryn in 1999, Gretchen Hamm was frustrated by the lack of resources available to same-sex couples and thus founded TwoBrides.com and TwoGrooms.com - the first such online boutiques to cater to the LGBTQ community - that same year. In 2005, the mother-daughter team acquired GayWeddings.com , solidifying its position as the largest resource of its kind at the forefront of the burgeoning same-sex wedding industry. Based in Dallas, Texas and Arlington, Virginia, GayWeddings.com serves the under-served LGBTQ community with its community forum, national gay-friendly vendor directory, wedding planning seminars, consultation services, free planning articles and "Wed Pages," personalized customer service, and its online boutique, which features hard-to-find gay wedding items including certificates, invitations, cake tops, albums, guest books, personalized accessories and more. Through advocacy, relationship building and education, GayWeddings.com continues to affect change in the wedding marketplace.